About

Billtrust specializes in automating accounts receivable (AR) processes for businesses. Its cloud-based software solutions help companies manage billing, invoicing, and payment processes more efficiently. The software includes features like configurable web stores for eCommerce, secure payment processing, and automated cash application systems. Billtrust stands out from competitors by focusing on the B2B market and offering a subscription-based model that includes transaction fees and additional services. The main goal of Billtrust is to improve cash flow for businesses, lower operational costs, and enhance customer satisfaction through effective AR management.

Simplify's Take

What believers are saying

• Acquisition of Order2Cash expands Billtrust's presence in the European market.
• Upgraded machine learning capabilities enhance efficiency in B2B cash applications.
• Digital transformation in B2B payments aligns with Billtrust's cloud-based solutions.

What critics are saying

• Increased competition from European B2B software providers post-Order2Cash acquisition.
• Potential regulatory hurdles from EQT acquisition could impact operational strategies.
• Rapid evolution in machine learning requires continuous investment to maintain competitiveness.

What makes Billtrust unique

• Billtrust automates the invoice-to-cash process, reducing manual and paper-based tasks.
• The company integrates with ERP systems and AP software for seamless AR management.
• Billtrust offers configurable eCommerce web stores and secure payment processing for B2B clients.

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