Overview

Drift provides AI-powered chatbots and digital tools aimed at improving customer engagement and conversion rates for businesses. Their products facilitate human-like conversations with website visitors, helping to identify and understand customer needs. Drift's offerings include Conversational Landing Pages, Drift Engage, Bionic Chatbots, and Real-Time ABM Notifications, among others. These tools allow businesses to create personalized interactions that can lead to higher conversion rates. What sets Drift apart from competitors is its focus on using AI to enhance the customer experience, which has resulted in significant improvements for clients, such as increased pipeline influence and conversion rates. The company's goal is to help businesses effectively engage with their customers and turn visitors into loyal clients.

Simplify's Take

What believers are saying

• Growing demand for AI-driven customer engagement tools boosts Drift's market potential.
• Integration of AI chatbots with CRM systems enhances Drift's sales process efficiency.
• Expansion of AI capabilities in multilingual support increases Drift's global reach.

What critics are saying

• Integration challenges with Salesloft's platform may disrupt Drift's services.
• Intensifying competition in conversational marketing threatens Drift's market position.
• New executive appointments may lead to strategic shifts affecting Drift's operations.

What makes Drift unique

• Drift uses AI-powered chatbots for real-time customer engagement and feedback.
• Drift offers personalized playbooks to convert website visitors into customers.
• Drift's tools include Conversational Landing Pages and Real-Time ABM Notifications.

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Funding

Total Funding

$138.5M

Above

Industry Average

Funded Over

4 Rounds

Notable Investors:

General Catalyst

Notable Investors:

General Catalyst

$30,000,000

Series C

Mar 2021

Series C funding is usually for startups that are doing well and are looking for more money to fuel major growth, such as acquiring other companies, expanding into global markets, or launching new product lines. Investors typically include larger venture capital firms and private equity.

Series C Funding Comparison

Below Average

Industry standards

Ind Avg. $50M

$16M

$30M

$40M

$50M

$62M

$100M

View all funding stages