Beyond Meat

Beyond Meat

Produces plant-based meat substitutes

About Beyond Meat

Simplify's Rating
Why Beyond Meat is rated
C
Rated D+ on Competitive Edge
Rated B on Growth Potential
Rated C on Rating Differentiation

Industries

Food & Agriculture

Company Size

501-1,000

Company Stage

IPO

Total Funding

$124.4M

Headquarters

El Segundo, California

Founded

2009

Overview

Beyond Meat specializes in creating plant-based meat substitutes that provide healthier and more sustainable options compared to traditional animal meat. Their products are crafted to closely resemble the taste, texture, and nutritional value of beef, pork, and poultry, using ingredients sourced from plants. The company targets health-conscious consumers, vegetarians, vegans, and those concerned about environmental issues, and sells its products through retail stores, online platforms, and food service providers, including partnerships with popular restaurant chains. Beyond Meat differentiates itself from competitors by focusing on extensive research and development to enhance the flavor and nutritional benefits of its offerings. The company's goal is to expand its production capabilities and meet the increasing demand for plant-based alternatives while minimizing the environmental impact of food production and distribution.

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Funded Recently
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Simplify's Take

What believers are saying

  • Partnership with McDonald's France boosts brand visibility and sales in Europe.
  • The plant-based meat market is expected to grow at a CAGR of 14% by 2028.
  • Equity distribution agreement provides capital for R&D and market expansion.

What critics are saying

  • Increased competition from companies like Impossible Foods threatens market share.
  • Health concerns about plant-based meats may deter health-conscious consumers.
  • Market saturation risk as more companies introduce plant-based protein offerings.

What makes Beyond Meat unique

  • Beyond Meat offers plant-based meats with no cholesterol and less saturated fat.
  • The company collaborates with major brands like McDonald's to enhance product visibility.
  • Beyond Meat invests heavily in R&D to improve taste and nutritional value.

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Funding

Total Funding

$124.4M

Above

Industry Average

Funded Over

5 Rounds

Notable Investors:
Post IPO Equity funding comparison data is currently unavailable. We're working to provide this information soon!
Post IPO Equity Funding Comparison
Coming Soon

Growth & Insights and Company News

Headcount

6 month growth

↑ 0%

1 year growth

↑ 0%

2 year growth

↑ 0%
SFGate
Feb 10th, 2025
Ousted CEO of Bay Area food company teaching UC Berkeley plant-based class

Stuart Kronauge, previously the chief marketing officer at Beyond Meat, has since been appointed Miyoko's Creamery's new CEO.

Vegconomist
Feb 10th, 2025
Beyond Meat and NBPA Launch Plant-Based Cookbook Ahead of NBA All-Star Weekend

Beyond Meat has partnered with the National Basketball Players Association (NBPA) to introduce Go Beyond the Buzzer: A Plant-Based Cookbook Inspired by NBPA Members.

Riverton Roll
Nov 7th, 2024
Beyond Meat Enters into Equity Distribution Agreement with B. Riley Securities, Inc.

On November 7, 2024, Beyond Meat, Inc. (NASDAQ: BYND) disclosed that it has signed an Equity Distribution Agreement with B. Riley Securities, Inc. The agreement entails the sale of shares of the Company’s common stock, with an aggregate offering price of up to $200,000,000, under an “at the market” equity offering program. B. Riley will […]

Vegconomist
Oct 8th, 2024
McDonald's France Launches McPlant Nuggets in Collaboration With Beyond Meat

McDonald's France has partnered with Beyond Meat to launch a new menu option, Veggie McPlant Nuggets, at its 1,560 restaurants.

VegKit
Aug 23rd, 2024
News VegKit & Beyond Meat want to bring plant-based snags to your next BBQ

Beyond Meat are partnering with VegKit to offer their famed Hot Italian Sausages to community barbeques for the same price as conventional meat sausages for a limited time.

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