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Dunham's Sports

Full-line sporting goods retailer nationwide

Overview

Dunham’s Sports runs a large network of full-line sporting goods stores across the United States, with 250+ locations in more than 20 states, offering sporting goods, athletic equipment, activewear and leisure apparel. Customers browse in its physical stores to buy a wide range of national-brand products at everyday low prices, helped by bulk purchasing that keeps costs down. Its edge comes from a nationwide footprint and a broad selection of well-known brands paired with consistently low prices, making value a core part of the shopping experience. The company aims to be the go-to sports outfitter by offering name-brand products at the lowest prices every day and by expanding its store network to reach more communities.

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About Dunham's Sports

Simplify's Rating
Why Dunham's Sports is rated
C
Rated C on Competitive Edge
Rated C on Growth Potential
Rated C on Differentiation

Industries

Consumer Goods

Company Size

1,001-5,000

Company Stage

N/A

Total Funding

N/A

Headquarters

Troy, MI

Founded

1937

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Simplify's take

What believers are saying

  • Dunham's announced 2026 openings in Austin, Spindale, Kalispell, and Evergreen.
  • Wetumpka's former Food World redevelopment adds jobs and $2 million investment.
  • Recent grand openings emphasize strong traffic drivers: gift cards, discounts, and giveaways.

What critics are saying

  • Brady's 2023 Banaszak lawsuit targets Dunham's firearm controls; trial risk persists into 2026.
  • Pennsylvania and North Carolina real-estate disputes show landlord friction around leases and openings.
  • Academy plans 20-25 2026 stores; head-on expansion threatens Dunham's market share.

What makes Dunham's Sports unique

  • Dunham's runs over 260 stores across 26 states, spanning many secondary markets.
  • It wins vacant-anchor redevelopments, like Heartland Mall in Early and Coventry Shoppes.
  • Its broad hunting, fishing, firearms, and value apparel mix differentiates from narrower competitors.

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Company News

Best of the Midwest
Oct 27th, 2026
Best winter sports and gear stores in Dickinson.

Best winter sports and gear stores in Dickinson. Whether you're shopping for skis, sleds or skates, you'll find winter gear to get out in the snow and ice this season at these stores locals love. Today at 2:25 PM News Promotion A chill is in the air, which means winter sports season is just around the corner. It's time to stock up on gear for hockey, ice skating, skiing, snowshoeing, sledding and all the other activities that embrace the cold season. These shops were named the Best Sporting Goods stores in Dickinson's 2026 Best of the Best contest, so you know they'll have the best deals on high-quality gear. Runnings. Head to Runnings when you're ready to take the kids to the snow hill this winter. Runnings has sleds to fit individual or multiple riders that will send them sliding down the hill at thrilling speeds. Runnings, 2003 Third Ave. W., is the winner of Best Sporting Goods/Outdoor Store, Farm Supplies and Bait/Fishing Shop and is a finalist for Best Guns/Hunting Supplies. The store is open 7:30 a.m. to 8 p.m. Monday through Friday, 7:30 a.m. to 7 p.m. Saturday and 10 a.m. to 6 p.m. Sunday. Dunham's Sports. If your family loves sledding and snow tubing, Dunham's Sports is the store for you. Try out Flexible Flyer Flying Saucers for maximum speed and spin when zipping down the snow hills. Dunham's is also equipped with snowshoeing, skiing and skating equipment along with high-quality winter apparel. Dunham's, 1681 Third Ave. W., is a finalist for Best Sporting Goods/Outdoor Store and Guns/Hunting Supplies. The shop is open 9 a.m. to 9 p.m. Monday through Saturday and 10 a.m. to 7 p.m. Sunday. Splurge on something local News Promotion Best of the Midwest is your go-to guide for discovering the most beloved businesses, destinations, and experiences across the heartland.

Best of the Midwest
Oct 27th, 2026
Best winter sports and gear stores in Bemidji.

Best winter sports and gear stores in Bemidji. Whether you're shopping for skis, sleds or skates, you'll find winter gear to get out in the snow and ice this season at these stores locals love. Today at 11:29 AM News Promotion A chill is in the air, which means winter sports season is just around the corner. It's time to stock up on gear for hockey, ice skating, skiing, snowshoeing, sledding and all the other activities that embrace the cold season. These shops were named the Best Sporting Goods stores in Bemidji's 2025 Best of the Best contest, so you know they'll have the best deals on high-quality gear. Keep Watching Agri-Weather outlook with Lydia Blume L&M Fleet Supply. Winter adventurers will find what they're looking for at L&M Fleet Supply. They stock a variety of options for snowshoeing, with classic rawhide and lightweight aluminum sets, as well as small, beginner-friendly options for kids to wear as they trek through the snow. L&M Fleet, 2740 Paul Bunyan Drive NW, was named a finalist for Best Sporting Goods/Outdoor Store, Pet Supply Store, Hardware Store, Clothing/Shoes and Bait/Fishing Shop. The Bemidji store is open 7:30 a.m. to 8:30 p.m. Monday through Friday, 7:30 a.m. to 7 p.m. Saturday and 9 a.m. to 5 p.m. Sunday. Dunham's Sports. If your family loves sledding and snow tubing, Dunham's Sports is the store for you. Try out Flexible Flyer Flying Saucers for maximum speed and spin when zipping down the snow hills. Dunham's is also equipped with snowshoeing, skiing and skating equipment along with high-quality winter apparel. Dunham's, 1401 Paul Bunyan Drive NW, was the winner for Best Recreation Dealer and a finalist for Best Sporting Goods/Outdoors Store. The shop is open 9 a.m. to 9 p.m. Monday through Friday, 8 a.m. to 9 p.m. Saturday and 9 a.m. to 7 p.m. Sunday. Northern Surplus. If you're looking to stay warm this winter, head to Northern Surplus and stock up on winter gear. This unique military, outdoor and work gear shop is built for people who like a rugged adventure any time of year. You'll find boots, jackets, and clothing layers designed to withstand the bitter cold of the Upper Midwest. Northern Surplus, 325 Third St. NW, was a finalist for Best Sporting Goods/Outdoors Store and is open 9 a.m. to 5:30 p.m. Monday through Friday an 9 a.m. to 5 p.m. Saturday.

SGB Media
Oct 13th, 2026
Dunham's Sports to open in Coshocton, Ohio.

Dunham's Sports to open in Coshocton, Ohio. October 13, 2026 Dunham's Sports plans to open a new store in Coshocton, OH, marking its 27th store in Ohio and its fourth new store this year. Located at 300 Downtowner Plaza, the new Coshocton location offers expanded apparel and footwear departments; large hunt, fish, camp and water sports areas; and a broad selection of fitness equipment. Grand opening festivities will run from October 23 to October 25. The retailer, based in Troy, MI, has also opened stores this year in Austin, MN; Spindale, NC; and Kalispell, MT. Dunham's operates over 260 stores in 26 states. Image courtesy Dunham's Sports

Spot On Alabama
Aug 28th, 2026
Dunham's Sports to open new location in Wetumpka.

Dunham's Sports to open new location in Wetumpka. STORY POSTED 3 HOURS AGO You May Like Last-minute offer: Up to 50% offNow's your chance to book your next beach getaway. Take advantage of this last-minute offer with up to 50% off through Palladium Rewards using the promo code PROMO!Palladium Hotel Group WETUMPKA, Ala. (WAKA) - Dunham's Sports will soon be opening a new location in Wetumpka. City officials announced Friday that the sporting goods retailer will be opening in the former Food World building at Bienville Square Shopping Center. "Alabama Company is thrilled to welcome Dunham's... FURTHER REFERENCES Posted in: Places:

Moore Company Realty
Aug 27th, 2026
Moore company realty brokers Dunham's Sports expansion into Wetumpka.

Moore company realty brokers Dunham's Sports expansion into Wetumpka. * August 27, 2026 * News Learn how a decade-vacant building at Bienville Square is being redeveloped for Dunham's Sports, bringing about 25 jobs and over $2 million in investment to Wetumpka. Your browser does not support PDFs. Download the PDF to view it.

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