GEEIQ
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About GEEIQ
Industries
Consumer Software
Gaming
Company Size
11-50
Company Stage
Series A
Total Funding
$8M
Headquarters
London, United Kingdom
Founded
2018
Overview
Company Does Not Provide H1B Sponsorship
Simplify's Take
What believers are saying
- GEEIQ raised $8.5 million to expand its metaverse data capabilities.
- Increased interest in branded gaming experiences boosts GEEIQ's market potential.
- Growing gamification trends in wellness and retail align with GEEIQ's expertise.
What critics are saying
- Competition from established brands like Gucci could overshadow GEEIQ's offerings.
- Rapid growth of platforms like Roblox may challenge GEEIQ's engagement strategies.
- NFT market cooldown could impact GEEIQ's digital collectible projects.
What makes GEEIQ unique
- GEEIQ focuses on metaverse intelligence, a niche within the broader digital landscape.
- The company offers unique insights into virtual worlds and digital goods impact.
- GEEIQ's platform helps brands measure and improve virtual brand activations.
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Funding
Total Funding
$8M
Below
Industry Average
Funded Over
1 Rounds
Industry standards
Benefits
Flexible Work Hours
Professional Development Budget
Wellness Program
Growth & Insights and Company News
6 month growth
↑ 4%1 year growth
↑ 4%2 year growth
↓ -5%Are you looking to showcase your brand in front of the gaming industry’s top leaders? Learn more about GamesBeat Summit sponsorship opportunities here. Paris Hilton took a deep dive into the metaverse with her Slivingland experience on Roblox, and her 11:11 Media company has released the results of brand interactions.Roblox’s platform of user-generated content reaches more than 216 million monthly active users and it represents an evolution of social media for Hilton, as Roblox games are a way to engage young people who aren’t easy to reach with brand advertising.Slivingland represented 11:11’s first metaverse-native intellectual property; Roblox was the first place Paris Hilton’s new lifestyle brand, Sliving, appeared.As of February 2024, it’s had over 3.4 million visitors, more than Paris World, which is nearly two years older. A TikTok by Paris promoting Slivingland was viewed over eight million times. The results were the equivalent of $60 million in ad spending, the report found. Slivingland drew an average of 11 minutes per daily active user in January 2024
Gucci avatars in the new Gucci Cosmos Land experience on The Sandbox. Gucci / Sandbox. Gucci’s blockbuster Gucci Cosmos exhibition is launching in decentralized gaming world The Sandbox. Dubbed Gucci Cosmos Land, The itinerant exhibition currently on show in London at 180 The Strand has been recreated on the blockchain based platform harnessing The Sandbox’s voxelized aesthetic.Just like the physical exhibition designed by Es Devlin and curated by fashion historian Maria Luisa Frisa, The Sandbox’s Gucci Cosmos Land experience is an immersive journey where users can explore the house’s history through its emblematic designs—participating in quests along the way
L'Occitane's holiday virtual store activation developed by Emperia. Emperia/L'Occitane. French beauty brand L’Occitane en Provence has launched a interactive virtual store for the holiday season. The digital activation developed by retail tech outfit Emperia is conceived as an Alpine chalet and features limited edition holiday ranges, alongside personalization options and gamified edutainment spotlighting the brand’s recycling initiatives. Visitors can find gift wrapping elements scattered around the space out of which they can build their own customized box. Upon completion of this mini-game, an animation reveals the personalized box, alongside a “special L’Occitane holiday reward.”Products are arranged in five areas—advent calendar, holidays limited edition collection, gift sets, fragrances and Santa’s wish list—that are defined according to budget
STEPN x Steve Aoki digital collectible. STEPN / Steve AokiMove-to-Earn Web3 app, STEPN, is partnering with double Grammy nominated DJ and producer Steve Aoki and his A0K1Verse ecosystem on a co-branded digital sneaker collection.The mint of 300 collectible sneakers will take place on the Solana blockchain. They will be sold on the MOOAR Marketplace from Oct 31 to Nov 4 for $3,500 with four design variations of each type—Walker, Jogger, Runner and Trainer.STEPN, which launched in 2022 was the first product to be created by global gaming and Web3 development studio Find Satoshi Lab (FSL). STEPN has two to three million users active on a monthly basis. Having bought a nonfungible token (NFT) of a virtual sneaker, users can sync it to their smartphone, and receive rewards when they walk, jog or run.While the NFT market has been experiencing a cooldown of late, the partnership is bolstered by its combination of two major growth areas—gaming and wellness. According to IPSOS, the current value of the gaming industry is $385 billion and set to reach in excess of $522 billion by 2027.Likewise the wellness industry valued by McKinsey at some $1.5 Trillion—with an expected compound annual growth rate of 10% by 2027
YFM Equity Partners has led a $8.2m (£6.6m) investment into metaverse intelligence platform Geeiq.
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About GEEIQ
Industries
Consumer Software
Gaming
Company Size
11-50
Company Stage
Series A
Total Funding
$8M
Headquarters
London, United Kingdom
Founded
2018
GEEIQ is Hiring for 0 Jobs on Simplify!
Find jobs on Simplify and start your career today