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Overview
What Gesture.vip does: Gesture.vip runs an online gifting platform that connects users with a curated selection of gifts and experiences, allowing individuals to send gifts and businesses to show employee appreciation through delivery-enabled purchases. How its product works: Users browse a curated catalog, place an order online, and have the gift delivered to the recipient. Gesture.vip partners with multiple vendors and earns revenue from direct sales and service fees, including a markup on gift costs and delivery charges. How it differs from competitors: It emphasizes a simple, takeout-like experience for gifting and offers a broad mix of gifts and personalized experiences through vendor partnerships, targeting both individuals and businesses, which helps streamline the entire gifting process. What the company aims to achieve: To make gifting more gratifying and less cumbersome by providing a seamless, easy-to-use digital marketplace for gifts and experiences.
About Gesture
Industries
Consumer Software
Enterprise Software
Company Size
51-200
Company Stage
Seed
Total Funding
$2.6M
Headquarters
New York City, New York
Founded
2017
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Simplify's Take
What believers are saying
- Growth funding from Decathlon Capital Partners scales operations and expands consumer offerings.
- B2B employee appreciation market targets budget-conscious professionals in $785B+ on-demand services sector.
- Established logistics infrastructure and vendor partnerships enable rapid expansion to new markets.
What critics are saying
- DoorDash DashMart and Uber Eats integrate gifting, capturing Gesture's core 23-36 demographic.
- Instacart's Giftory acquisition expands same-day gifting to 5,000 cities, dwarfing Gesture's reach.
- California AB-1234 gift card regulations invalidate digital rewards model, threatening 40% of repeat users.
What makes Gesture unique
- AI-powered gift selection by occasion and price point without requiring recipient address.
- Social gifting features enable selfies, messages, and G-feed delivery updates for remote personalization.
- Fully operational logistics with G-runners providing free one-hour delivery across 30+ markets.
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Funding
Total Funding
$2.6M
Below
Industry Average
Funded Over
3 Rounds
Industry standards
Benefits
Health Insurance
Dental Insurance
Vision Insurance
Unlimited Paid Time Off
Stock Options
401(k) Retirement Plan
Professional Development Budget
Growth & Insights and Company News
6 month growth
↑ 0%1 year growth
↓ -1%2 year growth
↑ 16%Gesture, a NYC-based gifting and delivery platform, received a growth funding package from Decathlon Capital Partners
Ben Labra discusses the evolution of Gesture, the on-demand app to send the perfect, thoughtful gift for any occasion.
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About Gesture
Industries
Consumer Software
Enterprise Software
Company Size
51-200
Company Stage
Seed
Total Funding
$2.6M
Headquarters
New York City, New York
Founded
2017
There are no jobs for Gesture right now.
Find jobs on Simplify and start your career today