eHealth reported first-quarter revenue of $88 million, a GAAP net loss of $4.7 million and adjusted EBITDA of $9 million, beating internal expectations despite a 22% year-over-year revenue decline. The drop reflected deliberate reductions in marketing spend, which fell 38% as the company focused on higher-performing channels. Medicare lifetime values increased across all products, with Prescription Drug Plans up 78%, Medicare Supplement up 19%, and Medicare Advantage up 3%. The Medicare lifetime value-to-customer acquisition cost ratio improved to 1.4x. Management announced $30 million in targeted fixed cost savings for 2026 through headcount reductions and vendor consolidation. The company is launching a "lifetime advisory" model and new ancillary products, including final expense insurance introduced in April, calling 2026 an "intentional bridge year" before returning to revenue growth in 2027.

RBC Capital has slashed eHealth's price target to $3 from $9, maintaining a Sector Perform rating, citing a softer 2026 outlook despite strong fourth-quarter results. The downgrade stems from conservative forecasts for the next annual enrollment cycle and reduced marketing investment from a major Medicare Advantage insurer. eHealth reported fourth-quarter revenue of $326.2 million, up 4% year-over-year, driven by better-than-expected Medicare performance. Full-year revenue reached $554 million, also up 4%. However, GAAP net income fell to $87.2 million from $97.5 million due to a higher tax rate, whilst adjusted EBITDA rose 10% to $132.9 million. The company projects 2026 revenue between $405 million and $445 million. eHealth operates an online marketplace for Medicare and individual health insurance plans.

eHealth Executives to speak at Medicarians 2026. March 12, 2026 Executives Brad Rocque and Kate Sullivan to discuss the future of employer-sponsored benefits, including the growing adoption of Individual Coverage Health Reimbursement Arrangements INDIANAPOLIS, March 12, 2026 - eHealth (Nasdaq: EHTH), a leading private health insurance marketplace, today announced two of its senior leaders will participate in panel discussions at Medicarians 2026, the nation's largest gathering of professionals serving the health and personal finance needs of American seniors. The conference will take place April 20-22, 2026 in Las Vegas with over 5,000 attendees expected. Brad Rocque, eHealth's vice president of business development, enterprise & employer development, will speak on the panel "ICHRA & Other Alternative Solutions" on Monday, April 20, from 4:20 p.m. to 5:00 p.m. Mr. Rocque will join a panel of industry leaders discussing the evolving landscape of Individual Coverage Health Reimbursement Arrangements (ICHRA) and other innovative options shaping the future of employer-sponsored benefits. Kate Sullivan, eHealth's vice president of government affairs, will participate in the panel "ICHRA Federal & State Updates: What Agents Need to Know," scheduled for Wednesday, April 22 from 3:40 p.m. to 4:15 p.m. Ms. Sullivan will provide insight into the regulatory environment surrounding ICHRAs and key compliance considerations affecting brokers and employers. More information about the event is available at www.medicarians.com. About eHealth (NASDAQ: EHTH) ehealthinsurance.com is Matchmakers. For over 25 years, eHealth has helped millions of Americans find the healthcare coverage that fits their needs at a price they can afford. As a leading independent licensed insurance agency and advisor, eHealth offers access to over 180 health insurers, including national and regional companies.