Epic Gardening

Epic Gardening

Content-first gardening education and e-commerce

Overview

Epic Gardening provides free education for home and urban gardeners through blogs, videos, podcasts, and social content across platforms. It sells gardening products directly to consumers online—including Birdies Raised Beds, seed-starting trays, grow bags, tools, and soil amendments—and sources seeds via Botanical Interests. Revenue also comes from brand partnerships, ads, affiliate deals, and wholesale distribution through Botanical Interests’ network. The aim is to grow education and commerce in gardening by building a large community that learns practical skills and then buys related products and services.

About Epic Gardening

Simplify's Rating
Why Epic Gardening is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Education

Consumer Goods

Entertainment

Company Size

1-10

Company Stage

Series A

Total Funding

$17.5M

Headquarters

San Diego, California

Founded

2011

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Simplify's Take

What believers are saying

  • August 11, 2026 raised bed launch adds higher-margin proprietary hardware to the catalog.
  • Modern Farmer acquisition broadens Epic Gardening beyond consumer gardening into food-system media.
  • Botanical Interests plus Epic's audience creates cross-sell leverage across seeds, tools, and beds.

What critics are saying

  • Amazon, Home Depot, and Walmart commoditize raised beds and squeeze Epic Gardening margins.
  • YouTube, TikTok, and Google algorithm shifts can cut traffic and collapse commerce demand.
  • Lifetime warranties and eight-lab testing raise liability, returns, and execution risk on new beds.

What makes Epic Gardening unique

  • Kevin Espiritu built Epic Gardening into a trusted education-to-commerce brand since 2013.
  • Botanical Interests gives Epic Gardening 4,500 wholesale retail doors across independent garden centers.
  • August 2026 Epic Metal Raised Garden Beds deepens first-party product control and trust.

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Funding

Total Funding

$17.5M

Above

Industry Average

Funded Over

1 Rounds

Series A funding typically happens when a startup has a product and some customers, and now needs funding to scale. This money is usually used to grow the team, expand marketing, and improve the product. Venture capital firms are frequently the main investors here.
Series A Funding Comparison
Above Average

Industry standards

$15M
$8.2M
Discord
$15M
Canva
$17.5M
Epic Gardening
$30M
Kalshi

Company News

The Mirror Democrat and Savanna Times-Journal
Aug 11th, 2026
Epic Gardening launches its first branded Raised Garden Bed collection.

Epic Gardening launches its first branded Raised Garden Bed collection. * 4 hrs ago The most tested raised garden beds on the market come from the brand that taught millions to grow US CPI Falls for the First Time Since 2020 Mycarrollcountynews didn't have visibility into the full manufacturing process or a say in what went into the coating. So, Mycarrollcountynews built its own, tested it in eight independent labs, and backed it with a lifetime warranty." - Kevin Espiritu, founder and CEO of Epic Gardening SAN DIEGO, CA, UNITED STATES, August 11, 2026 /EINPresswire.com/ - The world's most-followed gardening brand is taking the next step in its evolution with the launch of Epic Metal Raised Garden Beds, its first collection designed entirely by the Epic Gardening team. Built from 24-gauge aluzinc steel and made to last more than 20 years, the beds reflect the same education-first philosophy that has made Epic Gardening a trusted resource for millions. In 2013, Kevin Espiritu was a self-taught gardener sharing what he was learning. Since then, Epic Gardening has educated millions of gardeners through YouTube, TikTok, Instagram, Facebook, a top-ranked podcast, and one of the web's largest collections of growing guides, reaching audiences in more than 100 countries. In 2023, Epic Gardening acquired Botanical Interests seed company. Seeds, seed-starting systems, and tools followed. "As a distributor, we didn't have visibility into the full manufacturing process or a say in what went into the coating," said Espiritu, founder and CEO of Epic Gardening. "That wasn't good enough for a brand built on trust, especially for something people grow food in. So, we built our own, tested it in eight independent labs, and backed it with a lifetime warranty." The new raised garden bed collection marks the company's next chapter as it continues expanding its portfolio of gardening products built around quality, education, and transparency. The Most Tested Raised Garden Bed on the Market Epic Gardening created the most trusted raised garden bed available by making it the most extensively tested. The beds were independently evaluated by eight laboratories for more than 240 substances. Testing included REACH screening, ASTM coating and corrosion testing, California Proposition 65 compliance, and verification of non-detectable heavy metals. While most metal raised beds sold in the U.S. provide little or no publicly available information about the coatings that come into contact with growing soil, every Epic Gardening raised bed features a food-safe, garden-safe coating backed by independent testing. Built to Last and Backed by Real Support Designed for easy assembly and long-term durability, the beds are built to help gardeners of all levels grow with confidence season after season. Every raised bed includes a limited lifetime warranty against manufacturing defects for the original owner, along with a 120-day garden trial that gives gardeners an entire growing season to experience the product before committing. A dedicated customer support team responds to inquiries within 48 hours. Honest Pricing. No Fake Sales. Epic Gardening is selling the beds at one price year-round, with no seasonal markdowns and no inflated list price to discount against. It's a pricing philosophy rooted in the company's mission to earn gardeners' trust through honest advice and transparent business practices. Collection Details Available in Mist Green, Light Clay, and Slate Grey, the collection includes Small (up to 12 sq. ft.), Medium (up to 20 sq. ft.), and Large (up to 36 sq. ft.) sizes in either a 15-inch or 29-inch height. Every modular bed can be reconfigured into multiple layouts. Prices range from $129 to $299. The recently launched Epic Garden Watering System, a modular drip-irrigation kit, can be added to make watering easier, and additional accessories will arrive for the spring season. The collection is available at https://shop.epicgardening.com/collections/raised-garden-beds. Greenhouse members save 10 percent, and 4-packs are offered for larger gardens. Epic Gardening is on a mission to teach the world to grow. Founded in 2013 by Kevin Espiritu, the company combines trusted gardening education with thoughtfully designed products, including raised garden beds, seeds, tools, and growing systems. Epic Gardening is also home to the Botanical Interests seed brand and reaches audiences in more than 100 countries through its website, podcast, YouTube channel, and social media platforms. www.epicgardening.com. Katie Dubow Garden Media Group +1 610-444-3040 Legal Disclaimer: EIN Presswire provides this news content "as is" without warranty of any kind. Mycarrollcountynews do not accept any responsibility or liability for the accuracy, content, images, videos, licenses, completeness, legality, or reliability of the information contained in this article. If you have any complaints or copyright issues related to this article, kindly contact the author above. Media gallery

BITVoxy
Feb 26th, 2025
Epic Gardening Acquires Modern Farmer

Epic Gardening has acquired Modern Farmer, merging their practical gardening expertise with Modern Farmer's insightful agricultural reporting. This acquisition aims to enhance understanding of food systems and strengthen the connection between gardening and food consumption. Epic Gardening assures subscribers of continued quality content and invites readers to join this new chapter in modern agriculture exploration.

Syndication Cloud
Mar 20th, 2023
BC Greenhouses Builders and Epic Gardening Partner to Provide the Ultimate Gardening Experience | Syndication Cloud

This partnership aims to provide gardening enthusiasts with the ultimate gardening experience by combining BC Greenhouses’ expertise in greenhouse design and manufacturing with Epic Gardening’s wealth of practical gardening knowledge.

WordPress.com
Feb 3rd, 2023
18 Great Ways to Monetize Your Website Right Now – Go WordPress

However, after building an audience of fans, Epic Gardening launched its own eCommerce store to sell its own gardening products.

Business Wire
Jan 12th, 2023
Epic Gardening Acquires Botanical Interests to Grow Its Wholesale Offering Through Partnership with Independent Garden Centers

Epic Gardening, the leading creator-led, content-to-commerce brand in gardening, announced today it has acquired Botanical Interests, the Broomfield,

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