Abby Care

Abby Care

Trains family caregivers for Medicaid reimbursement

Overview

Abby Care provides a platform that trains and certifies family members to become paid caregivers for their relatives with disabilities who are on Medicaid. Through a mobile app and virtual training, families can manage eligibility, complete certifications at no cost, and receive weekly payments as W-2 employees. This approach differs from traditional agencies by turning family members into a new supply of clinical caregivers, supported by digital documentation tools and registered nurse supervision. The company's goal is to solve the caregiver shortage and improve health outcomes by making it easier for families to provide and be compensated for professional-grade home care.

Significant Headcount Growth

About Abby Care

Simplify's Rating
Why Abby Care is rated
C+
Rated B on Competitive Edge
Rated B on Growth Potential
Rated D+ on Differentiation

Industries

Data & Analytics

Government & Public Sector

Enterprise Software

Healthcare

Company Size

201-500

Company Stage

Late Stage VC

Total Funding

$35M

Headquarters

Denver, Colorado

Founded

2021

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Simplify's Take

What believers are saying

  • Forbes on July 28, 2026 valued Abby Care at $225 million after $45 million raised.
  • Abby Care now operates in eight states, up from five in August 2025.
  • Demand rises as 37 states support paid family caregiving and institutions remain costly.

What critics are saying

  • Colorado and Indiana proposed 2026 family-caregiver pay cuts, squeezing Abby Care margins immediately.
  • Medicaid reductions taking effect January 1, 2027, threaten reimbursement across Abby Care's model.
  • State scrutiny over inflated caregiving hours creates existential fraud and contract-loss risk.

What makes Abby Care unique

  • Abby Care turns relatives into W-2 caregivers, capturing Medicaid-funded labor inside one provider.
  • Its app centralizes charting, timesheets, and AI clinical support for family caregivers.
  • Expansion across eight states builds licensing, training, and reimbursement expertise competitors struggle to replicate.

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Funding

Total Funding

$35M

Above

Industry Average

Funded Over

1 Rounds

Late VC funding comparison data is currently unavailable. We're working to provide this information soon!
Late VC Funding Comparison
Coming Soon

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

401(k) Retirement Plan

Unlimited Paid Time Off

Paid Holidays

Parental Leave

Home Office Stipend

Growth & Insights and Company News

Headcount

6 month growth

12%

1 year growth

12%

2 year growth

22%
The Hustle
Aug 17th, 2026
Getting paid to care for your family.

Getting paid to care for your family. Subscribe for your daily dose of unconventional business news Published: August 17, 2026 An estimated 63m Americans are caregivers - to a spouse, child, aging parent, or other loved one - and most do the work for free. Most also probably wouldn't expect to be paid to look after their loved ones, but maybe they should be. You could call it a labor of love, but time is money, and when you're busy spending most of it looking after someone else, it can be hard to make ends meet. According to AARP: * A quarter of caregivers take on debt due to caregiving. * Half report negative financial impact due to caregiving. * One in five can't afford basic needs like food. And as America ages, demand for caregiving is only growing. Entrepreneur Havi Nguyen thinks that family caregivers don't just deserve to be compensated for their work, but that doing so could also provide a solution to the home-care market's supply problem, per Forbes. How? The 26-year-old founded Abby Care, a 5-year-old startup that provides formal training to family members of patients who require long-term care (e.g., people with autism or the elderly) so that they can become state-certified professional caregivers and be paid for their services through Medicaid. * After training - which might involve in-person lessons on techniques like CPR and the Heimlich maneuver, or online courses on food hygiene and first aid - caregivers work with Abby Care nurses to create personalized care plans. * Using the company's app, they can manage medical documentation, track hours, and access AI-powered clinical support. * Hourly wages ranging from $15 to $27, depending on the type of certification. The company currently operates in just eight states, but the ultimate goal is to build out a home-care marketplace - or, essentially, Uber for caregiving. The program has its challenges... For one, its reliance on Medicaid makes it vulnerable to policy changes and budget cuts that could disrupt its business model. Scammers have also exploited Medicaid-funded home care programs by inflating or fabricating hours of care that were never provided. Even so, Abby Care has received $45m in backing from VC firms like Sequoia Capital and Khosla Ventures, thanks in part to its use of AI, which one investor says allows it to "operate at a new level." Forbes is even betting on the company, currently valued at ~$225m, to hit unicorn status.

Forbes
Jul 28th, 2026
Forbes Daily: Nvidia and OpenAI's potential $500 billion data center.

Forbes Daily: Nvidia and OpenAI's potential $500 billion data center. Today's Forbes Daily covers the Next Billion-Dollar Startups, how tariffs weighed on small businesses, Elon Musk's fortune briefly falls below $700 billion and more. Forbes Staff. Jul 28, 2026, 07:41am EDT 0:00 / 6:17 Tens of millions of Americans are caregivers for their adult loved ones - and 26-year-old Havi Nguyen wants to help them get paid. Her startup Abby Care helps train family members or friends to become licensed caregivers, so they can earn an income for the aid they were providing anyway. It's a huge market to tap into - caregivers in the U.S. worked almost 50 billion hours, mostly unpaid, in 2024. Abby Care is one of the firms on Forbes' latest list of the Next Billion-Dollar Startups, which highlights companies likely to become unicorns. This is a published version of the Forbes Daily newsletter, you can sign-up to get Forbes Daily in your inbox here. First up. * Nvidia and OpenAI have discussed spending approximately $500 billion on a 10-gigawatt data center in southern Ohio, which would be the world's largest project of its kind in terms of power capacity. * Prosecutors in Taiwan detained an Nvidia employee for allegedly smuggling Nvidia-powered AI servers into China in violation of U.S. export controls, with reports indicating that investigators searched the company's Taipei office. Business + finance. Even before the Trump administration's latest levies on more than 80 countries, the ongoing uncertainty of U.S. trade policy has weighed on small businesses, new research shows. Crux Analytics found a 67% spike in small business bankruptcies in the first quarter, more Google searches for "emergency loan" and "cash flow," and an increase in Small Business Administration lending during the 2025 fiscal year - which the Crux analysts attributed to the "whiplash" from ever-changing tariff policies. MORE: In an interview with Forbes, Small Business Administration chief Kelly Loeffler brushed aside concerns about the impact of the tariffs and higher fuel costs, and argued small businesses are doing better today than they were under the Biden administration. Loeffler also said she supports raising the government's $5 million cap on small business loans. Wealth + entrepreneurship. Elon Musk fell further from trillionaire status, as his fortune briefly sank below $700 billion for the first time since December, before recovering to $716 billion. SpaceX shares continued their plunge, despite the firm's successful test launch of its Starship rocket on Friday. LVMH CEO Bernard Arnault posted on social media for the first time on Monday, responding to an exposé published by French newspaper Le Monde about the billionaire and tensions among his potential heirs as a succession fight reportedly heats up. Arnault accused the newspaper - which is largely owned by the partner of Arnault's daughter - of portraying other wealthy families in a more favorable light. Money + politics. A federal judge has deferred a decision on the New York Times' motion to dismiss Donald Trump's $15 billion defamation lawsuit, ordering the president to file an amended complaint within the next month. Trump celebrated the decision on social media, posting that the newspaper "failed again" to get the case thrown out. Daily cover story. Leonard Tannenbaum's newest venture was supposed to be a sure thing. In 2020, after selling his previous company, Fifth Street, under a cloud of investor litigation and an SEC settlement, the veteran financier recast himself as a pioneering lender to underbanked cannabis firms with AFC Gamma, later renamed Advanced Flower Capital. Five years later, his weed financing venture has gone up in smoke. But despite losses and a legal battle, Tannenbaum is doing just fine. Between dividends and management fees, he and his investment management company have earned more than $80 million since AFC's inception. In 2024, AFC spun out its non-cannabis real estate loans into a separate investment vehicle, and now it appears Tannenbaum is pivoting away from marijuana. (He refused multiple requests to be interviewed for this story.) Tannenbaum operates in the murky world of business development companies, which are publicly traded private-credit funds that lend to small and midsize companies. Like REITs, they are required to distribute 90% of their income to shareholders as dividends. Their stocks are sought after by yield-hungry retail investors. Those who have tracked Tannenbaum over his career are accustomed to the ugly financial dramas that seem to follow him. WHY IT MATTERS One thing is clear: The 54-year-old dealmaker is a master at enriching himself while his shareholders lose out. Forbes estimates that since 2008, Tannenbaum and entities he controls have earned more than $670 million in fees, dividends and IPO proceeds from his five public businesses, and he has accumulated a net worth in excess of $800 million. His companies, meanwhile, have shed roughly $1.2 billion in market value. Facts + comments. As schools crack down on student cellphone usage, a new survey finds that teenagers are using delivery apps to order meals during school hours - and a majority were using the apps to order unhealthy food: Nearly 1 in 4: The share of adolescents using delivery apps during school hours 58.8%: Among students who used the apps, this portion said they ordered fast food like pizza or burgers A 'wake-up call': Lead author Mika Matsuzaki said of the study's findings Strategy + success. It's not always easy to spot a toxic candidate during a job interview - but there are clues to watch out for. Ask about a mistake they've made and pay attention to their answer to see whether they deflect blame. And watch for whether they diminish coworkers or a boss when discussing accomplishments. Video. Quiz. The CEO of a restaurant chain that has faced consumer backlash in the last year will step down next month. Which chain is it? A. Taco Bell B. Cracker Barrel C. Red Lobster D. Chili's Thanks for reading! This edition of Forbes Daily was edited by Sarah Whitmire and Chris Dobstaff. ByDanielle Chemtob Danielle Chemtob is a New York-based staff writer at Forbes authoring the Forbes Daily newsletter, Forbes' flagship newsletter that catches readers up on the news of the day and other key topics. She's broken down major issues for the Daily's audience like artificial intelligence and the economy. Chemtob has won three North Carolina Press Association awards, including a first place Henry Lee Weathers Freedom of Information Award for her reporting on a protocol for police in Charlotte, N.C. to reduce interactions with local media. Before Forbes, she was an investigative reporter at Axios Charlotte and a business reporter at the Charlotte Observer. She graduated from UNC-Chapel Hill with degrees in Media and Journalism and Political Science. Follow Chemtob and subscribe to the Forbes Daily for continued news and analysis delivered to your inbox each morning. ByForbes Daily Our best stories, exclusive reporting and Forbes perspectives on the day's top news, plus the inside scoop on the world's most important entrepreneurs. Sign up here.

Axios
Aug 22nd, 2025
Abby Care raises $35M for caregivers

Abby Care, a startup, has raised $35M to certify child caregivers, providing a solution for those balancing work and caregiving. A mother used the service to become a licensed caregiver for her son recovering from burns. The article also mentions unrelated news about U.S. visa scrutiny, California's redistricting laws, and a pause on new visas for truck drivers, highlighting broader political and economic issues.

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