Face Reality Skincare

Face Reality Skincare

Acne treatment products and clinician training

Overview

Face Reality Skincare provides acne-focused skincare products and professional training. It sells cleansers, spot treatments, toners, and serums that are safe, cruelty-free, and reported to clear acne in 3–4 months with over 90% success. It also offers extensive training programs for skincare professionals (estheticians) to become certified Face Reality Acne Experts, including ongoing education and support from an Acne Expert Success Team. The company combines consumer products with clinician education and a supportive community that offers business tools and marketing resources to help professionals grow their client base. The goal is to help end-users achieve clearer skin and enable skincare professionals to build successful, lasting acne-treatment practices.

About Face Reality Skincare

Simplify's Rating
Why Face Reality Skincare is rated
B
Rated B on Competitive Edge
Rated B on Growth Potential
Rated B on Differentiation

Industries

Education

Healthcare

Consumer Goods

Company Size

51-200

Company Stage

Growth Equity (Venture Capital)

Total Funding

N/A

Headquarters

San Leandro, California

Founded

2005

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Simplify's Take

What believers are saying

  • Norwest majority investment quadruples revenue since 2020 to over $30M in 2023.
  • Acne Expert network grows to 8,000 professionals with 53% B2B sales increase in 2024.
  • New hydraRemedy serum and supplements expand acne-safe product portfolio in 2025.

What critics are saying

  • Proactiv's $1B DTC sales capture consumers bypassing estheticians immediately.
  • Curology's telehealth prescriptions poach severe acne clients within 12 months.
  • Allergan's Differin marketing seizes 30% OTC share from Face Reality serums now.

What makes Face Reality Skincare unique

  • Face Reality combines 90% effective acne products with esthetician certification training.
  • Clear Skin Method delivers results in 90 days via personalized professional protocols.
  • Flagship San Ramon clinic integrates treatment, education, and protocol innovation.

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Benefits

Hybrid Work Options

Performance Bonus

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

0%
PR Newswire
Feb 3rd, 2025
Face Reality® Elevates Hydration And Skin Resilience With Launch Of Hydraremedy™ Gel Serum

The #1 Professional Acne Skincare Brand introduces a multi-benefit, acne-safe and barrier-repairing serum. DANVILLE, Calif., Feb. 3, 2025 /PRNewswire/ -- Face Reality®, the award-winning professional acne brand trusted by skincare professionals nationwide, has launched Face Reality® hydraRemedy™ Gel Serum. Designed to support skin health on multiple levels, this powerful, lightweight hydrator is packed with ingredients that hydrate, strengthen, and soothe stressed, dehydrated, and sensitive skin, while still being safe for acne-prone skin

The Business Journals
Jun 14th, 2024
Culture starts at the top: Best Places to Work recipient Face Reality CEO Jeremy Soine talks people, growth and culture

Yes, Face Reality has grown by more than five times during the last five years and has been recognized as one of the fastest-growing private companies in the Bay Area by The San Francisco Business Times.

PR Newswire
Jun 12th, 2024
Face Reality® Partners With Bravo Star Paige Desorbo To Support Her Personal Quest For Clear Skin As June Kicks Off Acne Awareness Month And The Brand'S Dear Acne Campaign

DANVILLE, Calif., June 12, 2024 /PRNewswire/ -- Face Reality®, the award-winning, leading authority and #1 Professional Acne Brand, is partnering with TV Personality Paige DeSorbo at the start of Acne Awareness Month to begin the Face Reality Clear Skin Method™ with the help of a licensed Face Reality Acne Expert.Paige DeSorbo begins her journey to clear skin with Face Reality's Clear Skin Method™ Post this TV Personality, Paige DeSorbo Photographer Credit: Lucio AndreozziAcne is the #1 skincare concern in the United States – affecting more than 50 million people per year – yet, despite that, it can be very isolating. In a survey of 1,000 people who experience acne, 85% shared that it had an extremely negative impact on their confidence when their acne was at its worst.This is familiar territory for Social Media Influencer and Giggly Squad Co-Host, Paige DeSorbo, who has been very open with her community, talking about her own acne challenges, "I've struggled with acne for years and have tried many different products that haven't worked leaving me disappointed, my skin feeling unhappy and resulting in sporadic breakouts. So, I truly welcome the opportunity to work with a brand like Face Reality who are committed to the cause. I'm ready to embrace a consistent skincare routine, have regular check-ins with my Esthetician and be held accountable for the everyday choices I make that are affecting my skin. I'm so excited to have clear skin for good!"DeSorbo will embark on a six-month program – Face Reality's Clear Skin Method – alongside NYC-based Madalaina Conti, a Certified Acne Expert and Licensed Esthetician. The Clear Skin Method™ uniquely combines a holistic and personalized treatment regimen with active, ongoing support, education, and advice from Conti through every stage of the process and promises visible results in 90 days.Face Reality Chief Revenue Officer, Deanna Fleming shares, "Along with lifestyle adjustments, treatments, and personalized product routines, trust and commitment between our Acne Experts and their clients are the key elements to success of the Face Reality Clear Skin Method™

PR Newswire
Feb 29th, 2024
Face Reality® Announces Exclusive Partnership With Highly Esteemed Esthetician And Educator, Douglas Preston, Including Sole Distribution Of The Preston Comedone Rxtractor®️

Award-wining acne brand Face Reality® will become the exclusive U.S. distributor of Douglas Preston's proprietary Preston Comedone Rxtractor® tool, while also harnessing his extensive expertise to further their portfolio of advanced education, and hands-on training.DANVILLE, Calif., Feb. 29, 2024 /PRNewswire/ -- Face Reality® strengthens its position as the #1 Professional Acne Brand by teaming with esteemed Esthetician Douglas Preston of Preston Acne Pros to bring exclusive U.S. distribution of his proprietary Preston Comedone Rxtractor® tool, as well as enhanced acne education and support to estheticians across the United States. By combining these award-winning brands, Face Reality further boosts their authority as a leading force in the industry and continues their mission to deliver clear skin for good via unparalleled expertise and innovation within the acne skincare space. Face Reality Douglas Preston

PR Newswire
Jan 16th, 2024
Face Reality Skincare Launches New Supplements To Complement Award-Winning Acne Solutions

The #1 Esthetician Recommended Acne Skincare Brand has launched two supplements to help clear skin and boost overall wellness in combination with their professional product line and services.DANVILLE, Calif., Jan. 16, 2024 /PRNewswire/ -- Face Reality Skincare, award-winning acne brand, has launched two supplements, Clear Skin Balance and Clear Skin Restore, making it easier than ever to find the right supplements for breakout-prone skin.Specially formulated for breakout-prone skin, designed together for maximum impact, and backed by peer-reviewed, evidence-based research and key opinion leaders, this Clear Skin Supplement Duo complements the professional topical treatments and home care routines carefully curated by Face Reality Acne Experts to support clear skin from within. Face Reality Clear Skin Balance. Face Reality Clear Skin Restore

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