Forethought

Forethought

AI-powered customer support automation platform

About Forethought

Simplify's Rating
Why Forethought is rated
C
Rated D+ on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Consumer Software

Enterprise Software

AI & Machine Learning

Company Size

51-200

Company Stage

Series D

Total Funding

$116M

Headquarters

San Francisco, California

Founded

2017

Overview

Forethought.ai enhances customer support using artificial intelligence through its main product, SupportGPT™, which employs Large Language Models (LLMs) to automate customer service tasks. This AI is customized with a company's data to quickly resolve common inquiries and route complex issues to the right agents, reducing resolution time and costs. Additionally, the Autoflows feature allows businesses to automate customer experience without coding, optimizing workflows and tracking performance. Forethought.ai aims to help businesses improve efficiency and maximize their return on investment in customer support.

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Funded Recently
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Simplify's Take

What believers are saying

  • Forethought raised $25M in Series D, boosting innovation and market reach.
  • Partnership with Cartesia enhances Forethought's voice AI capabilities.
  • Recognition in Gartner's 2023 report boosts Forethought's credibility and market presence.

What critics are saying

  • OpenAI's 'Operator' agent poses a competitive threat in the eCommerce sector.
  • Rapid advancements by competitors like Cartesia could impact Forethought's market share.
  • Demand for fully autonomous AI may reduce need for Forethought's current solutions.

What makes Forethought unique

  • Forethought uses LLMs to tailor AI to specific company needs.
  • SupportGPT™ automates customer service, reducing costs and enhancing customer experience.
  • Forethought's Autoflows feature requires no code, simplifying implementation for businesses.

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Funding

Total Funding

$116M

Below

Industry Average

Funded Over

4 Rounds

Notable Investors:
Series D funding is typically for companies that are already well-established but need more funding to continue their growth. This round is often used to stabilize the company or prepare for an IPO.
Series D Funding Comparison
Below Average

Industry standards

$77M
$25M
Forethought
$50M
Hello Fresh
$70M
Twilio
$80M
Handshake
$100M
Affirm

Benefits

Unlimited PTO

Hybrid work

Competitive salary + stock options

Competitive insurance plans

Parental leaves

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

2%
Finsmes
May 14th, 2025
Forethought Raises $25M in Series D Funding

Forethought raises $25M in Series D funding.

My Mother Lode
May 13th, 2025
Forethought Raises $25M for AI Innovation

Forethought introduced the first multi-agent, omnichannel AI for customer experience, enabling AI agents across chat, email, voice, and SMS. The company secured a $25M strategic investment, bringing total funding to $115M. The Series D round was led by Blue Cloud Ventures with participation from AI innovators and existing investors. Forethought's AI agents support over a billion monthly interactions, with notable clients like Airtable and Grammarly, and have shown significant ROI improvements.

My Mother Lode
May 13th, 2025
Forethought Pioneers First Multi-Agent, Omnichannel AI for Customer Experience — Raises Strategic Round to Scale Breakthrough Innovation

Forethought Pioneers First Multi-Agent, Omnichannel AI for Customer Experience — Raises Strategic Round to Scale Breakthrough Innovation

MarTech 360
Mar 27th, 2025
Forethought Unveils Voice AI, Pioneering the First Complete Agentic AI CX Platform

Forethought has joined forces with Cartesia, a leader in real-time voice AI, to enhance its voice AI agents and deliver high-quality conversational experiences.

PYMNTS
Nov 15th, 2024
Openai Readies 'Operator' Agent With Ecommerce, Web Browsing Capabilities

OpenAI reportedly plans to release an autonomous computer-controlling agent called “Operator,” marking a significant advance in artificial intelligence (AI) systems that can independently browse the web and complete online transactions. This development signals a broader push by tech companies to create AI agents that can handle everything from product research to price comparisons and purchases. This could reshape how consumers interact with eCommerce platforms and raise questions about the future role of human sales representatives and customer service agents. “Models like Operator are going to enable more consumer agentic flows: booking your haircuts, booking a restaurant, etc., so I think as those trends collide, we’ll see more agent-to-agent and fully autonomous AI workflows,” Deon Nicholas, co-founder of Forethought, a generative AI for customer support platform, told PYMNTS. “This will free up humans to do more valuable interactions, and consumers can focus on more personalized decision-making, such as what products they’re interested in, what styles they like, or what cuisine they want, rather than the mundane stuff.”

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