AdCounty Media Partners Dailymotion to boost ai-powered video advertising in India. AdCounty Media India Limited has announced a partnership with Dailymotion to introduce AI-driven video advertising solutions to the Indian market. FPJ Web Desk Updated: Thursday, October 08, 2026, 03:34 PM IST AdCounty Media Partners Dailymotion Mumbai: AdCounty Media India Limited on 8 October 2026 announced a collaboration with Dailymotion, a global media company, to bring its video advertising and artificial intelligence (AI)-driven solutions to the Indian market. Partnership details. The collaboration will allow Indian brands and agencies to access Dailymotion's advertising solutions through AdCounty Media. The partnership focuses on improving audience understanding, campaign activation, and measurement for digital video advertising. AI technology integration. The core of this partnership is Ray, Dailymotion's agentic AI technology. This platform integrates audience intelligence, creative optimisation, campaign activation, and measurement using Dailymotion's video data. Audience Path evolution. This partnership aligns with Dailymotion's broader development towards Audience Path, its advanced approach to audience intelligence and activation. Audience Path uses video, content, behavioural, and intent signals to create actionable audience intelligence, with Ray serving as the AI intelligence layer. FPJ Shorts Global reach and local expertise. Dailymotion operates in 191 countries, attracting over 40 crore visitors per month and working with more than 5,000 premium publishers. AdCounty Media will provide local market expertise for Indian advertisers accessing this global video ecosystem. Management commentary. Vijay Anand Kunduri, Managing Director (APAC) for Dailymotion, said the partnership offers a dynamic opportunity for digital video advertising in India, helping brands move away from traditional video purchases. Delphin Varghese, Co-founder and Chief Revenue Officer at AdCounty Media, noted that the collaboration represents a larger conversation about AI, premium video, and the future of advertising in India. Disclaimer: This story is based on company exchange filings and is for informational purposes only. Investors should evaluate risks before making decisions. Follow The Free Press Journal on

Dailymotion launches Dailymotion Business to combine signals across OLV, CTV and creator ecosystem. Dan Meier 28 September, 2026 Since its launch in 2005, Dailymotion has evolved from one of the first HD video hosting services into a video marketing platform and advertising business that now operates across connected TV, online video and social media. This morning the company announced the launch of Dailymotion Business, a new global proposition that brings together the company's various capabilities developed over the last 20 years: video technology, advertising, monetisation and proprietary intelligence. The goal is to help media owners, enterprises, creators and brands generate greater value from video, according to Dailymotion. "Video has become central to how businesses reach audiences and drive growth, but the technology, data and intelligence behind it remain fragmented," said Bichoi Bastha, GM of Dailymotion Business. "Dailymotion Business is here to close that gap, connecting video infrastructure, monetisation and audience activation so our partners can better understand what is creating value, and crucially, what to do next." Connecting signals Dailymotion's proposition for advertisers is built on the data, signals and insights derived from consumption across its video ecosystem, based on the global reach of its videos; the company reports five billion monthly video streams, reaching more than 400 million consumers per month. The new offering connects the company's monetisation system with its audience, content and performance intelligence, in order to inform targeting, creative and activation strategies for its advertiser clients. Dailymotion Business is organised around four lines of business, connected by its agentic AI operating system 'Ray', which brings together social, creation, consumption and campaign signals from across the video ecosystem. Dailymotion said these signals help the company understand what audiences engage with, what creators produce, what people watch and what drives campaign performance. The four lines of business are: * Audience Path: end-to-end advertising platform for brands and agencies. The platform uses Ray to understand audience interests and behaviours, which can be translated into media planning, activation and optimisation across OLV and CTV. * Motion: uses social and creator signals (including reactions, shares, saves and follows) to understand culture and communities, and identify creator opportunities. It then extends creator-led experiences across social feeds, premium video, CTV and the open web. * Exchange: connects premium video inventory with global advertiser demand, using Ray to improve its value, transparency and performance. * Edge: provides media owners, rights holders and broadcasters (including Euronews) with the infrastructure to host, manage, deliver and monetise live and on-demand video. The company noted that Ray is used to carry intelligence across these four business lines, so insights from one part of the video ecosystem can inform action elsewhere. Dailymotion said the launch "marks the company's evolution from a pioneering European video platform into a global video technology business." Driving results The company has reported early results from the new proposition, following its use by global automotive client Honda. The brand used Audience Path to identify video environments where prospective hybrid buyers were most engaged. Honda then activated Echo AI, Dailymotion's video ad format that incorporates a conversational AI engine. The campaign reached 3.5 million people and generated more than 9,600 qualified conversations, according to Dailymotion, and has been nominated for VideoWeek's European Video Awards for Best Use of Data. Honda also used Motion to create an interactive experience for the brand around the Paris Motor Show, inviting audiences to build their own graphic universe around the Honda Jazz, which was then turned into a physical and augmented reality experience at Honda's stand. Dailymotion said it generates 2 billion monthly actionable audiences across its ecosystem, giving the business a "growing base of signals" across professional media, social video, creators and advertising. "What makes Dailymotion Business truly different is the intelligence that sits across it," said Cyrille Brun, Chief Data and AI Officer at Dailymotion. "Ray learns from how audiences engage with video, how content performs and the outcomes it creates, connecting that intelligence across our four businesses. It builds on more than 20 years of video expertise and is central to our ambition to make Dailymotion the technology partner companies turn to for video." Follow VideoWeek on LinkedIn. Reporter at VideoWeek. European Video Awards. * Now in its fifth year, VideoWeek's European Video Awards also known as 'the EVAs' celebrates the best in European video and connected TV advertising. * With 20+ expert-judged categories, EVA recognises the most innovative, creative, and impactful work from brands, agencies, publishers, creators, and technology partners. * The EVA's exists to recognise and elevate the people and companies shaping the future of connected TV and video advertising. * The awards bring together industry leaders and emerging talent, offering winners increased visibility, the opportunity for new collaborations and new business, and even new career opportunities.