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Overview
Augmodo delivers affordable passive Smartbadge hardware for retailers to improve workforce efficiency and security. The Smartbadge is installed with minimal disruption to existing processes and uses Spatial AI to track products in real time, providing inventory insights and aiding e-commerce picking. The system emphasizes privacy, processing only necessary data with opt-in security features for associates, ensuring a privacy-first approach. Unlike pricier rivals, Augmodo focuses on lowering hardware costs while delivering practical, real-time tracking and security improvements. The company’s goal is to help retailers streamline operations, improve inventory accuracy, and strengthen security without requiring major process changes or expensive deployments.
About Augmodo
Industries
Data & Analytics
Hardware
Enterprise Software
Cybersecurity
Company Size
11-50
Company Stage
Early VC
Total Funding
$42.8M
Headquarters
Seattle, Washington
Founded
2023
Simplify's Take
What believers are saying
- Chemist Warehouse and Mercatus partnerships validate product-market fit in pharmacy and grocery.
- Hired CTO Bradford Snow from Microsoft HoloLens and core Pointy team from Google acquisition.
- Spatial AI creates live 3D store maps, eliminating manual audits and reducing labor costs.
What critics are saying
- Standard Cognition's vision-only cameras eliminate wearable dependency, eroding cost advantage.
- Privacy lawsuits against similar employee tracking wearables expose regulatory vulnerability.
- Fivefold team expansion across eight countries risks cash burn before profitability.
What makes Augmodo unique
- 100X cheaper hardware than competitors with 10X more data capture capability.
- Privacy-first architecture processes only shelf data on-premise, not employee tracking.
- Passive wearables require no operational changes, integrating seamlessly into existing workflows.
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Funding
Total Funding
$42.8M
Above
Industry Average
Funded Over
2 Rounds
Benefits
Health Insurance
Dental Insurance
Vision Insurance
Wellness Program
Mental Health Support
Remote Work Options
Hybrid Work Options
Flexible Work Hours
Paid Vacation
Paid Sick Leave
Paid Holidays
401(k) Retirement Plan
Stock Options
Company Equity
Conference Attendance Budget
Professional Development Budget
Phone/Internet Stipend
Home Office Stipend
Family Planning Benefits
Fertility Treatment Support
Adoption Assistance
Parental Leave
Growth & Insights and Company News
6 month growth
↑ 0%1 year growth
↓ -4%2 year growth
↑ 9%Augmodo, a Seattle-based startup using AI-powered wearable SmartBadges to track tasks and inventory for frontline workers, has grown its team nearly fivefold over the past year. The expansion follows a $37.5 million Series A funding round. The company has hired Bradford Snow as chief technology officer, bringing experience from Microsoft HoloLens, Amazon Alexa, Meta Reality Labs and Axon. The core team from Pointy, a retail inventory startup Google acquired for $163 million, has also joined. Augmodo's platform uses spatial AI to create live 3D store maps and provides real-time analytics through its SpatialView platform, eliminating manual audits. The company is expanding beyond retail into warehouses and factories, with employees now across eight countries including the US, UK, Australia and Brazil.
Augmodo, a Seattle, WA-based real-time inventory and task tracker using spatial AI, raised $37.5M in funding.
Augmodo, a Seattle-based startup, has secured $37.5 million in a new funding round. The company is focused on developing wearable technology for retail store employees.
Augmodo, a real-time inventory and task tracker using wearable SmartBadges to create live 3D store maps, has announced three new hires - Kevin Rauwolf, Principal Engineer, Kyle Machulis, Principal Engineer and Sean Wong, Senior Engineer, all former engineers at Grabango, a now defunct provider of checkout-free technology.
In a significant development for grocery e-commerce, Mercatus has partnered with Augmodo to introduce the SmartBadge, a cutting-edge wearable technology designed to revolutionize inventory management in grocery stores.
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About Augmodo
Industries
Data & Analytics
Hardware
Enterprise Software
Cybersecurity
Company Size
11-50
Company Stage
Early VC
Total Funding
$42.8M
Headquarters
Seattle, Washington
Founded
2023
Augmodo is Hiring for 1 Jobs on Simplify!
Find jobs on Simplify and start your career today