Braman Motors Inc

Braman Motors Inc

Luxury automotive retailer and service center

Overview

Braman Motors Inc. operates a car dealership and service center in Miami that sells new and pre-owned vehicles. Its portfolio includes a wide range of brands: BMW, Mini, Cadillac, Rolls-Royce, Bentley, Bugatti, Hyundai, plus pre-owned vehicles. The business model combines retail sales with maintenance and repair services, using brand-specific parts and trained technicians to service vehicles and perform routine maintenance, repairs, and diagnostics. The company differentiates itself by offering a diverse lineup of luxury and performance brands in one location, along with official service for those brands to ensure proper care and authenticity. The goal is to help customers buy, finance, and maintain premium cars from a single trusted source in the Miami area.

About Braman Motors Inc

Simplify's Rating
Why Braman Motors Inc is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Company Size

201-500

Company Stage

N/A

Total Funding

N/A

Headquarters

Miami, Florida

Founded

1996

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Simplify's Take

What believers are saying

  • Miami approved conditions for Braman's Edgewater expansion in April 2025.
  • The project adds two 60-story towers and massive service capacity.
  • Current openings across BMW, Bentley, Rolls-Royce, Porsche, and Mini signal ongoing demand.

What critics are saying

  • Bugatti of the Americas cut Braman Miami warranty work rights in May 2026.
  • That lawsuit over $1,350 hourly warranty labor pits Braman against Volkswagen Group.
  • If the Bugatti dispute sticks, Braman loses a marquee franchise and service revenue.

What makes Braman Motors Inc unique

  • Norman Braman controls a multi-franchise luxury network across Miami and West Palm Beach.
  • Braman Miami is pursuing an 11-story service campus with 284 bays.
  • The group serves over 400 employees across five franchises in two locations.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Retirement Plan

Paid Vacation

Training Programs

Employee Discounts

Company News

Connect CRE
Oct 30th, 2023
$250M Miami Mt. Sinai Cancer Center to Commence Construction

The Braman Center, part of Mt. Sinai's affiliation with Columbia University is breaking ground on its $250 million advanced facility in Miami.

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