Beyond the clear coat: Avery Dennison fuses molecular armor with living color in next-gen PPF breakthrough. 28 Oct 2026 12:55 AM Gurugram (Haryana) [India], October 28: Avery Dennison has refreshed its automotive aftermarket graphics portfolio with a comprehensive new range of paint protection film (PPF) solutions, alongside an interior surface protection Digital Desk | Gurugram (Haryana) [India], October 28: Avery Dennison has refreshed its automotive aftermarket graphics portfolio with a comprehensive new range of paint protection film (PPF) solutions, alongside an interior surface protection kit. The launch, timed just ahead of the festive season, brings India-specific warranty tiers and the industry's first colour PPF offering with a 12-year protection warranty to market. At the centre of the launch is the new Spectrix range of colour PPF, designed for car enthusiasts who want to protect their vehicles while expressing individuality through colour. Spectrix combines a self-healing topcoat, advanced scratch resistance, and superior anti-staining properties with an industry-first 12-year protection warranty and a 4-year warranty against colour fastness, addressing a long-standing gap for customers who previously had to choose between protection and personalisation. Alongside Spectrix, Avery Dennison has restructured its core PPF lineup into four tiers built for the realities of car ownership in India, where duration of ownership varies widely. The Xtreme Series leads the range with up to 12 years of warranty coverage and RAPID EDGE Technology, offering full-strength protection for owners planning to keep their vehicles long-term. The Xtreme Plus Series follows with up to 10 years of warranty, an ideal technology for durable, high-performance coverage. For car owners seeking dependable mid-term protection, the Enduro Plus Series offers up to 6 years of warranty. For car owners seeking, the Enduro Lite Series provides up to 3 years of warranty, giving owners who plan to hold their vehicles for a shorter duration complete peace of mind without overinvesting in film they may not need for the long haul. The second major addition to the portfolio is the Car Interior Surface Protection Kit, developed in partnership with Inpano. As more vehicles, particularly new-generation electric vehicles, feature extensive piano black and high-gloss interior trims, these surfaces have become increasingly vulnerable to fingerprints, micro-scratches, and everyday wear. The kit is a precision-cut, clear thermoplastic polyurethane (TPU) film that is digitally engineered and laser-cut to match the exact interior layout of a vehicle, covering high-touch zones such as piano black trims, infotainment screens, door switches, and decorative accents. Like Avery Dennison's exterior films, the kit features self-healing properties, is virtually invisible once applied, and can be removed cleanly without residue or damage to surfaces beneath. Rajkumar Sharma, Country Manager, Graphics Solutions, said, "Its ability to introduce such finely tuned solutions stems from a unique convergence: over nine decades of global material science expertise combined with more than three decades of deep operational understanding in India. This rich heritage allows Bhaskar Live to engineer products that address the exact environmental challenges of its roads, encouraging wider adoption of premium-grade surface protection. The validation of this approach was evident during its showcase at the Autostyle World Expo. Whether engaging with end-users and detailers at its stall or connecting with B2B trade partners who commended its high-energy presence as the Drift Arena sponsor, the market appetite for scientifically validated, dependable protection has never been clearer." Mitendra Sahu, Product Manager - South Asia, Graphics Solutions, added, "What makes this range stand out is how deliberately it has been built for the Indian market. With warranties spanning from 12 years down to 3 years, we have a solution for every type of car owner, whether someone wants decades of protection or a lighter-term option. Combined with Spectrix colour PPF and our new interior surface protection kit, we now offer a genuinely complete answer for exterior protection, colour customisation, and interior care, all under one portfolio." The new PPF range and interior surface protection kit are now available through Avery Dennison's network of authorised installers and distributors across India. The Car Interior Surface Protection Kit must be installed by an Avery Dennison Authorized Installer or at an Authorized Avery Dennison Store to remain eligible for future quality claims. About Avery Dennison. Avery Dennison Corporation (NYSE: AVY) is a global materials science and digital identification solutions company. Bhaskar Live is Making Possible products and solutions that help advance the industries Bhaskar Live serve, providing branding and information solutions that optimize labor and supply chain efficiency, reduce waste, advance sustainability, circularity and transparency, and better connect brands and consumers. Bhaskar Live is a leader in graphics innovation, dedicated to transforming brand visions into compelling realities. With high-performance, pressure-sensitive materials and pioneering technologies like Easy Apply Technology and Supreme Wrapping Films, Bhaskar Live empower businesses to create impactful, eye-catching vehicle and architectural graphics. Its commitment to creativity and precision ensures every idea becomes a powerful visual statement. - Bhaskar Live employ approximately 35,000 employees in more than 50 countries. Please direct any media enquiries to: Rohanjoy Purkayastha Email: [email protected] If you object to the content of this press release, please notify Bhaskar Live at [email protected]. Bhaskar Live will respond and rectify the situation within 24 hours.

Avery Dennison expands ColourWrap(TM) Film range with 13 new colours. Avery Dennison has announced the addition of 13 new colours to its ColourWrap(TM) Film range, bringing the total portfolio to 72 colours and giving vehicle wrap... Published by Ryan Taylor on 16/10/2026 Avery Dennison has announced the addition of 13 new colours to its ColourWrap(TM) Film range, bringing the total portfolio to 72 colours and giving vehicle wrappers even more options for their next colour change project. Previously known under the Mactac brand, the newly named Avery Dennison ColourWrap(TM) Film range continues to offer installers a wide choice of colours and finishes for vehicle customisation. The latest additions introduce a mix of bold, vibrant shades and more understated, contemporary tones, including bright pinks, purples, greens and greys. Discover the 13 new colours. The new additions span three popular finishes, offering plenty of choice for customers looking to personalise their vehicles. Gloss finishes. * Gloss Light Green (G55) * Gloss Dark Pink (G102) * Gloss Dark Purple (G92) * Gloss Light Pink (G101) * Gloss Light Purple (G93) Satin finishes. * Satin Dark Neptune (S53) Matt finishes. * Matt Green Grey (M64) * Matt Dark Pink (M101) * Matt Dark Neptune (M52) * Matt Bright Grey (M62) * Matt Light Grey (M63) * Matt Brown (M72) * Matt Beige (M71) From eye-catching pinks and purples to subtle neutral shades, the expanded range gives installers greater flexibility when helping customers achieve their ideal vehicle finish. Explore the expanded ColourWrap(TM) range. The 13 new colours officially launched on 13th October 2026, expanding the Avery Dennison ColourWrap(TM) Film portfolio to 72 colours.

Avery Dennison MPI 2004 EA. Introducing Avery Dennison MPI 2004 Easy Apply(TM)- great results, less fuss. Avery Dennison has added a new film to its range with the launch of MPI 2004 Easy Apply(TM), giving sign makers another option for producing quality signage and vehicle graphics without blowing the budget. From shopfront signage and outdoor advertising to fleet graphics, having a reliable, versatile film on hand can make life a whole lot easier. MPI 2004 Easy Apply has been developed with exactly that in mind - bringing together excellent print quality, high opacity and easier installation at a competitive price. One of the standout features is its 80-micron high-gloss white face film, which offers an impressive 99% opacity. This means better coverage over contrasting surfaces, helping graphics look vibrant and consistent across different applications. Avery Dennison MPI 2004 Easy Apply. It also features Avery Dennison's popular Easy Apply(TM) adhesive technology. The clear permanent adhesive has built-in air egress channels that help prevent trapped air, bubbles and wrinkles during installation. Whether you're applying large signage panels or branding a fleet of vehicles, it's designed to make the job quicker and easier. The film works with eco-solvent, solvent, latex and UV printers, so it fits straight into most sign shops' existing production setups. It's suitable for flat and gently curved surfaces and offers up to seven years of expected outdoor durability when unprinted. How does it compare to the rest of the range? If you're already using Avery Dennison MPI 2000 or MPI 2105 Easy Apply RS, you might be wondering where the new MPI 2004 fits in. Essentially, it sits right between the two, offering some of the features you'd expect from a higher-priced film without quite the same price tag. | Feature | MPI 2000 | MPI 2004 Easy Apply (NEW) | MPI 2105 EA RS | | Film thickness | 80 Micron | 80 Micron | 80 Micron | | Finish | High-gloss white | High-gloss white | High-gloss white | | Opacity | Standard | 99% High Opacity | Standard | | Adhesive | Clear permanent | Clear permanent | Grey permanent | | Easy Apply(TM) | No | Yes | Yes | | Suitable surfaces | Flat/simple curves | Flat/simple curves | Flat/simple curves | | Warranty* | 4 Years | 4 Years | 4 Years | High peel removable. The clear adhesive and high-opacity film are an especially useful combination. They give sign makers the flexibility of a clear adhesive while still providing excellent coverage, which can be handy when working across different signage jobs. One film, plenty of possibilities MPI 2004 Easy Apply is a great fit for everyday signage, retail graphics, outdoor advertising and vehicle branding on flat or slightly curved surfaces. It can also be used for buses, trains and flat-sided trucks, making it a versatile option for businesses producing both signage and fleet graphics. Pair it with Avery Dennison's DOL 2400 Series overlaminates, and eligible applications are covered by a four-year warranty in Zone 2 vertical exposure conditions. Available in 1.372m and 1.524m widths, both in 50m rolls, MPI 2004 Easy Apply is a welcome addition to the Avery Dennison range. For sign makers who want a film that's easy to print, easier to install and delivers a great-looking finish without a premium price tag, this new addition is well worth a look. Want to give it a try? Contact your local Graphic Art Mart representative to find out more about Avery Dennison MPI 2004 Easy Apply(TM) or request a sample.