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About Cognism
Industries
Data & Analytics
Enterprise Software
Company Size
501-1,000
Company Stage
Series C
Total Funding
$128.8M
Headquarters
London, United Kingdom
Founded
2015
Overview
Cognism provides B2B sales intelligence by offering access to detailed person and company-level data, enabling businesses to connect effectively with other businesses. Its platform integrates with popular CRM and sales engagement tools like Salesforce and Hubspot, allowing users to access data directly within the systems they already use. Cognism aims to enhance the efficiency of sales teams by significantly increasing the number of live conversations they can have, claiming to boost this number by seven times compared to other data providers. The platform also utilizes buyer intent signals to help businesses identify when potential clients are ready to make a purchase, allowing for timely engagement. Unlike many competitors, Cognism focuses exclusively on B2B interactions, avoiding services for individual consumers or freelancers, and strives to create strong partnerships that deliver high-quality data to its clients.
Simplify's Take
What believers are saying
- Cognism's acquisition of Kaspr strengthens its prospecting data capabilities.
- Partnerships like RelPro enhance Cognism's data integration and market reach.
- Cognism's $87.5M funding supports expansion and solidifying its European leadership.
What critics are saying
- Integration challenges from Kaspr acquisition may affect service delivery.
- Emerging competitors like trumpet pressure Cognism to innovate continuously.
- Shift to digital sales channels requires Cognism to adapt its offerings.
What makes Cognism unique
- Cognism uses patented AI technology for real-time B2B data delivery.
- Seamless integration with major CRM systems enhances Cognism's usability for sales teams.
- Cognism's focus on buyer intent signals optimizes sales timing and efficiency.
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Funding
Total Funding
$128.8M
Above
Industry Average
Funded Over
6 Rounds
Industry standards
Growth & Insights and Company News
6 month growth
↑ 0%1 year growth
↑ 2%2 year growth
↑ 4%Emphasizes the Decline of Cold Calling and the Rise of Omnichannel ApproachesST. LOUIS, Dec. 20, 2024 /PRNewswire/ -- Eric Watkins, President of Abstrakt, addresses the shifting landscape of B2B sales, emphasizing that traditional cold calling is becoming increasingly insufficient as a standalone strategy. Watkins advocates for an integrated, omnichannel approach to effectively engage prospects and secure business appointments in 2025.The surge in spam calls and the advent of AI-driven outbound calling have significantly diminished the effectiveness of traditional cold calling. Studies indicate that the average cold calling success rate is approximately 4.8%, with only 2% of calls leading to a meeting. Additionally, 75% of B2B companies are projected to utilize AI for cold calls by 2025, aiming to enhance efficiency and personalization.CognismPeak Sales RecruitingWatkins underscores the importance of accurate data and a diversified outreach strategy
An AI-first generative video platform that enables sales teams to deliver 1,000s of personalised outreach videos, on dynamic buyer landing pages, at scale.
Unlike Clearbit, Cognism also integrates with LinkedIn for a more comprehensive prospecting solution.
RelPro announces partnership and data integration with Cognism.
“Hunting” for unicorns isn’t an easy job. Nevertheless, they are not as rare as they once seemed, despite the obstacles startups are facing nowadays.Just two weeks ago, we shared with you our CEE VC Investors Playbook for 2024, based on a survey we conducted. Undoubtedly, this year is going to be crucial for startups, after the optimistic 2021 and early 2022, when fundraising wasn’t that of a challenge.On the other hand, the majority of the surveyed investors expressed optimism towards emerging unicorns.We gathered a list featuring some of the mentioned companies to share our latest compilation of soonicorns for 2024. It’s important to highlight that Eleven Labs, one of the startups pointed out by the investors in our survey, already achieved unicorn status this week!TatumTatum, a blockchain development platform, closed their last funding round in 2022. They secured $41.5 M in Series C, with leading investors Evolution Equity Partners, as well as Octopus Ventures, 3VC, Tensor Ventures, Depo Ventures, Leadblock Fund, Circle Holdings, and founders of Bitpanda.The Czech-founded startup was established in 2018 by Jiri Kobelka and Samuel Šramko. The main focus of the platform is to assist developers in building applications on the blockchain, simplifying the development of over 40 blockchain protocols.The company has over 90K customers with offices in the UK and the US, according to their data.MewsMews, a startup with Czech-born co-founder and CEO Richard Valtr, is a cloud-based hotel property management system
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About Cognism
Industries
Data & Analytics
Enterprise Software
Company Size
501-1,000
Company Stage
Series C
Total Funding
$128.8M
Headquarters
London, United Kingdom
Founded
2015
There are no jobs for Cognism right now.
Find jobs on Simplify and start your career today