Fleetio

Fleetio

Fleet management software for assets

Overview

Fleetio provides subscription-based fleet management software that helps organizations track, analyze, and improve operations for vehicles, equipment, parts, and operators. The platform is web-based and designed to be simple, collaborative, and informative, supporting users across thousands of customers in more than 80 countries. It handles asset tracking, maintenance schedules, parts inventory, inspections, and operator management, offering a centralized view of fleet data to drive efficiency and better decision-making. Fleetio differentiates itself by focusing on ease of use, collaboration, and ongoing improvements to meet evolving customer needs, with a global, scalable SaaS solution aimed at reducing downtime, extending asset life, and optimizing utilization. The ultimate goal is to help organizations run their fleets more efficiently and cost-effectively through comprehensive, accessible fleet data and tools.

About Fleetio

Simplify's Rating
Why Fleetio is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & Analytics

Automotive & Transportation

Enterprise Software

Company Size

201-500

Company Stage

Series D

Total Funding

$620M

Headquarters

Birmingham, Alabama

Founded

2012

Simplify Jobs

Simplify's Take

What believers are saying

  • Service Advisor can convert faster approvals into measurable downtime reduction.
  • Fleet Map improves multi-site coordination with real-time asset and service visibility.
  • Enterprise partnerships with PSTrax, Juiced Fuel, and Continental expand platform reach.

What critics are saying

  • Geotab and similar telematics stacks compress Fleetio's standalone workflow advantage.
  • AI repair recommendations create trust risk if approval errors slow or misdirect maintenance.
  • Partner vendors can disintermediate Fleetio by owning customer-facing maintenance and fueling workflows.

What makes Fleetio unique

  • Fleetio centralizes maintenance, inspections, costs, and assets in one cloud platform.
  • Its 110,000-shop maintenance network strengthens service coordination and repair-order data.
  • Open integrations and AI tools reduce manual fleet workflow friction.

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Funding

Total Funding

$620M

Above

Industry Average

Funded Over

5 Rounds

Series D funding is typically for companies that are already well-established but need more funding to continue their growth. This round is often used to stabilize the company or prepare for an IPO.
Series D Funding Comparison
Above Average

Industry standards

$77M
$70M
Twilio
$80M
Handshake
$100M
Affirm
$450M
Fleetio

Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Company Match

Unlimited Paid Time Off

Paid Vacation

Paid Holidays

Parental Leave

FSA & HSA options

Short and long term disability

Professional Development Budget

Wellness Program

Phone/Internet Stipend

Remote Work Options

Growth & Insights and Company News

Headcount

6 month growth

2%

1 year growth

4%

2 year growth

3%
Juiced Fuel
May 19th, 2026
Juiced Fuel partners with Fleetio: A smarter future for fleet fueling.

Juiced Fuel partners with Fleetio: A smarter future for fleet fueling. May 19, 2026 Juiced Fuel is proud to announce its new partnership with Fleetio, a leading fleet management platform trusted by companies across North America. This partnership marks a major step forward in how Juiced Fuel serve commercial fleets by combining Juiced Fuel's on-demand fueling solutions with Fleetio's powerful fleet management technology. Fleetio helps businesses manage vehicles, maintenance, inspections, fuel spend, compliance, and operational performance all in one platform. By integrating with Fleetio, companies gain better visibility into fleet costs, maintenance schedules, and fuel usage while reducing manual paperwork and disconnected systems. What this means for Juiced Fuel customers. For its customers, this partnership means a more connected and efficient fueling experience. Businesses using Fleetio can streamline how they track fueling activity, vehicle data, and operating expenses while keeping everything organized within a centralized system. That means: * Easier fuel transaction tracking * Better reporting and cost visibility * Improved fleet efficiency * Reduced downtime and administrative work * Smarter decisions based on real-time fleet data Fleetio's platform is built to help fleets optimize spend, stay ahead of maintenance needs, and improve uptime - making it a natural fit for Juiced Fuel's mission of keeping fleets moving. Why it matters. Fuel is one of the largest operating expenses for many fleet businesses. Fleetio notes that integrated fuel management allows companies to automatically track expenses, monitor fuel economy, identify misuse, and uncover savings opportunities. By pairing Juiced Fuel's convenient mobile fueling model with Fleetio's software capabilities, customers now have a smarter way to manage one of their most important costs while improving day-to-day operations. A partnership built for growth. At Juiced Fuel, Juiced Fuel is always looking for innovative ways to bring more value to its customers. Partnering with Fleetio allows Juiced Fuel to deliver more than fuel - Juiced Fuel is helping businesses modernize their fleet operations and scale with confidence. Whether managing a small local fleet or a large commercial operation, this partnership gives customers the tools to save time, lower costs, and operate more efficiently. Looking ahead. This is just the beginning. Juiced Fuel remains committed to using technology, service, and innovation to redefine fleet fueling. With Fleetio as a partner, Juiced Fuel is excited to help more businesses run smarter, move faster, and stay fueled for success.

Yahoo Finance
Apr 14th, 2026
Fleetio launches Fleet Map to cut service coordination time by 3 hours per 10 transactions

Fleetio, a fleet maintenance platform, has launched Fleet Map, a map-based tool that consolidates asset locations, maintenance status and nearby service providers into one system. The feature aims to reduce downtime by eliminating the need to switch between multiple platforms for critical fleet information. Fleet Map integrates telematics data, fuel information and maintenance workflows, allowing fleet managers to visualise assets, job sites and open alerts in real-time. The system includes geofence-driven automation that updates asset status when vehicles enter or exit designated locations. When combined with Fleetio's Maintenance Shop Network of 110,000 repair shops, the company claims fleets save three hours for every 10 transactions. City of The Colony, Texas uses the platform to manage fleet operations more efficiently.

Callbox Inc.
Mar 17th, 2026
Top logistics tech companies reshaping supply chains.

Top logistics tech companies reshaping supply chains. If you work in freight, 3PL, warehousing, or supply chain management, you already know that logistics tech companies are no longer just a nice-to-have. They are the backbone of modern operations. From real-time shipment tracking to AI-powered route optimization, logistics tech has completely changed how goods move around the world and how businesses compete for the contracts that keep those goods moving. But here is the thing: knowing who the major players are is only half the battle. The other half is figuring out how to actually reach the right decision-makers and convert interest into revenue. Let's dig into both. What is logistics tech? Logistics tech refers to the application of digital tools, software platforms, and automated systems to optimize the planning, execution, and tracking of supply chain and transportation operations. Simply put, it is the intersection of information technology and physical logistics designed to move goods faster, cheaper, and with greater visibility Looking how double your logistics tech sales growth? The top logistics tech companies to know in 2026. The logistics tech space is crowded, but a handful of companies consistently rise to the top. Whether you are looking for a tech logistic partner to modernize your operations, or you are selling into this space and need to understand the landscape, here is who matters right now. Enterprise and platform leaders. * Blue Yonder (JDA Software): AI-powered demand forecasting, autonomous planning, and cloud logistics. Its suite saw 12% year-on-year adoption growth in 2026, particularly among retail and manufacturing clients. * Oracle (Fusion Cloud SCM): A global heavyweight offering end-to-end supply chain automation, blockchain-enabled traceability, and freight integrations across North America and Europe. * SAP: Deep ERP integration with robust logistics planning, inventory, and order management capabilities for large enterprises. * IBM: Focuses on AI, hybrid cloud, and blockchain to bring resilience and transparency to complex global supply chains. Fleet, visibility, and IoT specialists. * Samsara: Founded in 2015, Samsara specializes in IoT solutions for fleet operations, including AI-powered dash cams, GPS tracking, ELD compliance, and driver safety monitoring. Its stock value climbed 26, reflecting strong investor confidence. * Fleetio: Named one of Fast Company's Most Innovative Companies in logistics, Fleetio streamlines fleet maintenance and operations management for mid-market and enterprise fleets. * Celonis: A process intelligence platform that identifies operational bottlenecks across supply chain workflows, helping logistics companies remove friction at scale. Digital freight and forwarding innovators. * Altana: An AI platform that analyzes over 2.8 billion shipments and 500 million companies to give businesses deep supply chain visibility, including forced labor risk detection. * Nowports: A digital freight forwarder built for Latin American SMBs, offering real-time tracking, automated documentation, and data-driven insights. * Nuro: An autonomous delivery company co-founded by former Google engineers, designed specifically for last-mile package and grocery delivery with zero-emission vehicles. * Nimble: Specializes in robotic third-party logistics, building fully autonomous warehouses to help brands scale fulfillment at lower cost. Rising startups worth watching. * Shipsy: AI-powered logistics management platform automating and optimizing supply chain operations end-to-end. * Loop: Centralizes freight, parcel, and financial data to automate decision-making and surface cost-saving insights. * FR8relay: Optimizes long-haul trucking through a relay model, coordinating freight handoffs between regional drivers. * Starship Technologies: Autonomous sidewalk delivery robots built for neighborhood-level, last-mile logistics. * Spreetail: A consultancy handling fulfillment and marketplace logistics for oversized and complex product categories. * SourceDay: Focused on supplier communication and purchase order management, helping companies like Dell reduce part delays and price disputes. Industry Insight According to market analysts, the global digital logistics market is projected to reach USD 154.92 billion by 2034, expanding at a CAGR of 12% to 15%. AI adoption, ecommerce growth, and warehouse automation are the primary drivers. If you are selling into this space, the opportunity is enormous but so is the competition. How tech integration benefits logistics companies. Understanding how tech integration benefits logistics companies is critical for both operators and sales teams targeting this vertical. The payoffs are real and quantifiable: * Faster decision-making: Real-time dashboards replace spreadsheets, letting operations teams react to disruptions in minutes, not days. * Lower operational costs: Route optimization and load consolidation tools consistently reduce fuel and carrier costs by 10% to 20%. * Improved compliance: Electronic logging devices (ELDs) and automated documentation reduce violations and manual processing overhead. * Stronger customer experience: Shipment tracking portals and proactive exception alerts keep customers informed and reduce inbound service calls. * Scalability: Cloud-based platforms allow logistics providers to onboard new clients, lanes, and service lines without proportional headcount increases. The bottom line is that technology does not replace good logistics. It amplifies it. Is your logistics tech failing to generate real sales opportunities? Winning logistics tech sales leads in a competitive market. Here is where things get real. Whether you are a logistics tech vendor trying to land new enterprise clients, or a logistics provider looking to grow your book of business, logistics sales leads are the lifeblood of your pipeline. The challenge? Decision-makers in logistics are notoriously difficult to reach. Supply chain directors, operations VPs, and procurement heads are busy people. They are not browsing cold emails between meetings. You need a smart, multi-touch strategy to get on their radar. What works for generating quality logistics leads: * Account-Based Marketing (ABM): Target specific companies that fit your ideal customer profile rather than spraying and praying. * Multi-channel outreach: Combining phone, email, LinkedIn, and digital retargeting keeps your brand visible across multiple touchpoints. * Content that solves real problems: Whitepapers on cost reduction, case studies on efficiency gains, and ROI calculators resonate strongly with logistics buyers. * Referral and partnership programs: Strong referral networks in logistics move fast because trust matters enormously in the industry. Thinking about refining your lead generation strategy? Mapping your ICP (Ideal Customer Profile) before launching any outreach is step one. Get that wrong and every dollar spent on logistics tech sales leads is wasted. Why logistics tech lead generation needs a dedicated partner. Most logistics tech companies and logistics providers hit the same ceiling: their internal sales team is great at closing, but early-stage pipeline development is inconsistent. The lead flow is either feast or famine. That is where logistics tech lead generation partners come in. Callbox, founded in 2004, is one of the most established B2B lead generation companies operating in the logistics and supply chain space. Their approach is built on a human-plus-AI model, combining AI-assisted prospecting with experienced SDR teams who execute personalized, multi-channel outreach campaigns on your behalf. Here is what sets that kind of partnership apart: * Verified, ICP-matched contact data: No more wasting calls on gatekeepers. Callbox builds and maintains verified B2B databases across industries, segmented by role, region, and service need. * Multi-channel execution: Outreach runs across phone, email, LinkedIn, and digital channels, meaning your brand is visible wherever your buyer is. * Speed to pipeline: Clients typically see early results, including booked discovery calls, within the first 30 to 45 days of a campaign. * Proven results in logistics: Callbox helped one B2B logistics provider close a $6 million deal from a targeted 12-month appointment-setting campaign. Another logistics firm generated 200-plus qualified leads through a Callbox-managed pipeline growth program. Expert Tip: The best logistics lead generation campaigns are built around roles, not just companies. Titles like Logistics Manager, Supply Chain Director, Operations VP, and Procurement Head are the real buying committee in enterprise logistics deals. Targeting by title and intent signal, not just firmographic data, is what separates a 2% response rate from a 12% one. For logistics tech companies trying to scale into new verticals or geographies, outsourcing early-stage pipeline development is one of the highest-leverage moves available. It lets your closers close while the pipeline stays full. Talking about how to increase your sales and discover new opportunities? Discover how Callbox sealed a $6-Million sales deal for a B2B logistics firm. The bottom line: tech moves fast, pipelines need to keep up. The rise of logistics tech has created massive commercial opportunity, but it has also raised the bar for everyone competing in this space. Buyers are more informed, the sales cycle is longer, and standing out requires more than a good product or service. It requires a consistent, intelligent approach to generating and converting logistics leads. The companies winning in 2026 are those that have aligned their logistics tech stack with a disciplined go-to-market motion. They are investing in the right tools, reaching the right decision-makers, and showing up with a message that speaks directly to operational ROI.

Recycling Today Media Group
Mar 13th, 2026
Fleetio launches AI capability to accelerate fleet maintenance approvals

Published March 13, 2026 Fleetio, a fleet maintenance and optimization company headquartered in Birmingham, Alabama, has announced its open beta launch of Service Advisor, an artificial intelligence (AI) capability designed to help fleet managers approve high-volume repairs faster and more consistently. Fleetio says early results show assets spending 16 percent fewer hours in the shop when Service Advisor guides repair decisions. Fleet operations continue to face mounting pressure as rising costs challenge maintenance decisions, according to company. Its 2026 benchmark report data ranks cost escalation as the top concern among fleet leaders, highlighting the financial strain on service approvals. Service Advisor is part of a broader company initiative to remove friction across the full maintenance workflow. The recent launch of Fleetio's Smart Uploads uses AI-powered automation to convert service invoices and receipts into structured maintenance data to save drivers time by eliminating manual data entry before leaving the lot. "Before Smart Uploads, entering invoices could take me 20 minutes each, especially multi-page invoices with detailed line items," says Kristen Arnecke, fleet administrator at Race Communications. "Now, I just drag and drop the invoice, and it automatically itemizes everything, adds notes and even finds the vendor. I'm saving six to eight hours a week, easily." Service Advisor evaluates repair orders, assigns issue priorities and delivers guidance within Fleetio's Maintenance Shop Network, helping fleets spot exceptions early and maintain momentum on routine service tasks. The company says these core Service Advisor capabilities are built to solve the challenges fleets face: * Repair order assessments: Service Advisor reinforces routine approvals and flags exceptions, helping fleets apply consistent standards whether a seasoned expert reviews the work or someone steps in. * Smart issue prioritization: As issues pile up across assets and locations, Service Advisor elevates urgent priorities, helping teams avoid backlogs and prevent downtime before it disrupts operations. * Service history clarity: Once technicians complete repairs, Service Advisor summarizes the full service and approval history into a clear narrative. Together, Fleetio says these capabilities reduce cognitive strain, sharpen operational focus and allow fleets to move forward with speed and discipline. "We built Service Advisor to strengthen human judgment as fleet operations scale across assets, shops and locations," says Jorge Valdivia, Fleetio CTO. "Because Fleetio sits at the center of the maintenance workflow, from issue to repair to outcome, we're able to bring the right context forward, apply standards consistently and automate much of the coordination work that traditionally slows fleets down." Current Fleetio customers can access Service Advisor through an open beta by activating the new feature within their Fleetio settings. Get curated news on YOUR industry. Enter your email to receive our newsletters.

The Associated Press
Mar 11th, 2026
Fleetio launches AI Service Advisor, cutting fleet vehicle shop time by 16%

Fleetio, a fleet maintenance platform, has launched Service Advisor, an AI tool that helps fleet managers approve repairs faster and more consistently. Early results show assets spending 16% fewer hours in the shop when using the service. The tool evaluates repair orders, assigns issue priorities and delivers guidance within Fleetio's Maintenance Shop Network. It reinforces routine approvals whilst flagging exceptions, helping fleets apply consistent standards across high-volume decisions. Service Advisor joins Fleetio's Smart Uploads feature, which converts service invoices into structured data automatically. The company processes over 13 million repair orders annually across a network of 110,000 repair shops. Current customers can access Service Advisor through an open beta by activating it in their Fleetio settings. The company supports over 8 million vehicles across 8,000 fleets in more than 100 countries.

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