Blue Star Families

Blue Star Families

Nonprofit delivering military family support services

Overview

Blue Star Families is a national nonprofit that supports and strengthens America’s military families by building community connections between military households and civilian neighbors, organizations, and partners. It delivers programs and services such as virtual events, summer camps, career support, and community engagement activities to help families thrive. These initiatives are implemented through a network of volunteers, partnerships, donations, and grants, with funding from fundraising events, corporate sponsorships, and individual contributions. Unlike groups that focus on a single service, Blue Star Families combines family support with broad community integration to create robust support networks across the United States. Its goal is to empower military families to thrive while contributing to local resilience and national security through stronger civilian-military ties.

About Blue Star Families

Simplify's Rating
Why Blue Star Families is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Social Impact

Education

Company Size

201-500

Company Stage

Grant

Total Funding

$1M

Headquarters

Encinitas, California

Founded

2012

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Simplify's Take

What believers are saying

  • Disney committed $2.5 million in June 2026 for military-family well-being programs.
  • BSF launched 2026 MFLS and a longitudinal spouse-employment study with major financial institutions.
  • August 2026 hires Plummer and Martinez to accelerate growth into Colorado Springs and beyond.

What critics are saying

  • BSF relies on partner-funded programs; a Disney or donor pullback freezes expansion quickly.
  • Military spouse unemployment stayed above 20% in 2026, exposing unmet mission impact.
  • If chapter growth outruns fundraising, BSF's service quality erodes and families disengage.

What makes Blue Star Families unique

  • 2026 MFLS gives BSF proprietary military-family data few nonprofits match.
  • Disney, USAA, Navy Federal, and PenFed partnerships amplify reach beyond direct services.
  • Nationwide chapters and outposts plus a first president signal scalable operating ambition.

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Funding

Total Funding

$1M

Above

Industry Average

Funded Over

1 Rounds

Grant funding comparison data is currently unavailable. We're working to provide this information soon!
Grant Funding Comparison
Coming Soon

Benefits

Remote Work Options

Wellness Program

Flexible Spending

Career growth opportunities

Competitive salaries

Workplace flexibility

403(b) with matching

Permanent Change of Station (PCS) Leave for Active Duty Military Spouses

On-the-job professional development training

Growth & Insights and Company News

Headcount

6 month growth

-1%

1 year growth

0%

2 year growth

1%
Blue Star Families
Aug 7th, 2026
The 2026 military family lifestyle survey is now live!

The 2026 military family lifestyle survey is now live! Blue Star Families adds new Advisory Board members to drive impact for military families. New Board of Directors and Advisory Board appointments bring expanded expertise, fresh perspectives and strategic leadership to support military and veteran families. Washington, D.C. - August 7, 2026 Blue Star Families (BSF), the nation's largest nonprofit dedicated to supporting military and veteran families, appointed eight new members to its National Advisory Board in the first half of the year. Together, these leaders bring deep expertise, fresh perspectives and a shared commitment to advancing Blue Star Families' mission of strengthening military and veteran families. Appointed National Advisory Board members include: * Carmen O'Shea, Operating Advisor at Goldman Sachs, joins Blue Star Families, Inc. with more than 25 years of leadership experience across Fortune 100 companies, startups, and nonprofits, with expertise in strategy, transformation, and stakeholder engagement. A U.S. Air National Guard Captain, she advises C-suite leaders on growth and workforce transformation and brings extensive governance experience and mission-driven leadership... * Alexander Niejelow, CEO of Hilco Global Cyber Advisors, brings extensive expertise in cybersecurity, financial technology, and digital policy from a career that spans leadership roles in the private sector and government. * Katie Roberts, Founder and CEO of RPR Strategies, has immense experience in government and national security roles and has led growth, talent, stakeholder engagement, and transformation initiatives at scale. * Brian Whiting, Sr. Executive Leader, Military & Veteran Advocate, Conservationist, has more than two decades of experience working alongside military members, veterans, and their families through leadership roles focused on service, support, advocacy, and community engagement. * Kelley McCormick, Founder, Original Strategies, brings experience as a senior communications executive, with more than 20 years of experience shaping strategy, narrative, and reputation for corporate and nonprofit organizations. * Katrina Isom, spouse of the 6th Senior Enlisted Advisor to the Chairman of the Joint Chiefs of Staff (SEAC) David Isom, brings a military spouse perspective, having navigated more than 15 years in family support roles, and has a background in business management. * Christopher Oprison, Partner at DLA Piper, is a former U.S. Marine Corps captain and Judge Advocate. He brings extensive experience in complex litigation and government investigations, along with a longstanding commitment to supporting service members, veterans, and military families through his legal and pro bono work. "We're honored to welcome this exceptional group of leaders - Carmen O'Shea, Alexander Niejelow, Katie Roberts, Brian Whiting, Kelley McCormick, Katrina Isom, and Christopher Oprison - to the Blue Star Families National Advisory Board," said Blue Star Families CEO Kathy Roth-Douquet. "Each brings a unique combination of leadership, innovation, and service from across the public, private, nonprofit, and military communities. From business transformation and cybersecurity to communications, legal advocacy, and firsthand military family experience, their expertise will help strengthen Blue Star Families as we grow our programs, forge meaningful partnerships, and champion solutions that improve the lives of military and veteran families." About Blue Star Families Blue Star Families (BSF) is the nation's largest military and veteran family support organization. Its research-driven approach builds strong communities with a focus on human-centered design and innovative solutions. A "blue star family" is the family of a currently serving military member, including active duty, National Guard, reserve forces, and those transitioning out of service. Since its founding in 2009, BSF has delivered more than $336 million in benefits and impacts more than 1.5 million people annually through an expansive network of chapters and outposts.

North Fairfax News
Aug 4th, 2026
FCPS and partners host resource fair for military families at West Springfield High School.

FCPS and partners host resource fair for military families at West Springfield High School. Fairfax County Public Schools partnered with Blue Star Families to host the Mission Ready: Back to School Resource Fair at West Springfield High School on Aug. 1, providing military families with supplies, information, and community connections as they prepare for the new school year. Jack, an 11th grader at Robinson Secondary School who has lived in several states due to his family's military background, said, "You learn to adapt in different environments. You learn to find different teachers you like and just people you want to be around." His father, Matt Giffen, a nearly 20-year Army veteran, said moving frequently offers unique opportunities: "The opportunity of moving all the time is they get to see a bunch of stuff that most people don't: trying new foods, seeing new cultures." The event marked its third year and was open to active duty, National Guard, Reserve, and veteran families. At the fair, families collected information from FCPS offices and community partners while children picked up supplies and participated in games. Katie Server, FCPS family partnerships specialist, said the goal extends beyond distributing school supplies. "We're really committed to working on building relationships for our military families," Server said. "Bringing everybody together really lets them have that village around them that they need to feel welcome, feel like they belong, and to help with anything they may need." Deborah Judy, Navy spouse and FCPS parent who recently relocated from England with her family for their first experience in Fairfax County schools, said it was helpful having support specifically for military-connected students: "It was nice to have a military liaison counselor... It was a positive experience. And it was a good transition." Supporting students so they feel safe and included is Goal 2 of the 2023-30 FCPS Strategic Plan. The initiative also aligns with efforts for FCPS schools becoming a Purple Star Division equipped for serving military-connected students. Jessica Giffen expressed appreciation for returning to familiar surroundings: "My oldest had been there already... They asked to come back because they enjoyed their experience so much last time we were here." She added about school events tailored toward military families: "This program has welcomed so many families in helping out with school supplies... It's been nothing but welcoming, helpfulness, and kindness from all the employees."

Yahoo Finance
Aug 3rd, 2026
Blue Star Families appoints Lt. Gen. Charles Plummer as first president

Blue Star Families, the largest US nonprofit supporting military and veteran families, has appointed retired Air Force Lieutenant General Charles Plummer as its first-ever president. Plummer will report to CEO Kathy Roth-Douquet and lead enterprise strategy, organisational culture, and growth initiatives. The newly created role aims to help the organisation nearly double its reach and impact. Plummer previously served as The Judge Advocate General, where he led modernisation efforts for the Air Force and Space Force and oversaw military justice reforms. Founded in 2009, Blue Star Families has delivered more than $336 million in benefits and impacts over 1.5 million people annually through its network of chapters and outposts.

Blue Star Families
Aug 3rd, 2026
The 2026 military family lifestyle survey is now live!

The 2026 military family lifestyle survey is now live! Blue Star Families names Charles Plummer as its first President. Retired Air Force Lieutenant General to lead enterprise strategy and growth in newly created role. Washington, D.C. - August 3, 2026 Blue Star Families (BSF), the nation's largest nonprofit dedicated to providing support to military and veteran families, announced the selection of Lt. Gen. (Ret.) Charles Plummer, U.S. Air Force, as its first President in the organization's history, reporting directly to the long-time CEO, Kathy Roth-Douquet. This inaugural role is responsible for translating Blue Star Families' mission, vision, and strategic priorities into measurable impact, and scalable infrastructure. Working with the CEO, the President will lead enterprise-wide alignment, performance, organizational culture, and sustainable growth. "Chuck Plummer is the right person at the right time in this new position for Blue Star Families, as we execute on our promise to almost double our reach and impact in the face of extraordinary demand from military families," said Kathy Roth-Douquet, CEO of Blue Star Families. "Chuck's record of military leadership at the highest levels, and his breadth of experience leading complex organizations and positioning them for impact and strategic growth gives me great confidence. Under his leadership, we will build our capacity to make military life great for families, and better connect Americans at every level to their military. That commitment strengthens military families and our nation as a whole." Prior to joining Blue Star Families, Plummer served as The Judge Advocate General, the senior uniformed legal officer for the Air Force and Space Force, where he led enterprise modernization and innovation, shaped the legal framework for the newly created Space Force, and oversaw major reforms across military justice and the full spectrum of Air and Space Force legal operations. Plummer also brings deep familiarity with military life and the issues impacting military families, both from his nearly three decades in uniform and as a military spouse during that time. "I'm honored to join Blue Star Families at such an important moment for our military and veteran community, and I'm deeply grateful to CEO Kathy Roth-Douquet, the Board of Directors and Advisory Board, our Blue Star Partners, and the entire staff for their trust and support. Blue Star Families has built a powerful model grounded in research, community engagement, and a commitment to strengthening the lives of military and veteran families. As a career military leader, there is no more meaningful mission to align myself with. I look forward to working alongside this exceptional team to expand our impact and ensure every service member and military family feels seen, supported, and connected as the organization enters its next chapter," said Plummer. About Blue Star Families Blue Star Families (BSF) is the nation's largest military and veteran family support organization. Its research-driven approach builds strong communities with a focus on human-centered design and innovative solutions. A "blue star family" is the family of a currently serving military member, including active duty, National Guard, reserve forces, and those transitioning out of service. Since its founding in 2009, BSF has delivered more than $336 million in benefits and impacts more than 1.5 million people annually through an expansive network of chapters and outposts.

Blue Star Families
Jul 27th, 2026
The 2026 military family lifestyle survey is now live!

The 2026 military family lifestyle survey is now live! Blue Star Families welcomes new leaders to strengthen community growth and regional impact. Announcing Randy Martinez as Vice President of Community Expansion and Sarah Frey as Executive Director of the Colorado Springs Chapter. Washington, D.C. - July 27, 2026 Blue Star Families (BSF), the nation's largest nonprofit dedicated to supporting military and veteran families, today announced the addition of two new leaders to its team: Randy Martinez as Vice President of Community Expansion and Sarah Frey as Executive Director of the Colorado Springs Chapter. In his role as Vice President of Community Expansion, Martinez will lead Blue Star Families' national growth strategy, overseeing the expansion of new Chapters and Outposts in communities where military and veteran families live and serve. Working across the organization, he will identify opportunities for sustainable growth, cultivate strategic partnerships, and help ensure more military families have access to the trusted support, resources, and sense of belonging that Blue Star Families provides. As Executive Director of the Colorado Springs Chapter, Frey will lead the organization's efforts in one of the nation's largest military communities. She will oversee local strategy, fundraising, community partnerships, volunteer engagement, and program delivery while advancing Blue Star Families' mission across the region and strengthening support for military and veteran families throughout Colorado Springs. "Military families consistently asked us to expand our reach and we are committed to meeting their demand," says Kathy Roth-Douquet, CEO of Blue Star Families. "Thanks to Craig Newmark philanthropies and other visionary donors, significant expansion is under way, and this new position of Vice President of Community Expansion under Randy Martinez will drive that growth. Joining Randy is Sarah Frey, who will be the first Executive Director of our next chapter to open this fall, the Colorado Springs Chapter. These two extraordinary leaders bring the cross-sector experience, complex skill sets, and leadership qualities to grow BSF to help us meet our mission of making life great for military families in every community where they live." The addition of Martinez and Frey reflects Blue Star Families' continued investment in expanding its national footprint while strengthening local leadership in military-connected communities across the country. "Growing up as a military child, I moved nine times - including once before my senior year of high school," said Martinez. "I was drawn to Blue Star Families because it gives me the opportunity to serve in a different way by helping military families feel connected, supported, and able to thrive." About Blue Star Families Blue Star Families (BSF) is the nation's largest military and veteran family support organization. Its research-driven approach builds strong communities with a focus on human-centered design and innovative solutions. A "blue star family" is the family of a currently serving military member, including active duty, National Guard, reserve forces, and those transitioning out of service. Since its founding in 2009, BSF has delivered more than $336 million in benefits and impacts more than 1.5 million people annually through an expansive network of chapters and outposts.

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