Altana AI

Altana AI

AI-driven global supply chain mapping platform

Overview

Altana AI builds a real-time, AI-powered map of the global supply chain called the Altana Atlas, helping manufacturers, distributors, and retailers view links and dependencies, automate tasks, and surface alerts. It uses AI to analyze data from over 120 million supply chain links (about half proprietary) and presents a shared, up-to-date view to all stakeholders for guided searches and recommendations. This shared platform differentiates itself with its combination of extensive proprietary data and automated actions surfaced for every participant. The goal is to improve efficiency, compliance, resilience, sustainability, and risk management across global supply chains.

About Altana AI

Simplify's Rating
Why Altana AI is rated
B
Rated B on Competitive Edge
Rated A on Growth Potential
Rated C on Differentiation

Industries

Data & Analytics

Enterprise Software

AI & Machine Learning

Company Size

201-500

Company Stage

Series C

Total Funding

$323.5M

Headquarters

New York City, New York

Founded

2018

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Simplify's Take

What believers are saying

  • Altana says eight of the ten largest logistics providers now use its platform.
  • AUVSI’s 2025-2026 Green UAS partnership expands Altana into defense supply-chain assurance.
  • Altana raised $200 million in July 2024 at a $1 billion valuation.

What critics are saying

  • Customs automation invites incumbents like WiseTech, Descartes, and SAP to copy Altana fast.
  • Maersk concentration is dangerous; one partnership delay would slash product-passport credibility in 2026.
  • If customs authorities reject federated data-sharing, Altana’s network effects collapse.

What makes Altana AI unique

  • Altana’s July 2026 Cervo deal created an end-to-end customs brokerage workflow.
  • Maersk’s April 2026 Product Passports embedded Altana inside Gemini’s 12-port trade network.
  • Altana manages 140 million buyer-supplier connections across public and proprietary trade data.

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Funding

Total Funding

$323.5M

Above

Industry Average

Funded Over

5 Rounds

Series C funding is usually for startups that are doing well and are looking for more money to fuel major growth, such as acquiring other companies, expanding into global markets, or launching new product lines. Investors typically include larger venture capital firms and private equity.
Series C Funding Comparison
Above Average

Industry standards

$50M
$50M
Medium
$62M
SeatGeek
$100M
Oura
$200M
Altana AI

Benefits

Comprehensive healthcare package

Paid parental leave of 3 months for the primary caregiver and 1 month for the secondary caregiver

Growth & Insights and Company News

Headcount

6 month growth

1%

1 year growth

0%

2 year growth

3%
Microsoft
Jul 21st, 2026
Altana acquires Cervo AI for over $100M to automate customs entries

Altana has acquired Cervo AI, an artificial intelligence platform that automates customs entry writing, in a deal combining cash and equity that could exceed $100 million if performance milestones are met. The acquisition comes as companies face mounting trade complexity, with US Customs handling 63 million entry summaries this fiscal year, up 27% from last year and 65% from 2024. Altana uses AI to map supply chains and track trade compliance, serving clients including Maersk, US Customs and Border Protection, Boston Scientific and L.L.Bean. The company raised $200 million in 2024 at a $1 billion valuation. Cervo, founded in 2024, raised $5 million in seed funding. Its 11 employees will join Altana's 300-strong workforce.

Yahoo Finance
Jul 21st, 2026
Altana acquires Cervo AI to deliver end-to-end agentic AI platform for customs brokerage.

Altana acquires Cervo AI to deliver end-to-end agentic AI platform for customs brokerage. Business Wire The acquisition creates the world's only fully agentic workflow for customs brokers NEW YORK, July 21, 2026-(BUSINESS WIRE)-Altana, the network for trusted trade, today announced it has acquired Cervo AI, whose agentic customs entry writer prepares submission-ready customs entries for global logistics providers. The acquisition gives Altana's logistics customers one holistic AI solution to run the full customs brokerage workflow - and adds to a customer base that now includes 8 of the 10 largest logistics providers in the world. Customs brokerage, an approximately $45 billion global market, is a historically manual process. Customs brokers enable shipments of goods to cross borders. Licensed professionals classify goods, determine country of origin, calculate duties owed, check free trade program eligibility, and secure the permits that agencies like the FDA require - then turn a flood of emails, EDI feeds, and PDFs into the formal legal filings that clear the shipment. Altana provides logistics providers and importers with an agentic platform for determining the nature of goods, mapping their provenance, and assigning the full set of customs compliance attributes to the goods. Now, with the addition of Cervo, Altana becomes the only AI platform to offer an end-to-end customs broker workflow - with Cervo automating the writing of customs entries, including PGA filings, from unstructured transactional data. Combining the two platforms creates the only fully-agentic solution for customs brokerage. Cross-border logistics providers can automatically manage and enrich master data, make compliance determinations, process 5x as many entries, and continuously screen and audit their work with AI to maximize compliance. "Altana is on a mission to fix globalization by re-architecting global trade - building an AI network for trusted trade that connects importers, suppliers, logistics providers, and governments," said Evan Smith, co-founder and CEO of Altana. "With the acquisition of Cervo, our logistics customers can now run and scale their brokerages on a single end-to-end agentic system - from the moment goods are classified to the moment the entry clears. That's what trusted trade at scale looks like." "We built Cervo to take the most painful, manual work off customs brokers' desks," said Thomas Jiang, co-founder and co-CEO of Cervo AI. "Joining Altana gives us the opportunity to bring that vision to the world's largest logistics providers." "Altana shares our belief that AI will redefine how global trade operates, and together we're creating the industry's first truly end-to-end AI agentic platform," said Troy Shen, co-founder and co-CEO of Cervo AI.

Read Magazine
Apr 24th, 2026
Maersk and Altana launch ai-powered digital trade network with Product Passports.

Maersk and Altana launch ai-powered digital trade network with Product Passports. April 24, 2026 Maersk and Altana have partnered to create the first digital trade network embedded within a major global logistics infrastructure, transforming the Gemini Cooperation into an AI-powered ecosystem for compliant and efficient global commerce. By integrating Altana's technology, the initiative introduces "Product Passports," enabling goods to carry pre-cleared, product-level identity markers recognized by customs authorities across 12 major ports handling 70% of global trade. This shift addresses growing regulatory complexity by enabling real-time product traceability and compliance verification across supply chains, moving customs processes from reactive checks to proactive validation. Powered by Altana's newly launched passport manager, the system connects importers, logistics providers, and governments through a federated data model that ensures data sovereignty while enabling AI-driven risk assessment and faster clearance for trusted shipments. "A global Product Passport for Goods is the innovation needed to elevate international trade towards an ecosystem of trust - connecting and transforming major trade routes into digital trade corridors," said Lars Karlsson, Global Head of Trade and Customs Consulting at Maersk. "The global trade system was built to manage shipments at a border - but today's regulations are network-shaped and demand product-level verification across entire value chains," said Evan Smith, CEO and Co-Founder of Altana. "With Maersk, we're building an agentic digital layer on top of the world's most reliable physical logistics network to meet that moment. Product Passports are Global Entry for Goods: pre-validated compliance that lets trusted trade flow while giving every nation the enforcement tools they need, on their own terms."

Business Wire
Apr 23rd, 2026
Maersk and Altana launch AI-powered digital trade network across 12 ports handling 70% of global commerce

Maersk and Altana have partnered to build the first digital trade network within a major global logistics infrastructure. The initiative integrates AI-powered trade compliance into Maersk's Gemini Cooperation, covering 12 key international ports that handle 70% of global trade. The partnership introduces "Product Passports" — product-level identity markers enabling pre-cleared goods to move through customs more efficiently. Altana's passport manager connects importers and logistics providers directly to customs authorities worldwide, functioning as "Global Entry for Goods". The system uses a federated data model allowing Maersk to share product passports with local customs authorities without reciprocal data sharing. Customs authorities can verify shipments against local regulations whilst Altana's AI provides compliance recommendations. The Gemini Cooperation, launched in February 2025 by Maersk and Hapag-Lloyd, has achieved schedule performance exceeding 90% across East-West trade routes.

BBI International
Oct 29th, 2025
AUVSI and Altana Partner to Bolster Supply Chain Security for Green UAS and Blue UAS Programs

AUVSI and Altana partner to bolster supply chain security for Green UAS and Blue UAS programs. BY AUVSI The Association for Uncrewed Vehicle Systems International (AUVSI) announced a new partnership with Altana, the network for trusted trade, to enhance supply chain assurance across the Green UAS Certification and Blue UAS Recognized Assessor programs. AUVSI President and CEO Michael Robbins announced the partnership during his keynote at AUVSI Defense 2025, emphasizing the need for continued momentum amid the ongoing government shutdown. "Even as appropriations lapse and some government operations are delayed, our industry cannot stand still," Robbins said. "We are continuing to lead where others can't; advancing trusted autonomy, hosting national defense conversations, and forging partnerships that strengthen the U.S. industrial base." Through this partnership, AUVSI will integrate Altana's AI-powered product network directly into the Green UAS program, providing real time, multi-tier value chain verification of National Defense Authorization Act (NDAA) compliance for commercial drone platforms. The collaboration supports AUVSI's role as a Recognized Assessor for the Blue UAS program, advancing efforts to de-risk supply chains and accelerate adoption of domestic manufacturing of critical technologies. "Our partnership with AUVSI is a critical step in strengthening American industrial security, accelerating the deployment of trusted, secure uncrewed systems, and building the resilient defense ecosystem and trusted supplier network our nation requires." said Evan Smith CEO of Altana. As AUVSI Defense 2025 convenes defense, government, and industry leaders in Washington this week, the Association continues to demonstrate industry leadership; building partnerships and advancing the trusted industrial base, even as government operations remain on hold.

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