Addi

Addi

Buy now, pay later service in Latin America

About

Addi provides a buy now, pay later service that allows customers to make purchases and pay in installments without interest, additional costs, or paperwork. The company's technology enables seamless and transparent digital commerce in Latin America.

Company Stage

Debt Financing

Employees

501-1,000

Industries

Fintech, Financial Services

Total Funding

$250.4M

Headquarters

Bogotá, Colombia

Founded

2018


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Simplify's Take

What believers are saying

  • Addi secured a $100M credit line to expand BNPL services in Colombia.
  • Addi's marketplace launch enhances its integrated financial ecosystem.
  • Addi's partnerships with e-commerce platforms offer embedded finance solutions.

What critics are saying

  • Increased competition from BNPL providers like Kueski in Latin America.
  • Regulatory scrutiny in Colombia focusing on consumer protection in fintech.
  • Potential over-reliance on external funding could lead to financial strain.

What makes Addi unique

  • Addi offers interest-free installment payments at point of purchase in partner stores.
  • Addi integrates a marketplace into its app for seamless shopping and financing.
  • Addi utilizes AI-driven credit scoring for faster, accurate credit decisions.

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Growth & Insights
Headcount

6 month growth

6%

1 year growth

22%

2 year growth

8%

Benefits

Remote work: Work from anywhere in the world. And if you want to share some time, you can visit our offices in Bogotá or São Paulo.

Health insurance: Your health comes first, that's why we give 100% coverage for you and 50% for the close relatives you want.

Learn and grow: We love that everyone learns new things, that's why you can participate in our English and Portuguese classes

Flexible schedule: What interests us? Your achievements and goal completion, not the time you spend at your desk.

Own Addi: If it's real. You have the possibility to own a part of Addi by buying shares.

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