Catalyst Brands expands WorkJam across its retail portfolio, bringing frontline operations and ai-powered HR support to employees. Expansion builds on WorkJam's success at JCPenney, extending the platform across Aéropostale, Brooks Brothers, Lucky Brand, and Nautica and launching AI-powered HR support for employees across Catalyst Brands. MONTREAL, September 15, 2026 - WorkJam, the complete AI frontline operations platform, is expanding its partnership with legacy department store JCPenney, part of the Catalyst Brands portfolio. The expansion will scale employee flexibility, engagement, and productivity across every brand in the Catalyst portfolio group, including Aéropostale, Brooks Brothers, Lucky Brand, and Nautica, and bring WorkJam's platform to approximately 70,000 associates across North America. "Serving millions of customers across our unmatched portfolio of iconic brands depends on creating a workforce that is connected, agile, and increasingly AI-enabled," said Andre Joyner, EVP and Chief Human Resources Officer for Catalyst Brands. "At Catalyst Brands, we believe the future of work will be defined by how thoughtfully organizations use technology to help associates perform at their best. Through our partnership with WorkJam, we're embedding AI directly into the flow of work, giving associates faster access to needed information, reducing everyday friction, and creating more capacity for managers to lead their teams and serve customers. This expansion reflects our commitment to enabling our talented workforce while deploying AI responsibly and at scale, with the associate experience at the center of everything we do." As part of the expanded partnership, Catalyst Brands is also launching WorkJam's AI Agent, bringing conversational, on-demand HR support to employees across all five brands directly within the WorkJam app. Employees can get answers to HR and benefits questions in their own words, in the moment, reducing the need to contact support centers or pull managers off the floor. Because the AI Agent is built into the WorkJam platform, it can provide policy-based information while respecting the permissions and governance controls that apply to the WorkJam experience. Employees can access the capability through the same WorkJam experience they already use for everyday work, helping remove barriers to AI-powered HR support. Catalyst Brands plans to expand the AI Agent over time, extending it beyond HR support to help employees with everyday operational questions in the flow of work. The expanded rollout of the WorkJam platform across the Catalyst Brands portfolio builds on the success of WorkJam's partnership with JCPenney. The platform has improved store-level and supply chain associate engagement and retention with the legacy department store, and this next phase of the partnership will help bring WorkJam into the hands of about 70,000 associates, ensuring consistent execution, transparent communication, and agile scheduling across every retail banner. Since implementing WorkJam, employee referrals at JCPenney have increased manifold, reinforcing the company's focus on employee engagement. Thanks to WorkJam, associates can swap shifts, request time off, access training, get early access to earned wages, and stay connected from a single app on their mobile devices. WorkJam's Target Audience Engine delivers personalized communication and training targeted by role, location, shift, and certification, so associates receive the right information at the right time. The platform's flexibility allows each Catalyst brand to tailor its use of features to unique operational needs while maintaining consistency and efficiency at scale. "Catalyst is expanding WorkJam across all five brands because it's delivering for their associates and the managers who lead them," said Steven Kramer, CEO of WorkJam. "As part of that, they're putting AI directly in the hands of employees, starting with on-demand HR support, inside the same platform they already use to run their operations. This gives employees fast, conversational access to HR information where they work, while providing Catalyst with a foundation to expand AI-powered support across the frontline over time." About Catalyst Brands. Catalyst Brands ignites America's most beloved retail brands to make fashion accessible to all. Its portfolio features legendary department store JCPenney, as well as iconic specialty retail brands Aéropostale, Brooks Brothers, Lucky Brand, and Nautica. Established in 2025, when JCPenney and the former SPARC Group combined, Catalyst Brands today operates 1,800 retail stores, shop-in-shops, and eCommerce platforms throughout the U.S. and Canada. It also serves leading wholesale accounts in North America and beyond. Media Contacts WorkJam: Adam Hatch, [email protected]

Legends Global appoints Aimee Carroll as President of Merchandise. NEW YORK - Legends Global, the premier partner to the world's greatest live events, venues, and brands, today announced the appointment of Aimee Carroll as President of Merchandise. Aimee brings more than two decades of brand-building leadership across retail, fashion, and consumer goods, including senior roles at Catalyst Brands, Amazon, and Lucky Brand. "With a track record of driving growth across some of the industry's most recognized brands, Aimee combines large-company experience with a strong commercial focus and a consumer-first mentality that will deliver results for our partners," said Brett Parker, President & CFO, Legends Global. "We are proud to welcome her to Legends Global as we continue to build the premier merchandise platform in sports and live entertainment." In her new role, Aimee will oversee Legends Global's worldwide retail and merchandising platform, spanning eCommerce, in-venue retail, large-scale live events, brick-and-mortar operations, licensing, and branded solutions for an extensive lineup of global partners across sports and entertainment. "I'm excited to join Legends Global at a pivotal moment for the merchandise business," said Aimee. "The scale of this platform, spanning live events and venues, digital, and licensing, offers a rare opportunity to build something that meets fans wherever they are. I look forward to working with our partners around the world to bring bold, connected retail experiences to life across every touchpoint." Aimee joins Legends Global from Catalyst Brands (formerly SPARC Group), where she led the B2B vertical, overseeing six brands and more than 5,000 points of distribution across North America. She previously served as Chief Revenue Officer at Lucky Brand, guiding the business through Chapter 11 and its subsequent sale to SPARC Group. Earlier in her career, Aimee was Chief Digital Officer at Welspun Global Brands, where she led a global digital organization across five countries and built several digital private-label brands from the ground up. She also spent six years at Amazon, helping build Amazon Fashion's earliest infrastructure. Aimee has also held merchandising and sales leadership roles at Diesel USA, Michael Kors Collection, and Kenneth Cole. About Legends Global Legends Global is the premier partner to the world's greatest live events, venues, and brands. We deliver a fully integrated solution of premium services, including feasibility & consulting, owner's rep, sales, partnerships, venue management, hospitality, merchandise, and content & booking. Through our white-label approach, we keep our partners front and center while leveraging the power of our global network: over 450 venues, 20,000 events, and 165 million guests annually. To learn more, visit us at www.LegendsGlobal.com and follow us on LinkedIn and Instagram.

JCPenney and Catalyst Brands data breach: Edelson Lechtzin LLP launches investigation into exposure of personal information. Jun 18, 2026, 12:59 AM ET National class action firm offering free case evaluations to individuals impacted by the JCPenney and Catalyst Brands cybersecurity incident NEWTOWN, Pa., June 18, 2026 /PRNewswire/ - Edelson Lechtzin LLP, a top-rated national class action law firm, is investigating data privacy claims arising from the JCPenney and Catalyst Brands data breach. JCPenney and Catalyst Brands learned of a breach on or about June 12, 2026. What Happened A cybercrime group known as ShinyHunters claims it stole a large volume of records from JCPenney and several affiliated brands, threatening to publish the information unless the companies respond. Information Exposed JCPenney and Catalyst Brands have confirmed that the impacted data may include Social Security numbers, dates of birth, W-2 tax forms, payroll records, driver's licenses, government-issued ID scans, and other personally identifiable information. Who May Be Impacted Individuals who received a data breach notification from JCPenney and Catalyst Brands may face an increased risk of identity theft and fraud. Your Legal Options Edelson Lechtzin LLP is investigating a potential class action to pursue legal remedies on behalf of individuals whose sensitive personal data may have been compromised in the JCPenney and Catalyst Brands breach. The firm will evaluate your rights and potential claims at no cost. Recommended Protective Steps Review account statements and credit reports regularly and remain vigilant for suspicious activity. Confirm whether your information was involved in the JCPenney and Catalyst Brands incident and preserve any letters or emails you received about the breach. Consider placing fraud alerts and credit monitoring. Contact Us for a Free Case Evaluation Speak confidentially with a data privacy attorney today: Marc Edelson, Esq., Edelson Lechtzin LLP, 411 S. State Street, Suite N-300, Newtown, PA 18940; Phone: 844-696-7492 ext. 2; Email: [email protected]; Web: www.edelson-law.com. Or click HERE to request a free consultation. About JCPenney and Catalyst Brands JCPenney is a U.S. department store retailer that sells clothing, home products, beauty items, and services, including salons and optical care. They operate under Catalyst Brands and Authentic Brands Group. About Edelson Lechtzin LLP Edelson Lechtzin LLP is a national class action law firm with offices in Pennsylvania and California. In addition to data breach litigation, the firm handles class and collective actions involving securities and investment fraud, federal antitrust violations, ERISA employee benefit plans, wage theft, and consumer fraud Media and Partnership Inquiries: Use the contact information above to connect with our team regarding interviews, co-counsel opportunities, and referral partnerships. SOURCE Edelson Lechtzin LLP NOTE: This content is not written by or endorsed by "WOWK", its advertisers, or Nexstar Media Inc.