Felicity

Felicity

AI-powered web automation for healthcare workflows

Overview

Felicity builds AI-powered web automation that helps organizations streamline sensitive online workflows. It uses a browser extension to let users create and deploy custom automations in minutes, turning any web process into an automated task. The platform includes an AI self-healing feature that can recover from unexpected issues and adjust its logic on its own, enabling a set-and-forget experience. Felicity also offers a robust API to integrate automations with broader workflow systems, improving operational efficiency. Its solutions are aimed at industries requiring precision and privacy, such as healthcare, and are delivered on a subscription basis to enterprises. The company emphasizes data privacy and compliance with international standards, ensuring user information is protected as automations run across web processes.

Significant Headcount Growth

About Felicity

Simplify's Rating
Why Felicity is rated
C-
Rated C on Competitive Edge
Rated C on Growth Potential
Rated D+ on Differentiation

Industries

Data & Analytics

Enterprise Software

AI & Machine Learning

Healthcare

Company Size

11-50

Company Stage

N/A

Total Funding

N/A

Headquarters

New York City, New York

Founded

2024

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Simplify's Take

What believers are saying

  • Felicity raised $5.75M seed financing on 2025-05-13, extending runway.
  • The company posted hiring language on 2026-01-28, showing active expansion.
  • A 2026-07-21 site refresh says Felicity is an enterprise AI platform for regulated industries.

What critics are saying

  • Three employees in PitchBook show extreme execution risk versus UI automation incumbents.
  • A 2026 site update still markets beta access, signaling weak product-market maturity.
  • Microsoft, UiPath, and internal RPA teams can crush Felicity before enterprise adoption.

What makes Felicity unique

  • Felicity pairs browser-extension automation with human control and self-healing selectors.
  • It targets regulated workflows in healthcare, insurance, and financial services.
  • Seed-round backing from Accel, XYZ Venture Capital, and Afore validates the category.

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Benefits

Health Insurance

Unlimited Paid Time Off

Parental Leave

Company Equity

Growth & Insights

Headcount

6 month growth

16%

1 year growth

16%

2 year growth

40%

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