Overview

Eppo is a platform for feature flagging and experimentation that connects with a company’s data warehouse. It lets teams manage and test product features by turning features on or off for different user groups (feature flags) and running controlled experiments. The product works by assigning users to different variants, collecting data on outcomes, and providing analysis so teams can see how changes affect metrics before a full rollout. Eppo differentiates itself by offering tight data-warehouse integration, an end-to-end suite (flagging, randomization, experiment analysis) in a single interface, and flexible subscription tiers tailored to tech-focused companies that rely on data-driven decision making. The company’s goal is to help businesses optimize product features and user experiences through data-informed experimentation and feature management, enabling safer, measured product updates and continuous improvement.