Cision

Cision

Public relations software for media distribution

Overview

Company Does Not Provide H1B Sponsorship

Cision helps businesses, PR agencies, and media professionals manage public relations by distributing stories, targeting specific audiences, monitoring media coverage, and measuring impact through analytics. Its platform combines media distribution, influencer outreach, media monitoring, and analytics, allowing users to draft and send messages, reach journalists and influencers, and track engagement with dashboards. Unlike many competitors, Cision offers a global reach with a trusted network of journalists and outlets, a comprehensive, integrated suite of PR tools, and ongoing research like the State of the Media Report to provide actionable insights. The company’s goal is to simplify and optimize how organizations communicate with the media and their audiences, delivering clear, data-driven guidance to improve PR outcomes.

Significant Headcount Growth

About Cision

Simplify's Rating
Why Cision is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & Analytics

Enterprise Software

Company Size

1,001-5,000

Company Stage

IPO

Headquarters

Chicago, Illinois

Founded

1866

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Simplify's Take

What believers are saying

  • AI Visibility Dashboard enables sentiment analysis and source citation tracking for competitive benchmarking across leading AI platforms.
  • Asia Pacific launch of Amplify expands multichannel reach to AI search ecosystems with answer engine optimization recommendations.
  • Integration of social listening with media monitoring strengthens real-time audience engagement tracking across seven social networks.

What critics are saying

  • Shadow Inc. will target Cision's enterprise AI layer with a full-stack operating system consolidating planning and analytics in 9–12 months.
  • Otterly.ai and Spyglasses.io will capture AI citation tracking demand with purpose-built tools for ChatGPT and Perplexity in 6–9 months.
  • Cision's mandatory 5% annual renewal fee increase will trigger enterprise churn to flexible competitors like Prezly in 6–12 months.

What makes Cision unique

  • CisionOne integrates Trajaan data to monitor brand visibility across 10 major LLMs including ChatGPT and Gemini.
  • PR Newswire Amplify delivers 21% higher press release views and 3x engagement via unified AI planning and creation modules.
  • Bloomberg Media partnership embeds full-text financial journalism directly into CisionOne workflows for enterprise communications teams.

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Funding

Total Funding

$3B

Above

Industry Average

Funded Over

2 Rounds

Debt funding comparison data is currently unavailable. We're working to provide this information soon!
Debt Funding Comparison
Coming Soon

Benefits

Life Insurance

Health Savings Account/Flexible Spending Account

Dental Insurance

Wellness Program

Employee Assistance Programme (EAP)

Paid Holidays

Remote Work Options

Unlimited Paid Time Off

Sabbatical Leave

Gym Membership

Cycle to Work

Stock Price

Growth & Insights and Company News

Headcount

6 month growth

12%

1 year growth

12%

2 year growth

12%
PR Newswire
Dec 11th, 2025
Cision acquires Trajaan to expand AI and search intelligence capabilities

Cision, a global consumer and media intelligence company, has acquired Trajaan, a search intelligence platform, to expand its AI capabilities and data offerings. The acquisition builds on a partnership between Cision's Brandwatch division and Trajaan established in August 2025. The deal aims to provide customers with comprehensive consumer behaviour insights by combining search data, social media conversations and generative AI intelligence within a single ecosystem. Cision says the acquisition accelerates its AI and data strategy, enabling clients to understand what consumers search for, discuss and intend to do. Financial terms of the transaction were not disclosed. The acquisition represents Cision's continued investment in artificial intelligence technology to enhance its intelligence platforms.

PR Newswire
Apr 14th, 2025
Cision Announces $250 Million New Money Financing, Refinancing, Extension of Debt Maturities

/PRNewswire/ -- Cision Ltd. ("Cision"), a leading global provider of earned media software and services to public relations and marketing communications...

Alike
Nov 17th, 2022
PR software program big Cision acquires Factmata, the faux news startup that pivoted to monitoring every kind of on-line narratives • Thealike - The Alike

– Advertisement – Fake news, and the identification and eradication of it, has lengthy been considered the purview of social media platforms, the place a number of that tends to be shared. Today, one of many extra formidable tech startups within the subject of preventing faux news is getting acquired — not by a social […]

Tech.eu
Feb 11th, 2022
Sweden's Starbreeze buys Belgian visual effects studio and VR tech firm Nozon for €7.1 million

Stockholm-based Starbreeze, a creator and…

Cision
Nov 27th, 2020
ExpreS2ion carries out new share issue for loan conversion

Hørsholm, Denmark, November 27, 2020 – ExpreS2ion Biotech Holding AB (“ExpreS2ion”) hereby announces that SEK 3.5 million (excluding accrued interest) of the loan provided by Modelio Equity AB (https://news.cision.com/expres2ion-biotechnologies/r/expres2ion-announces-last-part-of-loan-conversion-and-new-loan-facility,c3103406) will be set-off against 331,816 new shares at a price of SEK 10.548 per share (corresponding to a 10 percent discount to the volume weighted average share price of ExpreS2ion's shares on Nasdaq First North Growth Market during the last 15 trading days prior to 19

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