About

Consensus specializes in automating the presales process for B2B sales teams, sales engineers, and technical sales professionals, particularly in industries with complex sales cycles like technology and software. The platform streamlines workflows by automating product demos and other presales activities, allowing sales teams to focus on more valuable tasks and improve their sales conversion rates. Clients subscribe to the service through a Software-as-a-Service (SaaS) model, which provides a consistent revenue stream and scalability for the company. Additionally, Consensus hosts DEMOFEST, a virtual event that covers various topics related to sales engineering and technical sales, offering valuable resources to the community. The goal of Consensus is to enhance the efficiency and effectiveness of sales teams in the presales phase.

Simplify's Take

What believers are saying

• Increased demand for personalized sales content boosts Consensus's platform adoption.
• Integration with Salesloft enhances sales engagement and buyer journey experiences.
• $110M funding from Sumeru Equity Partners supports accelerated growth and innovation.

What critics are saying

• ReachSuite acquisition may cause integration challenges, affecting service continuity.
• New CEO Doug Johnson might shift strategies, misaligning with customer expectations.
• Presales software certification may not gain traction, risking resource wastage.

What makes Consensus unique

• Consensus automates custom product demos, enhancing sales efficiency and personalization.
• The platform targets complex B2B sales processes, serving sales engineers and technical professionals.
• Consensus hosts DEMOFEST, a unique event for sales engineering and technical sales communities.

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