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About CSC Generation
Industries
Consumer Software
Consumer Goods
Company Size
51-200
Company Stage
Series E
Total Funding
$107.6M
Headquarters
Merrillville, Indiana
Founded
2016
Overview
CSC Generation acquires and revitalizes struggling retail brands to make them profitable. The company integrates these brands into its operating platform, which includes technology and skilled personnel, to drive growth. Unlike its competitors, CSC Generation focuses on overlooked brands with turnaround potential. Its goal is to enhance customer experience and increase sales through its diverse portfolio of over 325,000 products.
Simplify's Take
What believers are saying
- CSC Generation's acquisition of Backcountry expands its consumer-centric brand portfolio.
- The rise of AI-driven personalization can enhance CSC's customer engagement and conversion rates.
- Direct-to-consumer models offer CSC increased profitability by cutting out intermediaries.
What critics are saying
- Increased competition may lead to higher acquisition costs for CSC Generation.
- Operational challenges in integrating new brands like Backcountry could affect performance.
- Economic downturns could reduce consumer spending, impacting CSC's profitability.
What makes CSC Generation unique
- CSC Generation specializes in acquiring and revitalizing struggling retail brands.
- The company integrates brands into its platform to drive growth and profitability.
- CSC Generation identifies 'unsexy' opportunities with significant potential for turnaround.
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Funding
Total Funding
$107.6M
Above
Industry Average
Funded Over
0 Rounds
Company News
Backcountry.com, the Utah outdoor brand known for its goat logo and semi-annual sales at its West Valley City warehouse, has sold to investment firm CSG Generation, according to a report from Pulse Ratings, Inc.
CSC Generation Enterprise acquires Backcountry, expanding its portfolio of consumer-centric brands.
CSC acquired the company from TSG Consumer Partners, which acquired the business in July 2015.
In October, global employment nonprofit Generation, in partnership with the Organisation for Economic Co-operation and Development (OECD), released a report entitled The Midcareer Opportunity: Meeting the Challenges of an Ageing Workforce.
CSC Generation had purchased the intellectual property through The Bon-Ton Stores Inc.’s bankruptcy proceedings.
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About CSC Generation
Industries
Consumer Software
Consumer Goods
Company Size
51-200
Company Stage
Series E
Total Funding
$107.6M
Headquarters
Merrillville, Indiana
Founded
2016
There are no jobs for CSC Generation right now.
Find jobs on Simplify and start your career today