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Daily Harvest

Daily Harvest

Subscription service for plant-based meals

About

Daily Harvest delivers ready-to-eat, plant-based meals and snacks through a subscription service aimed at health-conscious consumers. Their meals are designed to be free from dairy, gluten, gums, fillers, and artificial ingredients, promoting clean eating. The product line includes a variety of flavors and meal types that resemble popular dishes, allowing customers to enjoy healthy options without compromising on taste. Unlike many competitors, Daily Harvest focuses on a diverse range of meal choices while maintaining a commitment to health and wellness. The company's goal is to provide convenient, nutritious meals that support a healthy lifestyle, fostering customer loyalty through a predictable subscription model.

Company Stage

Series D

Employees

51-200

Industries

Consumer Goods, Food & Agriculture

Total Funding

$132.5M

Headquarters

N/A

Founded

2015


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Simplify's Take

What believers are saying

  • Reaching unicorn status with a $1.1 billion valuation indicates strong market confidence and growth potential.
  • The recent Series D funding will enable nationwide expansion and further investment in data and technology for enhanced customer personalization.
  • Hiring Mary Dillon as CEO brings experienced leadership, likely to drive strategic growth and operational excellence.

What critics are saying

  • The highly competitive food delivery market requires continuous innovation to maintain differentiation and customer interest.
  • Dependence on a subscription model may limit customer base to those willing to commit to recurring payments, potentially excluding more casual users.

What makes Daily Harvest unique

  • Daily Harvest's focus on clean, plant-based meals without dairy, gluten, gums, fillers, or artificial ingredients sets it apart in the crowded food delivery market.
  • Their subscription-based model ensures predictable revenue and fosters customer loyalty, unlike one-time purchase models.
  • The company's diverse product line that mimics popular dishes with a healthy twist appeals to health-conscious consumers who do not want to sacrifice taste.

Growth & Insights
Headcount

6 month growth

-9%

1 year growth

-25%

2 year growth

-39%

Benefits

Flexible time-off policy

Comprehensive health benefits

Online, anywhere

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