Empowerly, an edtech startup that specializes in college counseling and career guidance services, raised $15 million in a recent funding round led by Conductive Ventures, the company announced today. The new capital will go toward growing its services, building out its AI-powered products and developing its first mobile app, which is set to launch in the U.S. by the end of 2024. Empowerly has raised $30 million to date.“The past year has been challenging for the entire startup ecosystem, and some are saying this has been one of the worst funding environments in the past decade,” co-founder Changxiao Xie says. “This round is a testament to the platform and services we’ve created, from our recruitment of former Ivy League admissions officers to the ways we’ve leveraged data and machine learning to evaluate and improve students’ outcomes from high school to college and beyond. We’re working with more students and families than ever before and seeing fantastic outcomes year over year, and are excited to keep up the momentum.”The company’s funding comes at a time when admissions season is becoming more competitive than ever, and high school counselors aren’t always equipped to provide expert advice on college-related issues

So Livingston, who is now the head of counselors, joined Empowerly.

Earlier this year, myKlovr partnered with college counseling platform Empowerly to launch Pathways, an AI-enabled solution to support teen mental health and bring affordable college & career planning benefits to employers at scale.