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Overview
Fig is a Canadian FinTech that provides unsecured personal installment loans through partnerships with lenders, loan aggregators, and other businesses. Its core service is offering buy now, pay later options for larger cart sizes, enabling consumers to finance high-value purchases. The product works through a digital-first process: partners present Fig’s loan options to their customers, loans are funded by partner lenders, and borrowers repay in installments with interest. There are no hidden fees or monthly customer fees, aside from potential Non-Sufficient Funds (NSF) charges, making the experience straightforward for users and partners alike. Fig differentiates itself by targeting higher-value purchases and broader credit access, including borrowers with lower credit scores, while maintaining a seamless, online application and management flow. Its goal is to simplify lending for both consumers and partners by providing transparent, accessible credit that expands purchasing power.
About Fig
Industries
Data & Analytics
Fintech
Financial Services
Company Size
51-200
Company Stage
N/A
Total Funding
N/A
Headquarters
Montreal, Canada
Founded
N/A
People at Fig
People at Fig who can refer or advise you
Simplify's Take
What believers are saying
- Fig Shield achieves up to 90% accuracy in flagging scam clusters, enabling early intervention to reduce elder fraud losses.
- Behavioral pattern detection focuses on 65+ borrowers, who represent 66% of all identified scam cases in Canada.
- Tailoring AI for high-risk regions like Saskatchewan, Manitoba, and Alberta (1.5× national rates) improves fraud prevention precision.
What critics are saying
- Fig loses high-value urban borrower share to 0% interest BNPL aggregators like PayPal and Klarna, eroding core revenue.
- Fig Shield fails to detect emerging voice-cloning scams in Saskatchewan and Alberta, exposing Fig to regulatory penalties.
- Ontario Teachers’ Pension Plan may terminate backing due to capital strain from loan defaults, triggering a liquidity crisis.
What makes Fig unique
- Fig launched Fig Shield in June 2026, a proprietary AI model that flags senior scam victims proactively.
- It is Canada’s first fully digital personal loan provider with embedded elder fraud protection via behavioral analysis.
- Fig partners with Fairstone Bank and Ontario Teachers’ Pension Plan, gaining regulatory credibility and institutional backing for scaling.
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Benefits
Health Insurance
Dental Insurance
Vision Insurance
Health Savings Account/Flexible Spending Account
401(k) Company Match
Hybrid Work Options
Parental Leave
Professional Development Budget
Paid Vacation
Growth & Insights and Company News
6 month growth
↑ 14%1 year growth
↑ 14%2 year growth
↑ 29%TORONTO - Fig Financial Inc. ("Fig") Canada's first completely digital personal loan provider, launches its services to all Canadians, revolutionizing the personal lending experience with flexibility, security and care.
Fig is Hiring for 5 Jobs on Simplify!
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About Fig
Industries
Data & Analytics
Fintech
Financial Services
Company Size
51-200
Company Stage
N/A
Total Funding
N/A
Headquarters
Montreal, Canada
Founded
N/A
Fig is Hiring for 5 Jobs on Simplify!
Find jobs on Simplify and start your career today