Attentive

Attentive

Personalized SMS marketing solutions for businesses

About Attentive

Simplify's Rating
Why Attentive is rated
A
Rated A on Competitive Edge
Rated A on Growth Potential
Rated A on Rating Differentiation

Industries

Data & Analytics

Consulting

Consumer Software

Company Size

1,001-5,000

Company Stage

Series E

Total Funding

$839.5M

Headquarters

Hoboken, New Jersey

Founded

2016

Overview

Attentive provides personalized SMS marketing solutions that help eCommerce businesses and direct-to-consumer (DTC) brands engage their customers through targeted text messaging. The platform uses APIs and webhooks to allow businesses to easily create and manage custom SMS campaigns. Unlike its competitors, Attentive operates on a subscription-based model, offering various features and premium options that enhance customer engagement and drive revenue growth. The company's goal is to improve customer relationships and increase sales for businesses through effective communication.

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Simplify's Take

What believers are saying

  • Attentive's UK revenue grew 128% in 2024, indicating strong international market potential.
  • Partnership with ParTech enhances restaurant loyalty programs, expanding SMS marketing applications.
  • AttentiveAI's launch offers hyper-personalized marketing, boosting customer engagement and revenue.

What critics are saying

  • Emerging competitors like Textla may erode market share with lower-cost services.
  • Over-reliance on AI could lead to data privacy concerns and regulatory scrutiny.
  • RCS messaging introduction may shift consumer preferences away from traditional SMS.

What makes Attentive unique

  • Attentive leads in AI-driven SMS marketing, offering hyper-personalized customer engagement.
  • The platform integrates seamlessly with APIs and webhooks for efficient messaging solutions.
  • Attentive's subscription model ensures steady revenue with premium add-ons for customization.

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Funding

Total Funding

$839.5M

Above

Industry Average

Funded Over

5 Rounds

Series E funding typically includes additional rounds after Series D if the company needs more capital. The business is usually stable, and these rounds are typically used for further expansion or to address market challenges.
Series E Funding Comparison
Above Average

Industry standards

$100M
$250M
Reddit
$470M
Attentive
$1250M
Epic Games
$1500M
Airbnb

Benefits

Generous PTO

Medical, Dental, & Vision Insurance

Daily Lunch Delivery Credit

Equity

Remote Work & Wellness Benefits

Company-Wide Events & Employee-Led Activities

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

-1%
HR Tech Wire
Jan 15th, 2025
Attentive Hosts Exclusive Event with Google During National Retail Federation Week as RCS Messaging Takes Off in 2025

Attentive, the innovative leader in AI-powered mobile marketing, will host an exclusive event with Google showcasing the combined power of Rich Communications Services (RCS) and AI in transforming mobile shopping experiences through personalized customer engagement.

PR Newswire
May 9th, 2024
Bandwidth 'The Texties' Award Winners And Finalists Honored For Innovation, Impact In Business Messaging

From e-commerce to student success to patient engagement, innovators drive impressive business results and engagement using Bandwidth's text messaging platformRALEIGH, N.C., May 9, 2024 /PRNewswire/ -- Bandwidth Inc. (NASDAQ: BAND), a leading global enterprise cloud communications company, today announced the winners and finalists of "The Texties," a new annual awards program honoring the best in business text messaging by Bandwidth customers. Judges reviewed entries focusing on business results, innovation and end-user impact.“The Texties” honor the best in business text messaging by Bandwidth customers. Judges reviewed entries focusing on business results, innovation and end-user impact."Congratulations to our incredible winners and finalists," said Sandy Preizler, Bandwidth's Chief Revenue Officer. "The inventiveness and variety of their use cases for messaging were just as impressive as the business results they achieved. We are proud to be the messaging platform of choice for innovators of this caliber."Textie Award WinnersAttentive Mobile : A leader in SMS marketing serving over 8,000 brands, Attentive has just launched AttentiveAI to help customers build smarter SMS programs

Business Wire
Apr 24th, 2024
Demand For Ai Marketing And Personalisation Accelerates In The Uk: Attentive Sees 128% Growth In The Last Year

LONDON--(BUSINESS WIRE)--Attentive, the AI marketing platform for leading brands, has seen 128% revenue growth in the UK over the last year and has doubled the size of its UK team. The company’s momentum underscores the market’s continued demand for personalised SMS marketing solutions and AI innovations as brands look to improve customer retention and reach new audiences. “The UK is a market with many innovative brands striving to meet shopper demands for tailored experiences,” said Amit Jhawar, CEO of Attentive. “Our rapid growth in the region is a testament to the significant value that shoppers and brands are experiencing with personalised SMS. As companies look to drive competitive advantage, we’re committed to providing innovations around AI that will shape the future of marketing and create meaningful interactions between brands and their customers.”. Customer Growth

Investing.com
Apr 3rd, 2024
ParTech and Attentive partner for restaurant loyalty growth

NEW HARTFORD, N.Y. - ParTech, Inc. (NYSE: PAR), known for its restaurant technology solutions, has announced a partnership with Attentive, a marketing platform specializing in SMS for brands.

Business Wire
Apr 3rd, 2024
Par Punchh® Partners With Attentive On Sms Marketing Capabilities For Restaurant Loyalty Programs

NEW HARTFORD, N.Y.--(BUSINESS WIRE)--ParTech, Inc. (PAR), a global restaurant technology company and provider of unified commerce solutions for enterprise restaurants, today announced a new partnership between PAR Punchh®, PAR Technology’s industry-leading loyalty and offer solution, and Attentive, the AI marketing platform specializing in SMS marketing for leading brands. This integration will expand PAR Punchh's capabilities to help restaurants turn anonymous guests into loyalty members, grow their loyalty membership and send engaging visuals and content with personalized offers to spark actions via SMS messaging. The integration offers restaurants enhanced tools for customer acquisition and communication. These tools operate within a channel that 93% of customers express interest in for brand communication, according to data from Attentive’s Global Consumer Survey Report. The partnership gives Punchh Customers the opportunity to:Grow loyalty membership by incentivizing SMS opt-ins.Send targeted campaigns to drive app downloads and loyalty sign-ups.Leverage advanced SMS functionality like MMS, video, GIFs and A/B testing.Streamline SMS compliance with Attentive's expertise."Partnering with Attentive equips our customers with more robust tools to engage guests through timely, relevant messaging," said Savneet Singh, CEO of PAR Technology

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