Amber Electric

Amber Electric

Automates home batteries and EV charging

Overview

Amber Electric connects Australian households to real-time wholesale electricity prices and automates home batteries and electric vehicles so customers charge when cheap renewable power is available and discharge when prices rise. Its system orchestrates and optimizes residential battery and EV charging, effectively creating a distributed demand-response network. It is differentiated by handling real-time price access and automated, grid-scale coordination of home storage, reportedly powering more than half of automated home batteries in Australia and supporting V2G capabilities in partnerships like E.ON Next in the UK. The company’s goal is to scale its automation technology to broaden access to cheaper green energy, grow across Europe, and keep expanding infrastructure and products that place households at the center of the energy transition.

Funded Recently

About Amber Electric

Simplify's Rating
Why Amber Electric is rated
A-
Rated A on Competitive Edge
Rated A on Growth Potential
Rated B on Differentiation

Industries

Data & Analytics

Energy

Consumer Software

Company Size

201-500

Company Stage

Series E

Total Funding

$150.6M

Headquarters

Melbourne, Australia

Founded

2017

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Simplify's Take

What believers are saying

  • Morgan Stanley’s 1GT led Amber’s €49 million Series E on September 21, 2026.
  • ARENA funded Amber’s V2G expansion to 1,000 homes after more than 6,000 enquiries.
  • Amber’s 8,000-plus V2G waitlist and BYD-backed rollout validate consumer demand for bidirectional charging.

What critics are saying

  • Australia’s May 2026 battery rebate reset cuts economics, especially for larger systems.
  • Europe’s fragmented tariffs and grid rules complicate scaling beyond E.ON Next’s UK launch.
  • AGL, Origin, Tesla, and 141 Australian retailers pressure Amber if battery automation commoditizes.

What makes Amber Electric unique

  • Amber controls over 50% of Australia’s automated home batteries, per Reuters, September 2026.
  • Its wholesale pass-through model aligns customer savings with Amber revenue, reducing retailer incentive conflicts.
  • E.ON Next launched Next Optimise in March 2026 using Amber technology across UK households.

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Funding

Total Funding

$150.6M

Below

Industry Average

Funded Over

12 Rounds

Series E funding typically includes additional rounds after Series D if the company needs more capital. The business is usually stable, and these rounds are typically used for further expansion or to address market challenges.
Series E Funding Comparison
Below Average

Industry standards

$100M
$245M
Stripe
$250M
Reddit
$1.3B
Epic Games
$1.5B
Airbnb

Benefits

Flexible Work Hours

Hybrid Work Options

Remote Work Options

Parental Leave

Mental Health Support

Stock Options

Professional Development Budget

Paid Vacation

Growth & Insights and Company News

Headcount

6 month growth

↑ 1%

1 year growth

↓ -2%

2 year growth

↓ -1%
TechStartups
Sep 21st, 2026
Australia-based Amber Electric raises €49M to turn home batteries into a distributed energy network.

Australia-based Amber Electric raises €49M to turn home batteries into a distributed energy network. Australia-based Amber Electric has raised €49 million in Series E funding, betting that the growing number of batteries in homes can become something much bigger: a distributed energy network capable of buying, storing, and selling electricity in response to grid demand. The round was led by Morgan Stanley Investment Management's 1GT climate private equity strategy, with participation from European energy group E.ON and existing investors ETF Partners and Innovation Victoria, the company announced on Monday. Reuters valued the financing at roughly $56.2 million. Amber said the round was nearly twice oversubscribed. The Melbourne-based company plans to use the fresh capital to grow its Australian business and push deeper into Europe, where its partnership with E.ON gives it a foothold in one of the largest electricity markets outside its home country. "This additional capital positions Amber to double down on our expansion across Europe," said Chris Thompson, co-founder and co-CEO of Amber. Amber's pitch starts with a simple shift in how households use electricity. Customers get access to real-time wholesale electricity prices, and the company's SmartShift software controls connected home batteries and electric vehicles. The system can charge batteries when renewable electricity is plentiful and prices are low, then sell stored electricity back to the grid when prices climb. That turns the economics of a home battery on its head. Instead of sitting in a garage primarily as backup storage or holding excess rooftop solar, the battery can become an active participant in the electricity market. One battery is a product. Thousands become infrastructure. That distinction helps explain why investors are putting more money behind Amber. The company says its software now manages more than half of Australia's automated home batteries, giving Amber a large testing ground for an idea utilities across Europe are beginning to pursue: coordinating thousands of small energy assets rather than relying solely on centralized generation. "This additional capital positions Amber to double down on our expansion across Europe," said Chris Thompson, co-founder and co-CEO of Amber. "We've built the winning energy automation platform in Australia, and this funding will enable us to extend our leadership across Europe. Our partnership with E.ON is already showing what's possible, and we're excited to build on that momentum with more partners across the region." That European relationship has already moved beyond a pilot. Amber's technology is used in Next Optimize, E.ON Next's smart energy tariff and battery and EV automation offering, launched in March 2026 and now available to battery and solar households across the UK. Amber is pushing the model further through vehicle-to-grid technology, or V2G. Early customers can sell electricity stored inside their EV batteries back to the grid during periods of higher demand. "We are pleased to partner with Chris and Dan to help accelerate Amber's next phase of development and support the broader transformation of electricity systems in Australia and Europe," said Vikram Raju, Head of Climate Private Equity Investing at Morgan Stanley Investment Management and 1GT. "We believe the company's innovative platform, talented team and clear strategic vision position it well to capitalize on the growing need for distributed energy solutions across global markets." The opportunity grows as battery ownership expands. A single household battery barely registers against a national electricity grid. Coordinate tens of thousands of them through software, and those scattered batteries can collectively store electricity when supply is plentiful and return it when the grid needs it. That puts Amber in an unusual position between consumers, utilities and wholesale electricity markets. Capital Brief estimates the company has now raised about A$209 million in disclosed equity funding. The next test is whether a model built in Australia, one of the most active markets for residential batteries, can translate across European electricity systems. If it can, Amber may end up selling something far larger than home battery automation. It could turn spare storage capacity sitting inside houses and EVs into a new layer of the electricity grid.

Renew Economy
Sep 21st, 2026
Amber raises $78.5M to expand home battery automation to Europe, develop V2G services

Australian renewables retailer Amber has closed a nearly twice oversubscribed funding round of $78.5 million, led by 1GT, Morgan Stanley's climate tech fund. Existing backers Environmental Technologies Fund, Innovation Victoria, and E.ON also participated. Amber provides residential customers with real-time wholesale electricity prices and technology to automate home batteries. The company claims to orchestrate more than half of batteries installed in Australia's home energy storage market. The funding will support accelerated local growth, including vehicle-to-grid services development, and expansion into European markets. Amber's technology already powers E.ON Next's smart energy tariff in the UK, launched in March. Co-founder Chris Thompson said the capital will enable the company to extend its leadership across Europe and develop new partnerships in the region.

Startup Daily
Sep 21st, 2026
Power play: Amber charges up on $78.5 million Series E for global push.

Power play: Amber charges up on $78.5 million Series E for global push. Amber grabs $78.5m to take its battery/EV energy trading play global, starting with Europe. Renewable energy supplier Amber Electric has raised $78.5 million in a Series E, nearly doubling its round size plan as it looks to expand globally. The raise was led by 1GT, Morgan Stanley's climate tech fund, with support from existing investors ETF Partners (Environmental Technologies Fund), state government backed Innovation Victoria and E.ON. Amber has built Australia's largest residential battery automation product, with around half the local market. Cofounder and co-CEO Chris Thompson said they'll use the funds to double down on expansion across Europe. "We've built the winning energy automation platform in Australia, and this funding will enable us to extend our leadership across Europe," he said. "Our partnership with E.ON is already showing what's possible, and we're excited to build on that momentum with more partners across the region." Get the best of Startup Daily straight to your inbox. Alongside giving subscribers access to real-time wholesale electricity prices, Amber's platform also lets people with a home battery - or one on wheels in an EVs to renewable power from the grid when it's cheaper, and sell excess energy back to the grid at the same price as large generators earn when prices spike. In June, federal government renewables investor ARENA backed Amber with $13.6 million to expand its vehicle-to-grid (V2G) program in 1,000 homes. Amber is now releasing the next generation of this technology, including vehicle-to-grid (V2G) functionality, which is letting early customers earn money by selling energy from their EV back to the grid when it's needed most. UK utility E.ON Next tipped in $10m 12 months ago and the Amber platform underpinned its launch for British battery and solar households in March 2026 this year. Founded in 2017 Amber's last major raise was $45 million Series D in June 2025, following a $29 million in a Series C in early 2024, as well as a $33.4 million Series B that spanned 2021-22. The cap table also includes CBA, Square Peg, Main Sequence and motoring mutual the NRMA. 1GT's Vikram Raju said they were keen to support the broader transformation of electricity systems in Australia and Europe. "We believe the company's innovative platform, talented team and clear strategic vision position it well to capitalise on the growing need for distributed energy solutions across global markets," he said.

Amber Electric
Sep 21st, 2026
Amber raises $78.5m to supercharge its international leadership in battery automation.

Amber raises $78.5m to supercharge its international leadership in battery automation. Published: September 21, 2026 In the Spotlight Amber has closed a $78.5 million Series E funding round to accelerate its growth in Australia and its expansion into global markets. The nearly twice oversubscribed round was led by 1GT, Morgan Stanley's climate tech fund, with strong participation from existing backers Environmental Technologies Fund (ETF Partners), Innovation Victoria and E.ON. This investment builds on Amber's momentum in Australia, where its technology was developed in the world's leading market for home battery uptake. Amber has become the largest residential battery automation product in the country, orchestrating more than half of automated home batteries in Australia. "This additional capital positions Amber to double down on our expansion across Europe," said Chris Thompson, co-founder and co-CEO of Amber. "We've built the winning energy automation platform in Australia, and this funding will enable us to extend our leadership across Europe. Our partnership with E.ON is already showing what's possible, and we're excited to build on that momentum with more partners across the region." Amber gives customers access to real-time wholesale electricity prices and the technology to automate their home batteries and EVs, charging when cheap renewable energy is available and earning money by discharging when prices spike. "We are pleased to partner with Chris and Dan to help accelerate Amber's next phase of development and support the broader transformation of electricity systems in Australia and Europe," said Vikram Raju, Head of Climate Private Equity Investing at Morgan Stanley Investment Management and 1GT. "We believe the company's innovative platform, talented team and clear strategic vision position it well to capitalize on the growing need for distributed energy solutions across global markets." Amber's technology already underpins Next Optimise, E.ON Next's smart energy tariff and home battery and EV automation product, which launched in March 2026 and is now live for battery and solar households across the UK. Amber is now releasing the next generation of this technology, including vehicle-to-grid (V2G) functionality, which is letting early customers earn money by selling energy from their EV back to the grid when it's needed most. The opportunity to unlock more value for both energy consumers and utilities is attracting major partners across Australia and Europe, as the energy industry moves towards a smarter, more flexible energy system. The $78.5 million investment will give Amber the capital to scale its technology in Australia, expand across European markets and continue investing in the products and infrastructure needed to put households at the centre of the energy transition. Hannah Pemberton PR & Comms Lead

Amber Electric
Aug 14th, 2026
EV charging and the grid: the questions from Shape Shifters.

EV charging and the grid: the questions from Shape Shifters. Published: August 14, 2026 Amber's Senior Product Manager, Nicholas Wodzinski, spoke at the "EVs everywhere" session at Shape Shifters in Melbourne this week, a half-day event run by The Energy on how demand for electricity is changing. The session looked at EV growth and its impact on the grid, with a live Q&A from key industry leaders in the room. Amber wanted to share some of the insights with you too. Q. I'm interested in the interaction between EVs and home batteries where households have both. What impact does this have on the charging experience? NW: The key structural difference is that the EV is a transport asset first, so mobility needs act as hard constraints. A Ready By target (80% by 8am, for example) must be satisfied before any energy arbitrage logic applies, whereas a home battery has no equivalent constraint and can be optimised purely for the home. Once that hard constraint is met, there are secondary considerations like solar routing: whether excess solar goes to the battery to cover the evening peak, or to the car to progress EV charging. Amber is building that coordination logic into SmartShift to cater for the different preferences of customers and the scenarios they may be in. Q. Beyond wholesale, can Amber access trial network tariffs, and would this change optimal charging strategy? NW: Yes. Amber pass through the applicable DNSP tariff alongside wholesale, and Amber is actively working with networks around the NEM on trial tariffs, including time-windowed network fee discounts. These change the optimal charging window, which is precisely the point: they align customer incentives with network conditions. If you're a DNSP considering trial tariffs, Amber'd like to hear from you. More info on the work Amber is doing on two-way tariffs is outlined here. Q. Should the wholesale price reflect the carbon content of power? NW: Roughly, it already does. Abundant supply periods are cheap and renewable-heavy, so price and carbon intensity are correlated most of the time in practice. Q. How does Amber achieve trust and simple offers for CER access? NW: Amber is built around two mechanisms. First, incentive alignment: passing through the wholesale price means the market's signal, cheap when abundant, which is when it's renewable, becomes the customer's signal too. Second, automation. SmartShift combines wholesale price forecasts, weather and a learned profile of the home's load to coordinate solar, batteries and EVs, with more asset types (hot water, HVAC, pool pumps) plausible in future. The customer has override control throughout. What that means is that while the way Amber works under the hood can be a little complicated, customers don't need to understand or engage with that complexity to get value from their home setup. Q. Sceptical consumer: won't the cost and effort involved in setting up clever EV charging just boost retailer profit without benefit to me? NW: In a traditional retail model, plausibly yes. A retailer with a margin on usage and volume has incentives that can diverge from yours when it's controlling your assets. Amber's model removes that misalignment. How much energy you use, and when, doesn't change what Amber earns, since Amber pass through wholesale and charge a flat subscription. The broader point is that retail models can be designed so customer value and retailer value aren't mutually exclusive, and Amber is proof of how innovation like this can challenge assumptions of that kind. More info on how Amber's wholesale price passthrough works here. Q. Has Amber looked at operating or partnering with EV fast charging stations with variable pricing? NW: Somewhere between 80 and 90% of EV charging happens at home, and as an energy retailer that's predominantly been its focus to date for EVs. Public charging, both journey charging and destination charging, is a necessary part of the transition and deserves investment, but it hasn't been the charging segment Amber has invested in to date. Q. How do Amber get cheap daytime charging where cars are parked (street, office, train)? Isn't this a necessity for evening discharge confidence? NW: Charging away from home could help here, but it's not a necessity for most people. Around 80 to 90% of charging is at home. Charging at work and discharging at home treats the car as an energy carrier. Even a household that's never home on weekdays can capture solar-to-vehicle value on weekends, carrying a charge picked up when solar generation is high during the day back home for self-consumption. For households genuinely absent all day, a home battery is often the better-fitted asset, since it's home when the solar is. Bidirectional EV charging may make sense for some households and not others. Q. What are the realistic options for street charging, and could these customers have managed charging? NW: I think the main variable here is dwell time. At fast-charging sites, load management already exists but serves connection-level and customer-experience purposes: you want dynamic allocation of switchboard headroom (500kW across 8 plugs, say) rather than fixed 60kW caps per head, which products like Kempower's satellite architecture handle well. If you arrive as the only EV across 8 plugs, you want to be able to pull around 200kW, or whatever the max your car can take, not be limited to 60kW. Grid-oriented managed charging becomes viable where dwell times are long, such as hotels or long-stay parking. Here, charging can be shifted out of the evening peak into optimal overnight windows via OCPP load profiles and local dynamic operating envelopes, but from the driver's side it's simple: if you plug your EV in at a hotel overnight, you don't really care whether it charges during the evening peak, only that you've got a high charge the next day when you need the car in the morning. Thanks to The Energy for having Amber and for putting on a great event. If you've got questions of your own about EV charging with Amber, head to its EV page for more.

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