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Overview
Bold Orange helps brands improve customer experiences across digital touchpoints. It offers end-to-end services for both consumer and business brands, including digital strategy, experience design, lifecycle and performance marketing, and Salesforce consulting. The product works by developing data-driven customer experience strategies and personalized interactions that modernize loyalty programs, CRM, and digital experiences. The company uses data analytics to measure results and drive growth, delivering go-to-market support, content, UX/UI design, loyalty and CRM programs, and digital advertising. What sets Bold Orange apart is its combination of consulting and agency services focused specifically on customer experience and digital transformation, with a strong emphasis on data-driven marketing and Salesforce expertise. The overall goal is to help brands grow by delivering measurable improvements in customer engagement, loyalty, and digital performance.
About Bold Orange
Industries
Data & Analytics
Consulting
Enterprise Software
Company Size
51-200
Company Stage
N/A
Total Funding
N/A
Headquarters
Minneapolis, Minnesota
Founded
2018
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Simplify's Take
What believers are saying
- Bold Orange earned 2026 Inc. Midwest growth recognition and 96% client retention.
- Four 2026 Hermes awards show traction across CRM, advertising, and brand work.
- 2026 Salesforce Connections visibility strengthens pipeline with enterprise CX buyers.
What critics are saying
- Beringer replaced Mountaingate in August 2025, signaling ownership pressure for exits.
- Service-heavy CX agencies face margin compression if clients shift spend to in-house AI.
- If Beringer forces aggressive growth, culture and retention could deteriorate by 2027.
What makes Bold Orange unique
- Beringer Capital backed Bold Orange in August 2025, validating its CX platform.
- Journey 121 acquisition added SaaS technology for multi-location, hyper-local personalization programs.
- Bold Orange combines Salesforce, Snowflake, and Databricks with creative and strategy services.
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Benefits
Health Insurance
Dental Insurance
Vision Insurance
Mental Health Support
Wellness Program
Health Savings Account/Flexible Spending Account
Fertility Treatment Support
401(k) Retirement Plan
401(k) Company Match
Paid Parental Leave
Tuition Reimbursement
Commuter Benefits
Growth & Insights and Company News
6 month growth
↑ 0%1 year growth
↑ 2%2 year growth
↑ 2%Wellnest Society, with projected revenue of €40 million in 2024, has acquired the gym chain Les Cercles de la Forme, which has projected revenue of €30 million in 2024. This acquisition allows Wellnest Society to strengthen its presence in Île-de-France and expand its multisport offerings. Les Cercles de la Forme was previously owned by Montefiore Investment since 2017.
Beringer Capital has made its second investment in Fund III by partnering with Bold Orange, a Minneapolis-based customer experience company. This partnership aims to enhance Bold Orange's technical capabilities, deepen partnerships, and pursue growth opportunities. The collaboration will leverage Bold Orange's expertise in data and technology platforms to deliver personalized customer experiences. Financial terms of the deal were not disclosed.
Beringer Capital is proud to welcome Bold Orange into the family as the second platform investment in Fund III. Through this partnership, Beringer and Bold Orange are positioned to set a new standard for customer engagement in the digital era.
Bold Orange acquires marketing software company Journey 121.
Bold Orange is Hiring for 13 Jobs on Simplify!
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About Bold Orange
Industries
Data & Analytics
Consulting
Enterprise Software
Company Size
51-200
Company Stage
N/A
Total Funding
N/A
Headquarters
Minneapolis, Minnesota
Founded
2018
Bold Orange is Hiring for 13 Jobs on Simplify!
Find jobs on Simplify and start your career today