6sense

6sense

AI-driven platform for B2B customer targeting

About

6sense specializes in Account-Based Marketing (ABM) and predictive analytics for the B2B market. It helps businesses identify and engage potential customers by using an AI-driven platform that analyzes data to predict which companies are likely to become customers. This platform focuses on understanding the "anonymous buyer journey," which reveals insights into the early stages of a potential customer's research and decision-making process. By processing large amounts of data, 6sense enables its clients to target their marketing efforts more accurately. The company operates on a subscription-based model, providing clients with access to features like advanced targeting for advertising, customer behavior insights, and tools to enhance sales productivity. 6sense aims to improve sales and marketing outcomes for businesses, particularly in sectors like technology, finance, and healthcare.

Company Stage

N/A

Employees

1,001-5,000

Industries

Data & Analytics, Enterprise Software

Total Funding

$416.4M

Headquarters

N/A

Founded

2013


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Simplify's Take

What believers are saying

  • 6sense's innovative use of AI and predictive analytics can significantly enhance sales and marketing strategies, leading to better customer engagement and higher conversion rates.
  • The company's expansion into new geographies and verticals, such as the opening of a new office in London, indicates strong growth potential.
  • The addition of experienced leadership with a proven track record in scaling organizations can drive further global growth and operational excellence.

What critics are saying

  • The competitive landscape in the ABM and predictive analytics space is intense, requiring continuous innovation to maintain a leading position.
  • Global expansion efforts, while promising, come with challenges such as cultural integration and market adaptation.

What makes 6sense unique

  • 6sense's AI-driven platform uniquely focuses on the 'anonymous buyer journey,' providing insights that traditional marketing tools miss.
  • Their subscription-based model ensures a steady revenue stream while offering advanced targeting and customer behavior insights, setting them apart from competitors.
  • The recent appointment of a seasoned executive from DocuSign and Oracle highlights 6sense's commitment to global expansion and leadership in the B2B market.

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Growth & Insights
Headcount

6 month growth

6%

1 year growth

6%

2 year growth

23%

Benefits

Competitive Pay - We offer competitive market rate compensation.

Medical, Dental & Vision - A wide range of medical options and 100% employer paid dental & vision.

Open Vacation Policy - Take as much as you need. We’re a culture built on trust.

401(k) Retirement Plan - With up to $1,200 employer match.

11 Paid Holidays - In addition to our Open PTO Policy.

Paid Parental Leave - Up to 12 weeks for eligible employees.

Generous Fertility & Adoption Benefits - We support employees looking to grow their families.

Parking & Transit - Up to $270 a month for parking or commuter assistance.

EAP & Counseling - 5 free visits/year for financial planning, mental health, legal support, and more.

Travel Protection - Emergency ticket, missing baggage, and prescription replacement.

Disability Benefits - Short- and long-term disability insurance, provided by 6sense.

Lifestyle/Learning & Development Stipend - Physical, mental, and financial wellness.

Access to Udemy Training Library - 5,000+ courses across 75+ different categories.

Work From Home Expense Reimbursement - Get the equipment you need (on us).

Company-Wide All Hands Every 2 Weeks - Ask the executive team anything!

Employee Recognition Program - Free gifts every year on your work anniversary.

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