Atari

Atari

Pioneered arcade and home video games

Overview

Atari creates electronic entertainment for both arcades and homes. It popularized cartridge-based home gaming with the Atari 2600, letting players swap in different games on one console. Arcade cabinets and home consoles used simple controllers and interchangeable software to deliver varied experiences. The goal is to bring interactive entertainment to a wide audience by building a broad library of arcade and home game titles.

About Atari

Simplify's Rating
Why Atari is rated
C
Rated C on Competitive Edge
Rated C on Growth Potential
Rated C on Differentiation

Industries

Hardware

Consumer Software

Entertainment

Gaming

Company Size

501-1,000

Company Stage

IPO

Headquarters

New York City, New York

Founded

1972

Your Connections

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Simplify's Take

What believers are saying

  • The 7800+ and 2600+ monetize nostalgia without funding a full console cycle.[8]
  • Implicit Conversions accelerates modern re-releases with proven classic-title porting expertise.[8]
  • Thunderful broadens development capacity and European publishing reach.[8]

What critics are saying

  • Atari still depends on aging franchises instead of a proven new-IP pipeline.[8]
  • Retro hardware launches face low-volume demand and immediate retail execution risk.[8]
  • Blockchain games tie the brand to volatile crypto sentiment and wallet friction.[8]

What makes Atari unique

  • Atari owns 200+ games and franchises, anchored by Pong and Asteroids.[8]
  • Its business spans video games, consumer hardware, licensing, and blockchain.[8]
  • Recent acquisitions added emulation, retro publishing, and legacy competitor IP.[8]

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Funding

Total Funding

$920k

Below

Industry Average

Funded Over

1 Rounds

Seed funding is usually the first official round after pre-seed, when a startup has a prototype or concept. It’s typically used to develop the product, test the market, and start building the team. Investors here are often angel investors or early-stage venture capitalists.
Seed Funding Comparison
Below Average

Industry standards

$3.3M
$1.5M
Slack
$2M
Netflix
$2.3M
Instacart
$3M
Robinhood

Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Retirement Plan

401(k) Company Match

Paid Vacation

Stock Price

Growth & Insights and Company News

Headcount

6 month growth

-4%

1 year growth

-4%

2 year growth

-4%
Gematsu
Jul 29th, 2025
Atari to acquire Thunderful Group

Atari has entered into an agreement with Thunderful Group to acquire approximately 82 percent of the outstanding shares and votes of Thunderful Group for approximately €4.5 million, the companies a…

Decrypt
Aug 20th, 2024
Atari Revives Classic 7800 Game Console With Modern Upgrades

Decrypt’s Art, Fashion, and Entertainment Hub. Discover SCENEIconic gaming brand Atari announced Tuesday that it’s reviving its 1986 game console as the Atari 7800+, a modern recreation developed in collaboration with game publisher PLAION. Set to release globally this coming winter, the console is now available for pre-order at $129.99.The Atari 7800+ is a compact version of the original console that’s built to connect with modern televisions. Each console comes equipped with the CX78+ wireless gamepad and includes a new game, Bentley Bear’s Crystal Quest, a sequel to the classic Crystal Castles.Atari’s latest old-school revival follows last year’s Atari 2600+ console, and the two share some commonalities. Both devices run 2600 and 7600 cartridges, both from the original consoles and newly released games, and include support for 16:9 widescreen displays. But the Atari 7800+ has a different design and comes with a wireless gamepad instead of a joystick.Alongside the console, Atari and PLAION are releasing two new wireless controllers, the CX78+ wireless gamepad and the CX40+ wireless joystick, each priced at $34.99

Decrypt
Aug 10th, 2024
Atari Revives Its Classic ‘Breakout’ Game On Ethereum Layer-2 Base

Create an account to save your articles.Create an account to save your articles.Decrypt’s Art, Fashion, and Entertainment Hub. Discover SCENELegendary game publisher Atari is back with its next augmented version of a classic video game, this time bringing the 1976 classic Breakout to Coinbase’s Ethereum layer-2 network Base.As a part of Base’s “OnChain Summer,” players can compete against others for a top spot on the Atari Breakout leaderboard. The players with the highest scores will have a chance to win weekly prizes, including a retro 2600+ game console, gift cards, and more.🔆 OᑎᑕᕼᗩIᑎ ᔑᑌᗰᗰEᖇ 🔆 The Onchain Arcade is back with @Atari Breakout® Compete for a top spot on the leaderboard and get the chance to win weekly prizes, all summer long Built with @stackdotso, @msenyil, and @mx1000m, mint proceeds are distributed to the developers… pic.twitter.com/OHTVVpAyMA — Base (@base) August 9, 2024ADADAtari first announced the partnership with Base in July, with the release of the blockchain-based version of their iconic Asteroids video game, in which players operate a simple spaceship and destroy asteroids to progress.In Breakout, designed by Atari co-founder Nolan Bushnell and a pre-Apple Steve Wozniak, players use a paddle and ball to blast through brick walls.“Enter Degen, Bitcoin, and Higher modes by shooting special bricks,” Atari said of the latest release. “Points double for 10 seconds!”As with Asteroids, players will need to connect their Coinbase, MetaMask, Rainbow, or WalletConnect wallets to play and mint a Breakout NFT for 0.0015 ETH, or around $3.60.Proceeds from the mint will be distributed to the developers and artists behind each game, Base said.ADAD“All scores are logged on-chain, and from there, it gets pretty fun,” Atari director Tyler Drewitz said on a Base Twitter stream in July. “There’s a weekly leaderboard, and we have an overall leaderboard with some pretty big prizes.”

VentureBeat
Jul 22nd, 2024
Atari Partners With Coinbase To Bring Asteroids And Breakout To Blockchain

GamesBeat is excited to partner with Lil Snack to have customized games just for our audience! We know as gamers ourselves, this is an exciting way to engage through play with the GamesBeat content you have already come to love. Start playing games here. Atari is bringing their classic games Asteroids and Breakout to the blockchain in a partnership with Coinbase.The games will be part of a celebration of Onchain Summer and the new Onchain Arcade, where players can compete to earn a spot on the leaderboard to earn rewards. Mint proceeds go directly to the creators who helped bring these games to life.Atari and Coinbase said today’s internet needs an update, as the corporate internet often squeezes creators with arbitrary rules, censorship, digital theft, middlemen, and transaction fees. That’s why Coinbase and Base have partnered with Atari, Stack and a handful of creators to launch Onchain Arcade, bringing favorite Atari classics, including Asteroids and Breakout, to the blockchain.Tyler Drewitz, director of Atari Club and Atari X, said in an interview with GamesBeat that Coinbase has more than 100 million users for its wallets and crypto services. Lil Snack GamesBeatGamesBeat is excited to partner with Lil Snack to have customized games just for our audience! We know as gamers ourselves, this is an exciting way to engage through play with the GamesBeat content you have already come to love

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