Animoca Brands

Animoca Brands

Develops and publishes blockchain games

About Animoca Brands

Simplify's Rating
Why Animoca Brands is rated
A-
Rated B on Competitive Edge
Rated A on Growth Potential
Rated A on Differentiation

Industries

Venture Capital

VR & AR

Crypto & Web3

Gaming

Company Size

201-500

Company Stage

N/A

Total Funding

$817.2M

Headquarters

Southern District, Hong Kong

Founded

2011

Overview

Animoca Brands develops and publishes a variety of games that utilize both blockchain technology and traditional gaming elements. The company collaborates with well-known global brands like Disney and WWE to create engaging gaming experiences. Its games allow players to earn real-world value through in-game activities, thanks to features like digital ownership and play-to-earn mechanics. Unlike many competitors, Animoca Brands has a strong investment arm, holding stakes in over 150 blockchain and NFT companies, which adds to its revenue through equity appreciation and dividends. The company is also focused on building an open metaverse, where users can interact and own digital assets, emphasizing true ownership through NFTs. The goal of Animoca Brands is to lead in the blockchain gaming industry by providing unique gaming experiences and fostering digital property rights.

Simplify Jobs

Simplify's Take

What believers are saying

  • Partnership with Sony's Soneium blockchain enhances Animoca's decentralized identity solutions.
  • The Sandbox's collaboration with Jurassic World expands its user base and revenue potential.
  • Growing popularity of anime-themed digital experiences boosts engagement through Anime ID initiative.

What critics are saying

  • Increased competition in blockchain gaming may impact Animoca Brands' market share.
  • Volatility in cryptocurrency markets could affect the valuation of Animoca's investments.
  • Regulatory scrutiny on NFTs and blockchain technology may lead to stricter compliance requirements.

What makes Animoca Brands unique

  • Animoca Brands leverages popular global brands to create engaging blockchain gaming experiences.
  • The company has a strong investment arm with over 150 blockchain and NFT investments.
  • Animoca Brands is heavily involved in the metaverse, driving digital property rights via NFTs.

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Funding

Total Funding

$817.2M

Above

Industry Average

Funded Over

6 Rounds

Secondary funding comparison data is currently unavailable. We're working to provide this information soon!
Secondary Funding Comparison
Coming Soon

Benefits

Health Insurance

Life Insurance

Remote Work Options

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

1%
Finsmes
Apr 3rd, 2025
Universal Health Token Receives Strategic Investment from Aptos Foundation

Universal Health Token (UHT), a Singapore-based company developing a Proof-of-Health protocol, received a strategic investment from Aptos Foundation

MKN Crypto
Mar 28th, 2025
Animoca Brands Partners with Soneium for Web3 Tool and Initiatives

Animoca Brands has announced a new partnership with Sony Block Solutions Labs to develop blockchain-based identity infrastructure and support anime-themed projects on Soneium - Sony's Ethereum Layer 2 blockchain.

VentureBeat
Mar 28th, 2025
The Sandbox Unveils Alpha Season 5 Featuring Jurassic World, Teletubbies And More

The Sandbox, the Web3 social gaming platform and a subsidiary of Animoca Brands, is launching Alpha Season 5 on March 31.The Sandbox said the event kicks off a six-week season of new games, social experiences, and gamified worlds to explore, featuring immersive experiences in partnership with beloved brands and curated community-created content. Alpha Season 5 is headlined by the Jurassic World collaboration with Universal Products Experiences and Amblin Entertainment featuring the new Jurassic World: Dinosaur Preserve experience and is set on a new Jurassic World-inspired island with six thrilling regions in The Sandbox. In The Sandbox’s Alpha Season 5, players can enjoy 40+ games from a diverse range of major entertainment and gaming franchises, including Jurassic World, Teletubbies, Deepak Chopra, Atari, Teletubbies, Hellboy (2019), Love Island, Care Bears, Terminator: Dark Fate, Attack on Titan, and more. In addition, up to $1 million in rewards will be available for players to earn by completing in-game quests as part of the free seasonal battle pass, unlocking unique digital equipment and wearables from featured brands in Alpha Season 5.The Sandbox is available to play completely free by downloading the app for Windows and Mac by visiting: www.sandbox.game  “Alpha Season 5 marks the beginning of a new era for The Sandbox as we take a major step in growing into a more mature, always-on, live services model, consistently providing our players with new and high-quality content to play and explore,” said Sebastien Borget, COO of The Sandbox, in a statement. He added, ““Players can expect to enjoy a huge variety of new and updated games from their favorite brands and franchises like Jurassic World, Attack on Titan, Hellboy (2019), Terminator: Dark Fate, and many more. We’re also excited to showcase the capabilities of Game Maker 0.11 and let players dive into completely new and innovative games, worlds, and experiences built using assets from beloved IP that The Sandbox community has created.” As the featured game in The Sandbox’s Alpha Season 5, Jurassic World: Dinosaur Preserve, invites players to a dinosaur sanctuary in Arizona, where they will take on the role of a Dinosaur Protection Group member. Players must keep the facilities running smoothly by exploring, collecting, and completing a variety of quests to keep the dinosaurs safe

VentureBeat
Mar 27th, 2025
Sony’S Soneium Blockchain Teams Up With Animoca Brands

Animoca Brands partnered with Sony’s Soneium blockchain to develop Moca Network’s identity layer and launch San FranTokyo’s anime initiatives on Soneium.The partnership means Animoca Brands will ally with Soneium, an Ethereum Layer 2 open blockchain developed by Sony and powered by Optimism’s Superchain technology. Through this partnership Moca Network, Animoca Brands’ flagship digital identity infrastructure platform for the open internet, will create a premier identity layer on the Soneium blockchain starting with Anime ID, a decentralized identifier (DID) and reputation layer spearheaded by San FranTokyo, a core contributor to Anime Foundation, to enhance user engagement and enable partners on Soneium to issue and verify data credentials.Moca Network’s Account, Identity, and Reputation SDK (AIR SDK) will be integrated into Soneium blockchain, enabling users to maintain embedded accounts, unique identities, and credentials as they explore various dApps on Soneium. San FranTokyo’s Anime ID will be the first decentralized identifier (DID) and reputation layer adopting the AIR SDK to integrate into the Soneium blockchain, enhancing user engagement on anime-related experiences on Soneium.In collaboration with Animoca Brands, San FranTokyo will also launch anime-inspired cultural campaigns on Soneium with the goal to onboard anime fans to Sony’s blockchain and connect them to new anime themed experiences.Soneium is being developed by Sony Block Solutions Labs (SBSL), a joint initiative established by Sony Group Corporation and Startale Group, focused on transcending boundaries with the open internet. Sony Group has built a diverse range of businesses with the purpose of ‘filling the world with emotion through the power of creativity and technology’. The desire to share emotion and excitement and to stay connected with someone no matter where you are is a fundamental human aspiration.Yat Siu, executive chairman of Animoca Brands, said in a statement, “Our partnership with Soneium marks a significant step towards an interconnected Web3 future. By integrating Moca Network’s identity infrastructure, we’re not just enhancing entertainment experiences; we’re creating a seamless digital ecosystem

Blockchain Desk Africa
Mar 27th, 2025
Animoca Brands partners with Soneium to develop new identity layer Anime ID

Animoca Brands collaborates with Soneium to develop Anime ID, a new DID and reputation layer.

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Animoca Brands is Hiring for 2 Jobs on Simplify!

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Animoca Brands is Hiring for 2 Jobs on Simplify!

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