Fellers

Fellers

Distributes sign, graphics, and automotive films

Overview

Fellers distributes sign films, vehicle wraps, and automotive window tints to professional installers across the United States. The company operates a nationwide network of warehouses to provide fast delivery of raw materials, printing equipment, and specialized film-cutting software. Unlike smaller regional suppliers, Fellers offers a broader selection of top brands and technical support across multiple industry segments, including paint protection and graphics. Their goal is to provide the fastest service and most comprehensive inventory of film and equipment to help businesses complete installation projects efficiently.

About Fellers

Simplify's Rating
Why Fellers is rated
C+
Rated B on Competitive Edge
Rated B on Growth Potential
Rated D+ on Differentiation

Industries

Automotive & Transportation

Industrial & Manufacturing

Company Size

201-500

Company Stage

N/A

Total Funding

N/A

Headquarters

Tulsa, Oklahoma

Founded

1986

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Simplify's Take

What believers are saying

  • APG acquisition with Platinum Equity financing scales operations.
  • Interwest and DigiCut synergies build full graphics platform.
  • Tom Brophy CEO continuity supports growth initiatives.

What critics are saying

  • APG demands margins force price hikes in 12-24 months.
  • $145M debt triggers covenant breaches if demand falls.
  • EV shift shrinks vehicle wrap market 20-40% by 2031.

What makes Fellers unique

  • Fellers distributes vinyl wraps through 58 US locations.
  • CheetahWrap private label drives direct eCommerce sales.
  • Largest wrap supplier per Bridgepoint valuation.

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Benefits

Remote Work Options

Flexible Work Hours

Growth & Insights and Company News

Headcount

6 month growth

-7%

1 year growth

-7%

2 year growth

-7%
Specialty Equipment Market Association
Dec 9th, 2021
American Pacific Real Estate acquires FELLERS INC.

American Pacific Group (APG), a San Francisco Bay Area-based private equity firm, has announced that it has acquired Fellers Inc., a distributor of vinyl wrap supplies.

PEI Group
Dec 6th, 2021
APG buys wrap supply company Fellers

American Pacific Group has acquired Fellers, a wrap supply company.

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