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Overview
gearUP provides custom team sports uniforms sourced from premium brands like Carhartt and Nike, tailored for coaches, directors, and volunteers. The company works with sports organizations, schools, and clubs, offering bulk orders and a streamlined process that eliminates traditional apparel dealers. Orders are placed in large quantities and customized, with high-quality branded uniforms delivered directly to athletes, saving time and reducing inventory or returns costs. Unlike typical uniform suppliers, gearUP focuses on bulk customization and direct delivery to simplify uniform management and ensure timely, branded gear. The goal is to help sports programs run smoothly by providing easy access to high-quality uniforms and minimizing financial burdens related to inventory and logistics.
About Gear Up Sports
Industries
Industrial & Manufacturing
Design
Consumer Goods
Company Size
51-200
Company Stage
Early VC
Total Funding
$11.7M
Headquarters
Beaverton, Oregon
Founded
2010
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Simplify's Take
What believers are saying
- The 2025 capital raise funds inventory, sales hiring, and platform expansion.
- GearUP’s 2026 site highlights two-week delivery, supporting conversion versus dealer-based rivals.
- Team shop automation matches schools and clubs seeking simpler ordering before 2027 seasons.
What critics are saying
- SquadLocker and BSN Sports offer faster fulfillment and broader brand selection in 2026.
- The October 2025 $15 million raise pressures management to show rapid growth.
- If Nike revokes dealer access, gearUP loses its strongest differentiation and pricing power.
What makes Gear Up Sports unique
- Only authorized Nike Team dealer, a rare channel advantage as of 2026.
- Direct-to-athlete shipping eliminates inventory, returns, and parent payment headaches for organizers.
- CEVA’s nine-year partnership creates embedded distribution across regional volleyball clubs.
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Funding
Total Funding
$11.7M
Above
Industry Average
Funded Over
3 Rounds
Benefits
Paid Vacation
Paid Holidays
Health Insurance
Dental Insurance
Vision Insurance
Life Insurance
Disability Insurance
Health Savings Account/Flexible Spending Account
Employee Assistance Plan
401(k) Company Match
Stock Options
Growth & Insights and Company News
6 month growth
↑ 1%1 year growth
↑ 0%2 year growth
↓ -10%The Securities and Exchange Commission has not necessarily reviewed the information in this filing and has not determined if it is accurate and complete.The reader should not assume that the information is accurate and complete.
Bridgestone, a global leader in tyre and rubber products, in collaboration with GearUp, an esteemed supercar club, organised an exceptional Supercar Track Day at Dubai Autodrome recently.
Eastern Oklahoma State College GEAR UP is pleased to announce that Lisa Goddard has joined the GEAR UP Team and will serve as its new Professional Development Coordinator.
Hillsboro, OR - According to filings with the U.S. Securities and Exchange Commission, Gear Up Sports is raising $5,000,036.00 in new funding. Sources indicate as part of senior management President and Chief Executive Officer, Lawrence
Marimn Health Coeur Center Football Field “I love coaching, it is my greatest passion. Hosting camps for kids is an honor and a privilege, it’s my way of paying it forward to all the great coaches who invested in me when I was coming up.” - Kellen Clemens. The Foundation Football Camp, offered by Coeur du Christ Academy, was the perfect opportunity for young athletes to not only learn about and play the game, but also to help showcase the newly opened Marimn Health Coeur Center in Worley, Idaho
Gear Up Sports is Hiring for 5 Jobs on Simplify!
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About Gear Up Sports
Industries
Industrial & Manufacturing
Design
Consumer Goods
Company Size
51-200
Company Stage
Early VC
Total Funding
$11.7M
Headquarters
Beaverton, Oregon
Founded
2010
Gear Up Sports is Hiring for 5 Jobs on Simplify!
Find jobs on Simplify and start your career today