BBELAY offers virtual staffing solutions for businesses. It provides services such as virtual assistants, accounting, and social media management, all delivered by a dedicated team of remote professionals on a fractional basis through a monthly subscription. How it works: clients pay a fixed monthly fee to access a ready-to-work team that handles administrative, financial, and marketing tasks, allowing tasks to be completed remotely at a lower cost than traditional staffing. How it differs: instead of hiring full-time staff or using traditional agencies, BELAY uses a subscription model to provide flexible, dedicated remote workers across multiple functions. The goal: help small and medium-sized businesses, entrepreneurs, and non-profits offload tasks and boost productivity by leveraging remote, cost-effective support.
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Company Size
1,001-5,000
Company Stage
Seed
Total Funding
$160K
Headquarters
Atlanta, GA
Founded
2010
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Total Funding
$160k
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Belay pricing: what a US virtual assistant costs you. Belay pricing explained: what a US-based Belay virtual assistant costs per hour and per month, what moves the quote, and when a dedicated hire costs less. By Menno Gottmer Published 2026-10-13 · Updated 2026-10-13 Belay pricing is not published as a rate card. Belay quotes each client after a call, and its own FAQ says US-based virtual assistants usually charge $30 to $75 an hour, or about $1,200 to $3,000 a month for part-time help. That suits 10 or so hours of US-based support a week. For a full-time assistant, a dedicated offshore hire through Adaptive Teams usually costs far less per hour. You searched for a price and found a "talk to us" button. That is the normal experience with Belay, and it makes budgeting hard when you are weighing a virtual assistant against a full hire. This page pulls together what Belay says in public, what outside estimates add, and how the numbers compare with a dedicated assistant on a monthly salary. Belay pricing compared with a dedicated hire. The table sets the two models next to each other on the points that decide the bill. Belay figures come from Belay's own pages and one outside estimate, linked in the sections below. Adaptive Teams figures are its published terms. What does Belay actually charge? Belay does not list prices on its site. Its FAQ on what a US virtual assistant costs gives a market range instead: $30 to $75 an hour, which it translates into about $1,200 to $3,000 a month for part-time support. Belay's FAQ adds that its own model sits at the premium end because the price includes onboarding help and a support system around the assistant. Do the arithmetic on that range and it points to roughly 40 hours a month. At $30 an hour, $1,200 buys 40 hours. At $75 an hour, $3,000 buys the same 40 hours. So the published range describes about 10 hours of help a week, priced by how senior the work is. What outside estimates say. Third parties fill the gap with guesses. South, a staffing firm that competes with Belay, publishes a Belay pricing estimate of about $42 to $46 an hour. It puts 20 hours a week at $1,600 to $2,000 a month and 40 hours a week at $2,500 to $3,500. South does not name its sources, so read those numbers as a rival's estimate and ask Belay for a written quote. What moves your quote up or down. Belay's FAQ names four drivers. Specialized work like bookkeeping or marketing costs more than general admin. More weekly hours raise the monthly figure. Assistants who have supported executives charge more. US-based help costs more than offshore help, which is the one driver you control most directly. What the Belay price includes. The Belay homepage describes the service as a managed one, with a client success team, regular check-ins and onboarding. It says only 3% of applicants become Belay contractors, reports a 93% first-match success rate, and says it can match you in as little as one week. That support is real value if you have never worked with an assistant before. Someone else screens candidates, someone else steps in when the fit is wrong, and the assistant arrives briefed on your systems. You pay for that layer inside the hourly rate. What it does not include. Belay sells fractional support from contractors. You buy a share of someone's week, and their attention is split with their other work. Bookkeeping, payroll and accounting sit in a separate Belay financial line. The homepage also does not list contract length, minimum hours or cancellation terms, so get those in writing before you sign. How much does a full-time virtual assistant cost each way? Scale changes the comparison. Ten hours a week at a US rate is affordable. Forty hours a week at the same rate is a full salary. Take Belay's own range and stretch it to a full-time month of about 160 hours. At $30 an hour that is $4,800 a month. At $75 an hour it is $12,000. Few founders pay that for admin help, which is why most Belay clients buy part-time packages. The same seat as a dedicated hire. With Adaptive Teams you agree a monthly salary with the candidate, then pay a staffing fee as a percentage of it. The bands are public: 60% for salaries up to $1,500, 50% up to $2,500, 40% up to $3,500, 35% up to $4,500 and 30% above that. Recruitment is included in the fee. Here is how that works for an executive assistant on a $1,500 monthly salary: * Salary: $1,500. * Staffing fee at 60%: $900. * Total: $2,400 a month for a full-time, dedicated assistant. Spread over 160 hours, that comes to about $15 an hour. A more senior assistant on $2,000 falls in the 50% band, so the fee is $1,000 and the month costs $3,000. That is still the top of Belay's part-time range, for four times the hours. If you would rather run the person yourself, recruitment only costs $4,000 flat per hire. You then employ and pay the assistant directly. Its breakdown of what a remote executive assistant costs walks through every model, from freelancers to a US hire. When Belay is the better pick. A US-based part-time assistant is the right call in a few situations. Pick Belay if your work needs a US resident, for example in-person errands, US phone presence during your local hours, or clients who expect an American voice. It also fits when you have fewer than 10 hours of delegable work a week and no plan to grow it. Belay makes sense too if you want a vendor to own the relationship. Its client success team handles the match and the check-ins, so you never manage hiring at all. For a solo founder testing delegation for the first time, that safety net can be worth the higher hourly rate. When a dedicated hire wins. The math flips once the work fills most of a week. An assistant who handles your inbox, calendar, CRM and vendor follow-ups every day builds context that a part-time contractor cannot. That context is where the time savings come from. A dedicated hire also suits roles that will grow. A second hire, say in operations or bookkeeping, runs on the same fee bands. If you are unsure which shape fits, its comparison of a virtual assistant vs a remote employee sets out the trade-offs. How to get a real number this week. You can turn this into a budget in an afternoon. Log one week of tasks you could hand off, with the hours each takes. Under 10 hours points to a part-time service. Over 20 points to a dedicated hire. Then ask both sides the same questions in writing. What is the monthly price for my hours? What happens to unused hours? What are the notice period and any fee for hiring the assistant directly? Belay does not publish these answers, so a written quote is the only way to compare fairly. Vetting matters more than price once you hand over inbox and payment access. Its guide to hiring an overseas executive assistant you can trust covers the checks Adaptive Teams run before a candidate reaches you. For the full recruiting process, see its remote recruitment services. Frequently asked questions. Does Belay publish its prices? No. Belay does not show a rate card on its website and quotes each client after a consultation. Its FAQ gives a market range of $30 to $75 an hour for US-based virtual assistants, or about $1,200 to $3,000 a month for part-time support. Ask for the quote and contract terms in writing. How many hours do you get for Belay's monthly price? Belay does not publish hour packages. Its own range of $1,200 to $3,000 a month at $30 to $75 an hour works out to about 40 hours a month, or 10 hours a week. Outside estimates mention 20 and 40 hour weekly packages, but Belay has not confirmed those figures publicly. Is a Belay assistant cheaper than hiring someone full-time? For part-time help, usually yes, because you skip recruiting and payroll entirely. For full-time work, usually no. At Belay's FAQ rates, 160 hours a month costs $4,800 to $12,000. A dedicated offshore assistant on a $1,500 salary through Adaptive Teams costs $2,400 a month, staffing fee included. What does Adaptive Teams charge for a virtual assistant? You pay the agreed monthly salary plus a staffing fee of 60% up to $1,500, 50% to $2,500, 40% to $3,500, 35% to $4,500 and 30% above. Recruitment is included, replacement is free in the first 2 months, and the agreement runs month to month with 30 days notice. Menno Gottmer Free staffing consultation. Tell Adaptive Teams about your hiring needs. Adaptive Teams show you exactly what a managed remote team looks like for your company, with real salary bands and a shortlist plan. * Free replacement guarantee on all placements * Roles filled in 2 to 3 weeks * Month to month, no annual contracts Step 1 of 4 Pick the closest fit.
Growth is exciting. The financial gaps it exposes? Not so much. What business owners told us about cash flow, inventory, forecasting, and financial visibility at three June industry events. June gave BELAY Financial Solutions a firsthand look at a challenge many growing businesses are facing right now: Growth is exciting, but it often exposes the gaps a business has been working around for too long. As the business becomes more complex, unclear numbers, disconnected systems, cash-flow surprises, inventory issues, and delayed decisions become more expensive and harder to correct. We heard versions of that challenge at every event in June, from women entrepreneurs in Atlanta to beverage brands and inventory-focused business leaders in New York. Across Money Unfiltered, BevNET Live, and the Cin7 Roadshow, the conversations pointed to a common theme: Business owners are trying to make bigger decisions, manage more complexity, and keep growth moving without losing control of what's happening behind the scenes. That doesn't always mean something is wrong. It likely means your business is ready for a stronger financial foundation. Here's what June's events revealed about the pressure points growing businesses are working to solve. Financial Confidence Becomes More Important as Decisions Get Bigger Tasia Holdorf represented BELAY Financial Solutions at Money Unfiltered, hosted at The Lola in Atlanta. The event brought together women entrepreneurs and business owners for honest conversations about earning, investing, building wealth, and making confident financial decisions. The discussions reinforced a challenge many entrepreneurs face as they grow: Knowing revenue or checking the bank balance is not enough to make bigger business decisions with confidence. Owners also need to understand whether pricing supports profitability, whether cash flow can handle the next investment, and whether the business has the right financial support to make those decisions wisely. Encouragement matters, but growing business owners also need a clear understanding of how money moves through the business and how today's decisions affect long-term growth. That's where the right financial partner can help turn big goals into practical next steps. CPG Growth Can Strain Cash Flow, Margins, and Inventory Planning Claire Pelton and Tyler Kitchens attended BevNET Live in New York City, hosted by our partners at BevNET. Claire was also a featured presenter during Beverage School, where she shared what BELAY Financial Solutions has learned from helping early-stage and growing beverage brands navigate the financial side of growth. The conversations reinforced how quickly growth can create financial pressure in the CPG world. A new retailer, production run, or distribution opportunity can impact cash flow, inventory planning, margins, cost of goods sold, and working capital. That's why beverage brands need more than a general sense that the business is growing. They need accurate numbers that show what's selling, what it costs to produce and deliver, how much cash is tied up in inventory, and whether margins can support the next stage of growth. The brands positioned to grow well are the ones that can connect sales momentum to financial reality before making the next big decision. Inventory Decisions Are Financial Decisions Aaron Cullip and Matthew Lynn represented BELAY Financial Solutions at the Cin7 Roadshow in New York City, where the Cin7 community, executives, and industry leaders gathered to discuss inventory, operations, and growth. Inventory is never only an operations issue. For product-based businesses, inventory affects cash flow, margins, purchasing decisions, fulfillment, forecasting, and growth planning. When inventory and accounting are disconnected, leaders may not have a clear view of what they have on hand, what it's worth, what it costs to move, or how much cash is tied up in products that have not sold yet. That can lead to over-ordering, under-ordering, margin confusion, delayed decisions, and cash flow surprises. Connecting inventory data with financial reporting gives business owners a clearer picture of what's happening across the business. They can better understand when to buy, when to slow down, which products are performing, and how inventory decisions affect the broader health of the business. The Big Takeaway Across June's events, the same pattern kept showing up in different ways: As businesses grow, financial decisions become more connected and harder to manage in isolation. Cash flow affects hiring. Inventory affects margins. Forecasting affects purchasing. Pricing affects profitability. Systems affect decision-making. Growth doesn't always create those gaps, but it often reveals them. If growth is making your financial systems feel harder to manage, BELAY Financial Solutions can help you find the clarity, structure, and support you need for what comes next.
BELAY acquires Fully Accountable, deepening its commitment to scalable financial solutions for growing businesses. ATLANTA, GEORGIA / ACCESS Newswire / December 9, 2025 / BELAY, the leading provider of flexible staffing solutions, announced today its acquisition of Fully Accountable, a premier outsourced accounting firm known for delivering specialized financial services to eCommerce and digitally native brands. This acquisition marks BELAY's fifth strategic financial acquisition in under two years, solidifying its position as the go-to brand for flexible, full-service financial solutions that scale with growing businesses. Fully Accountable | eCommerce Accountants Fully Accountable Financial Services Directory Financial Health Calculator "This isn't just another acquisition. It's a statement about the future we're building," said Tricia Sciortino, CEO of BELAY. "Fully Accountable is an elite firm with deep expertise in eCommerce and digital businesses, two of the fastest-growing sectors in the economy. "Together, we are redefining what accessible, best-in-class financial support looks like for entrepreneurs, founders, and executive teams." Founded in 2014, Fully Accountable has become a trusted financial partner for eCommerce brands, SaaS companies, and digital-first businesses. Fully Accountable empowers leaders with clarity, strategic oversight, and operational excellence, and is recognized for its excellence in: * eCommerce accounting and financial operations * Subscription-model financial management * Fractional CFO services * Advanced analytics and performance dashboards "From the beginning, BELAY and Fully Accountable have shared the same mission: to serve leaders with integrity, intelligence, and unwavering excellence," said Sciortino. Fully Accountable | eCommerce Accountants Fully Accountable
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BELAY acquired Accountfully, an elite accounting firm specializing in outsourced accounting, bookkeeping, and tax services across various industries.
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Industries
Company Size
1,001-5,000
Company Stage
Seed
Total Funding
$160K
Headquarters
Atlanta, GA
Founded
2010
Find jobs on Simplify and start your career today
We update BELAY's jobs every few hours, so check again soon!Browse all jobs