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Cequens is a global omnichannel communications platform that offers APIs, applications, and connectivity for enterprise messaging across SMS, voice, WhatsApp, and other channels. It enables businesses to embed communication into their apps for marketing, support, and authentication, with products like Verification Hub and AI chatbots. The platform emphasizes scalability and security, holding PCI DSS and ISO 27001 certifications and serving 1,200+ enterprise customers in 150+ countries, including Google, Alibaba, Amazon, and TikTok. It differentiates itself with a comprehensive CPaaS suite, extensive direct connections, and a focus on omnichannel engagement suitable for industries such as BFSI, retail, logistics, and healthcare. The goal is to drive digital transformation for enterprises by providing reliable, globally connected communication tools.
Industries
Enterprise Software
Cybersecurity
AI & Machine Learning
Company Size
51-200
Company Stage
Series B
Total Funding
$2M
Headquarters
Cairo, Egypt
Founded
2011
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Total Funding
$2M
Below
Industry Average
Funded Over
2 Rounds
Industry standards
Cequens enterprise SMS for high-volume Mrfqy stores. Enterprise Egyptian merchants on Cequens can route COD confirmations through Mrfqy with SLA-backed delivery and dedicated account support. Cequens serves banks, telcos, and large retailers across MENA with tiered SLAs and redundant routes. Mrfqy integrates Cequens as an enterprise-grade Egypt SMS option for merchants processing thousands of COD orders monthly who cannot afford gateway downtime during Ramadan peaks. Who should pick Cequens. Choose Cequens when your legal team already approved them for banking OTP, you have a dedicated account manager, and you need delivery receipts for dispute resolution with couriers. Mrfqy passes order metadata - order number, total, store name - into the standard Cequens REST SMS API. No custom middleware on your servers; webhooks stay on Mrfqy's notification service. Multi-brand holdings can use one Cequens master account with per-store sender IDs in Mrfqy - each storefront under Settings | COD order SMS gets its own sender while billing consolidates. Request Cequens transactional route classification - marketing routes throttle COD traffic during peak hours. SLA and failover pairing. Pair Cequens as primary with VictoryLink or SMS Misr as secondary in Mrfqy's failover chain (see sms-failover-multi-provider-routing). If Cequens returns a 5xx or timeout, the worker retries on backup credentials automatically. order_sms_logs records which provider delivered each message - essential for reconciling Cequens invoices against actual COD order volume. Enterprise merchants on Mrfqy Pro can open support tickets with delivery trace IDs when a customer claims they never received confirmation. Cequens customers should not rebuild SMS plumbing when moving to Mrfqy - paste credentials, enable COD SMS, and keep your existing SLA. Ready to own your store? Free lifetime store - no credit card required.
CEQUENS named Best CPaaS Provider MENA 2026 by International Business Magazine. CEQUENS Team CEQUENS has been named Best CPaaS Provider MENA 2026 by International Business Magazine as part of its prestigious Global Business Awards. The recognition reflects CEQUENS's continued momentum across the Middle East and Africa, where the company supports enterprise organizations in banking, retail, healthcare, and government with secure and scalable omnichannel communication solutions. Its platform enables businesses to engage customers through SMS, WhatsApp Business API, voice, and AI-powered customer engagement capabilities. With direct carrier connections across the region and a platform purpose-built for the compliance, language, and scalability requirements of MENA markets, CEQUENS continues to help enterprises accelerate digital transformation while delivering reliable customer communications. The Global Business Awards, presented by International Business Magazine, recognize organizations across banking, finance, technology, corporate, and lifestyle sectors for excellence, innovation, and outstanding business performance throughout the MENA region and beyond. This recognition reinforces CEQUENS's commitment to delivering enterprise-grade communication infrastructure that empowers organizations to build stronger customer relationships and scale with confidence. As CEQUENS continues expanding its presence across the Middle East and Africa, the company remains focused on providing innovative communication solutions designed for the operational, regulatory, and linguistic realities of the markets it serves. For the complete list of winners, visit Business Award Magazine Winners 2025 | Global Business Awards.
PTCL Group, CEQUENS ink mou for CPaaS partnership at GITEX 2025. Pakistan's largest telecommunication and integrated ICT services provider, PTCL Group (PTCL & Ufone 4G), has entered into a strategic partnership with CEQUENS, a global customer engagement solutions provider, to introduce CPaaS for enterprises across Pakistan. Asif Ahmad, Group Chief Business Solutions Officer, PTCL & Ufone 4G, and Nermeen Sobhy, SVP Carrier Relations and Wholesale, CEQUENS, signed the partnership at GITEX Global 2025 in Dubai. Group Chief Commercial Officer, PTCL & Ufone 4G, Syed Atif Raza, and Karim Khorshed, CEO, Cequens, were also present at the signing, along with senior management from both sides. The collaboration focuses on empowering businesses with a unified suite of communication tools, enabling them to engage customers seamlessly through SMS, voice, WhatsApp, and other digital channels. By leveraging CEQUENS' global expertise and PTCL Group's nationwide reach, the partnership aims to strengthen go-to-market capabilities, deliver enhanced customer engagement, and accelerate digital transformation for enterprises in Pakistan. Commenting on the partnership, Asif Ahmad, Group Business Solutions Officer, PTCL & Ufone 4G, said, "Our partnership with CEQUENS marks a significant step in PTCL Group's journey to evolve as a digital enabler for Pakistan's enterprises. With CPaaS, we are equipping businesses with scalable, flexible, and innovative communication solutions that will redefine how they engage with their customers. PTCL continues to invest in digital innovation and infrastructure development to fast-track cross-sector digitalization for sustainable growth and service modernization." Nermeen Sobhy, SVP Carrier Relations and Wholesale, CEQUENS, said, "We are proud to collaborate with PTCL to extend our groundbreaking CPaaS solutions to businesses across Pakistan. Our platform brings businesses closer to their customers by allowing them to deliver consistent, omnichannel communication experiences across multiple touchpoints, improving responsiveness, personalization, and overall service quality. Through this collaboration, Pakistani businesses can benefit from a world-class customer engagement model without heavily investing in infrastructure development." This milestone underlines PTCL Group's commitment to bringing world-class platforms to Pakistan and reinforces its role as a trusted partner for enterprises in their digital growth journey.
In Dubai, CEQUENS recently launched an AI agent platform powering omni-channel engagement across WhatsApp, SMS, and more - giving brands consistency of tone in an increasingly fragmented landscape.
CEQUENS to showcase ai-powered communication solutions at the 5th Annual MENA Conversational AI & Contact Center Automation Summit 2025.
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Industries
Enterprise Software
Cybersecurity
AI & Machine Learning
Company Size
51-200
Company Stage
Series B
Total Funding
$2M
Headquarters
Cairo, Egypt
Founded
2011
Find jobs on Simplify and start your career today