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Centennial and Lincoln launch "Centennial, powered by Lincoln" National retail operating platform. March 31, 2026 8:11 AM Gift Article DALLAS, TX / ACCESS Newswire / March 31, 2026 / Centennial, a national owner and operator of retail and mixed-use destinations, and Lincoln Property Company ("Lincoln"), a global full-service real estate firm, today announced the launch of "Centennial, powered by Lincoln," a national retail operating platform created to provide owners and investors with multi-discipline retail expertise supported by a vertically integrated real estate infrastructure. With Lincoln's 2024 acquisition of Centennial, the launch of Centennial, powered by Lincoln, formally connects the two brands and establishes a unified platform purpose-built for retail and mixed-use real estate. The partnership brings together Centennial's best-in-class merchandising, retail leasing and operations expertise with Lincoln's national scale and integrated real estate capabilities, creating a differentiated platform with significantly expanded capacity to drive value across complex retail and mixed-use assets for owners and investors nationwide. "Retail has never been more central to the performance of mixed-use assets, and owners are demanding a higher level of specialized expertise to unlock value. Centennial, powered by Lincoln, gives the market exactly that, a purpose-built retail operating platform backed by Lincoln's national scale, local market presence, and fully integrated real estate capabilities," said David Binswanger, Co-CEO of Lincoln. Through Centennial, powered by Lincoln, property owners and investors gain access to an integrated retail operating platform that pairs specialized retail strategies with deep local market insight and a full breadth of Lincoln's real estate services. In addition, the partnership expands Centennial's ability to pursue strategic investment opportunities through Lincoln's institutional capital relationships. "This is about scaling what we do best," said Paul Kurzawa, President of Centennial. "By combining our multi-discipline retail expertise with Lincoln's national reach and local market insight, we're able to support owners more effectively across the country while also expanding our ability to invest alongside our partners." As retail increasingly serves as the activation and experience-driven component of mixed-use developments, owners are seeking operating partners capable of delivering both data-driven merchandising strategy and strong day-to-day operational execution. Centennial, powered by Lincoln, is designed to meet that demand by providing a specialized retail platform supported by Lincoln's broader real estate services ecosystem. With this expanded platform, Centennial will continue to operate its national portfolio of retail destinations while expanding its ability to support third-party owners and pursue strategic investment opportunities alongside Lincoln. Centennial, powered by Lincoln, aims to enhance property performance and create vibrant destinations that deliver long-term value for investors and the communities they serve. About Centennial Centennial is a national retail real estate owner and operator overseeing more than 25 million square feet of retail and mixed-use destinations across 18 states. In addition to investing in and operating its own portfolio, the company provides a full-service property management and advisory platform serving institutional and private owners nationwide. Supported by a strategic investment from Lincoln Property Company, one of the nation's largest privately held real estate firms, Centennial combines institutional capital strength with national operating expertise to pursue strategic acquisitions while delivering best-in-class asset management and property operations. Founded in 1997, Centennial acquires, operates, and enhances retail and mixed-use destinations designed to serve as enduring centers of commerce and community. About Lincoln Property Company Lincoln Property Company ("Lincoln") is one of the largest private real estate firms in the United States. Offering a fully integrated platform of real estate services and innovative solutions to owners, investors, lenders and occupiers, Lincoln supports the entire real estate lifecycle across asset types, including office, multifamily, life science, retail, industrial, data center, production studio, healthcare, government, universities, and mixed-use properties, throughout the United States, United Kingdom, and Europe. Lincoln's combined management and leasing portfolio on behalf of institutional clients includes more than 720 million square feet of commercial space.
Groundbreaking launches The Carina at MainPlace with 408 homes. The transformation of MainPlace Mall has entered a significant new phase as local leaders, developers, and community stakeholders gathered to celebrate the groundbreaking of The Carina, a modern multifamily residential development set to bring 408 new apartment homes to the center of Santa Ana. This milestone reflects the ongoing evolution of MainPlace from a traditional retail hub into a vibrant mixed-use destination that blends residential living with shopping, dining, and entertainment experiences. The Carina is being developed through a collaboration between Lowe, Affinius Capital, and Centennial, all of whom share a vision of reimagining MainPlace as a dynamic urban environment. The project is designed to introduce contemporary living options within close proximity to retail and leisure amenities, offering residents a convenient and integrated lifestyle in one of Orange County's key urban centers. As part of this broader redevelopment effort, construction is also progressing on the new MainPlace Culinary District, a 1.25-acre destination that will serve as a focal point for dining and social interaction. The Culinary District is envisioned as a curated collection of chef-driven restaurants and local food concepts that reflect the cultural diversity and culinary creativity of Santa Ana. Positioned near Center Court, it will create a welcoming gateway into the shopping center while encouraging visitors to explore and engage with the surrounding spaces. The Culinary District is expected to play a vital role in connecting the retail environment with nearby residential neighborhoods. By creating inviting outdoor spaces and gathering areas, the development aims to foster a sense of community while enhancing the overall visitor experience. This integration of residential and commercial elements is central to the vision of transforming MainPlace into a true mixed-use destination. The groundbreaking ceremony brought together key figures from the development teams, along with local government officials and community representatives. Among those in attendance were Valerie Amezcua and Jessie Lopez, who joined executives from the partnering organizations to mark the beginning of construction on both The Carina and the Culinary District. Mayor Amezcua highlighted the importance of the project in supporting the city's long-term growth and development. She noted that the addition of modern residential communities such as The Carina, along with complementary amenities like the Culinary District, contributes to a stronger and more connected urban environment. By creating spaces where residents and visitors can live, work, and gather, the redevelopment is expected to deliver lasting benefits to the community. The Carina is designed to offer a contemporary residential experience, with thoughtfully planned apartments that cater to a range of lifestyles. Its location within the MainPlace complex provides residents with direct access to shopping, dining, and entertainment options, reducing the need for long commutes and supporting a more walkable urban lifestyle. This approach aligns with broader trends in urban development, where mixed-use environments are increasingly favored for their convenience and sustainability. According to Rob Reitenour, Senior Vice President at Lowe, the transformation of MainPlace is driven by a commitment to creating a welcoming and engaging destination for both residents and the wider community. He emphasized that the redevelopment is not just about adding new buildings, but about redefining how people interact with the space. By integrating residential living with retail and recreational offerings, the project introduces a new way of experiencing the area. Reitenour also pointed out that revitalizing MainPlace is expected to generate increased foot traffic, which will benefit local businesses and contribute to the economic vitality of Santa Ana. As more people visit the area for dining, shopping, and entertainment, the surrounding community stands to gain from new opportunities and sustained economic growth. The inclusion of the Culinary District further enhances this vision by creating a unique destination that celebrates local culture and cuisine. By featuring locally curated concepts and chef-driven menus, the district aims to attract a diverse audience while supporting regional talent. This focus on authenticity and quality is expected to set MainPlace apart from traditional shopping centers and position it as a destination in its own right. Overall, the groundbreaking of The Carina represents a pivotal step in the ongoing transformation of MainPlace. Together with the Culinary District and other planned developments, the project reflects a broader shift toward mixed-use environments that prioritize connectivity, community, and experience. As construction progresses, MainPlace is poised to become a more vibrant and inclusive destination that meets the evolving needs of residents and visitors alike. With strong partnerships, community support, and a clear vision for the future, the redevelopment of MainPlace is set to play a key role in shaping the next chapter of Santa Ana's urban landscape.
Lowe breaks ground on apartments at Santa Ana's Mainplace. News | March 26, 2026 | Paul Bubny California & West + Apartment Buildings Community, civic and business leaders gathered Wednesday for the groundbreaking of The Carina, a new multifamily residential community at 2828 N. Mainplace Dr. that will bring 408 apartments to Mainplace in Santa Ana. Developed by Lowe, in partnership with MainPlace owner Affinius and owner/operator Centennial, The Carina is part of the continued evolution of MainPlace into a mixed-use destination. Also taking shape is the new MainPlace Culinary District, a 1.25-acre dining and gathering destination that will introduce locally curated culinary concepts and serve as a new gateway into the shopping center at Center Court. The district will serve as a natural connection between the shopping center and the surrounding residential communities as MainPlace continues its transformation into a mixed-use destination. Executives from Affinius, Centennial and Lowe were joined by Santa Ana Councilmember Jessie Lopez, and other community and business leaders to mark the groundbreaking of The Carina and Culinary District.
Dallas - Dallas-based retail real estate owner and operator Centennial has appointed Paul Kurzawa to serve as president of the company.
Lincoln Property Company (“Lincoln”), a global, full-service real estate firm, today announced a strategic investment in the operating business of Dal
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Industries
Consulting
Real Estate
Company Size
201-500
Company Stage
N/A
Total Funding
N/A
Headquarters
Dallas, Texas
Founded
1997
Find jobs on Simplify and start your career today