Overview

What the company does: It creates original scripted series for digital platforms by running an incubator that commissions many short films and selects some to develop into full series, which are co-produced and distributed online. How its product works: short-form films are developed, evaluated for potential as series, then expanded into longer episodes with collaboration from digital-native creators and traditional talent, and distributed via platforms like Vimeo On Demand, Facebook Watch, and TBS. Differentiation: combines an incubator-style development process with cross-platform production and distribution, leveraging both online creators and established media talent, backed by high-profile investors, and then monetizes through online distribution deals. Goal: build a diverse catalog of digital-first scripted content for young audiences and broaden distribution across online platforms.