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GrowGeneration

Largest nationwide hydroponics supplier and retailer

Overview

GrowGeneration is a nationwide supplier of hydroponics and gardening supplies with 40 retail and distribution centers, serving both commercial and home growers. Its products include organic nutrients, soils, advanced lighting, and hydroponic equipment sold through stores and online, with options for direct-to-farm delivery and equipment financing. The company stands out by being the largest U.S. supplier with a broad nationwide footprint, along with strategic brand partnerships and direct-to-farm delivery. Its goal is to meet rising demand for sustainable agricultural solutions by making high-quality hydroponic supplies accessible and affordable across the country.

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About GrowGeneration

Simplify's Rating
Why GrowGeneration is rated
C+
Rated B on Competitive Edge
Rated C on Growth Potential
Rated C on Differentiation

Industries

Food & AgricultureIndustrial & ManufacturingConsumer Goods

Company Size

51-200

Company Stage

IPO

Headquarters

Greenwood Village, CO

Founded

2014

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What believers are saying

  • Q2 2026 revenue rose 5.5% to $43.2 million, with positive adjusted EBITDA.
  • Management raised 2026 adjusted EBITDA guidance to $2 million-$3 million on August 11, 2026.
  • Order Junky integration in 2027 should improve commercial quoting, pricing, and order conversion.

What critics are saying

  • GrowGeneration closed 12 stores in twelve months, signaling shrinking physical reach.
  • Two 2025-2026 disputes, including a California class action, carried $1.6 million contingencies.
  • Cannabis oversupply crushes specialty demand; prolonged contraction erases GrowGeneration's remaining store economics.

What makes GrowGeneration unique

  • GrowGeneration paired 19 stores with GrowGen.Pro and Order Junky in 2026.
  • Proprietary brands reached 39.7% of cultivation revenue in Q2 2026.
  • MMI Storage Solutions extends GrowGeneration beyond hydroponics into racking and facility infrastructure.

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Funding

Total Funding

$20.5M

Above

Industry Average

Funded Over

6 Rounds

Post IPO Equity funding comparison data is currently unavailable. We're working to provide this information soon!
Post IPO Equity Funding Comparison Coming Soon

Benefits

  • Health Insurance
  • Dental Insurance
  • Vision Insurance
  • Disability Insurance
  • Life Insurance
  • Paid Vacation
  • Paid Holidays
  • Paid Sick Leave
  • Parental Leave
  • 401(k) Retirement Plan
  • 401(k) Company Match
  • Remote Work Options

Stock Price

Growth & Insights and Company News

6 month growth

1%

1 year growth

0%

2 year growth

-2%
GrowGeneration Corporation
Oct 8th, 2026
GrowGeneration acquires Order Junky, A digital B2B ordering, CRM and Sales Platform.

GrowGeneration acquires Order Junky, A digital B2B ordering, CRM and Sales Platform. Platform designed to connect lead generation, CRM, quoting, pricing, freight and order processing; integration into GrowGen sales operations planned for 2027. DENVER, Oct. 08, 2026 (GLOBE NEWSWIRE) - GrowGeneration Corp. (NASDAQ: GRWG) ("GrowGeneration," "GrowGen" or "the Company"), one of the nation's largest suppliers of specialty products for controlled environment agriculture (CEA), commercial cultivation, and garden centers, today announced it has completed the acquisition of certain assets of Order Junky, a digital B2B ordering, CRM and sales platform, which the Company expects to integrate into its commercial sales operations in 2027. Building an Integrated Transactional Sales Platform This acquisition supports GrowGen's strategic transformation into a commercial, proprietary-brand-driven business. Order Junky's platform is designed to streamline commercial sales organization by connecting the major components of the sales process, including lead generation and customer relationship management, throughout quoting, pricing, freight calculation, order processing and ongoing account management. Once integrated and deployed, the tools can help customers transact with GrowGen quicker and more cost-efficiently, enabling GrowGen to generate, manage and close business more quickly. "Adding Order Junky's innovative platform directly into GrowGen's existing infrastructure simplifies the path from lead to order," said Darren Lampert, Chief Executive Officer and Co-Founder of GrowGeneration. "GrowGen already has the customers, sales organization, product portfolio, proprietary brands and distribution organization. Now with these expanded technology capabilities, our goal is to build a more efficient, scalable and customer-centric commercial sales structure to accelerate our growth." The acquisition also includes AI sales enablement and automation capabilities. GrowGen intends to evaluate these capabilities and where appropriate, test and deploy them at selected points within its commercial sales workflow. During the remainder of 2026, the Company expects to focus on evaluating the Order Junky platform and planning its integration, and currently expects to begin deploying the acquired technology into its existing technology stack and commercial sales infrastructure in 2027. "Our vision is to create a more unified transactional platform around the salesperson and the customer," said Michael Salaman, President and Co-Founder of GrowGeneration. "Lead generation, CRM, quoting, pricing, freight and ordering should work together as a more seamless process. Our focus for the rest of 2026 will be on integrating the Order Junky platform within our existing systems, with deployment expected in 2027. During the remainder of 2026, we will also evaluate where AI-enabled capabilities can most effectively improve the sales process." Experienced Hydroponic Industry Leadership In connection with the transaction, John Paul, founder of Order Junky, has joined GrowGeneration as Vice President of Inside Sales & Digital Commerce and will lead the continued development, integration and deployment of the platform, as well as GrowGen's inside sales capabilities. John Paul brings extensive experience across the hydroponic and commercial cultivation industries. His experience across hydroponic distribution, commercial cultivation, construction, services and technology contributed to the development of Order Junky and its focus on simplifying complex commercial transactions. Earlier in his career, he held positions with Hydrofarm and Sunlight Supply, which included working directly with hydroponic retailers, commercial cultivators and manufacturers. He later founded and developed businesses serving commercial cultivation through equipment distribution, staffing, facility construction and related services. "I've spent much of my career working with growers, manufacturers, distributors and hydroponic businesses and seen firsthand how fragmented the commercial purchasing process can be," said John Paul, Vice President of Inside Sales & Digital Commerce at GrowGeneration. "Order Junky was specifically built to address that problem. Combining the platform with GrowGen's commercial sales organization, product portfolio, distribution capabilities and customer base gives us an opportunity to develop a much more efficient way for customers to do business." About GrowGeneration Corp: GrowGen is one of the nation's largest suppliers of specialty products for controlled environment agriculture (CEA), commercial cultivation, and garden centers. GrowGen carries and sells thousands of products, such as nutrients, additives, growing media, lighting, environmental control systems, and benching and racking, including proprietary brands such as Char Coir, Drip Hydro, Power Si, Ion lights, The Harvest Company, and more. The Company also operates an online superstore for cultivators at growgeneration.com, as well as a wholesale business for resellers, and a benching, racking, and storage solutions business, MMI Storage Solutions. To be added to the GrowGeneration email distribution list, please email [email protected] with GRWG in the subject line. Forward Looking Statements This press release may include predictions, estimates or other information that might be considered forward-looking within the meaning of applicable securities laws. While these forward-looking statements represent current judgments, they are subject to risks and uncertainties that could cause actual results to differ materially. You are cautioned not to place undue reliance on these forward-looking statements, which reflect opinions only as of the date of this release. Please keep in mind that the Company does not have an obligation to revise or publicly release the results of any revision to these forward-looking statements in light of new information or future events. When used herein, words such as "look forward," "expect," "believe," "anticipate," "estimate," "intend," "plan," "goal," "can," or variations of such words and similar expressions are intended to identify forward-looking statements. Forward-looking statements in this press release include, among others, statements regarding the expected timing, scope and benefits of integrating the Order Junky platform and related personnel, the evaluation and potential deployment of AI-enabled capabilities, and the anticipated impact of the acquisition on the Company's commercial sales operations and financial results. Risks and uncertainties relating to these statements include that integration may take longer, cost more or be more difficult than expected; that the platform may not perform as anticipated within the Company's systems; and that the anticipated benefits of the acquisition may not be realized in full or at all. Factors that could cause actual results to differ materially from those contemplated in any forward-looking statements made by GrowGeneration Corp. herein are often discussed in filings made with the United States Securities and Exchange Commission, available at: www.sec.gov, and on the Company's website, at: www.growgeneration.com. Investor Relations: KCSA Strategic Communications Philip Carlson, Managing Director T: 212-896-1233 [email protected] Released October 8, 2026

AD HOC NEWS
Oct 7th, 2026
GrowGeneration stock reports 5.5 percent Q2 revenue growth.

GrowGeneration stock reports 5.5 percent Q2 revenue growth. Published on 10/07/2026 at 00:14 | Editorial responsibility: Rafael Müller, Editor-in-Chief AD HOC NEWS GrowGeneration stock posted USD 43.2 million in Q2 sales on August 11, 2026, with proprietary brands at 39.7 percent of cultivation revenue. Analysts set a USD 2.50 average target. GrowGeneration stock (ISIN US39986L1098) was last at USD 1.55 on Nasdaq on October 6, 2026, down 0.64 percent from the prior close. The company reported USD 43.2 million in second-quarter sales on August 11, 2026, up 5.5 percent from the prior-year period. Discover more Order Plant Seeds Study Plants Invest in Stocks Q2 sales improved year over year. According to Makkler, GrowGeneration achieved positive adjusted EBITDA of USD 0.3 million in Q2 2026, while net sales rose 12.6 percent sequentially and 5.5 percent year over year. The quarter ended June 30, 2026, also showed a sharper contribution from proprietary products. Their penetration reached 39.7 percent of Cultivation and Gardening revenue, an increase of 770 basis points from the prior-year quarter, according to Makkler. Profit guidance moves higher. The company reaffirmed full-year 2026 revenue guidance of USD 162 million to USD 168 million and raised adjusted EBITDA guidance to USD 2 million to USD 3 million, as reported by Makkler on August 11, 2026. That guidance puts the company's profitability target against a second-quarter adjusted EBITDA result of USD 0.3 million. The investor-relations page identifies Q2 2026 as the latest financial reporting period, covering the quarter ended June 30, 2026. GrowGeneration operates in hydroponic and organic gardening products, with additional storage solutions for commercial and other facilities, according to its GrowGeneration investor-relations page. Consensus target remains above market price. The analyst consensus is Buy from 3 analysts, with an average price target of USD 2.50, according to Stock Analysis as of October 6, 2026. The target is a forward-looking consensus figure rather than a reported company result. For investors, the key distinction is between improving operating indicators and continuing losses. The Q2 adjusted EBITDA improvement and higher proprietary-brand mix support the guidance case, while the USD 162 million to USD 168 million revenue range defines the scale against which the profit target must be delivered. Discover more Track Earnings GRWG trades below USD 2. GrowGeneration stock was last at USD 1.55 on Nasdaq at 4:00 p.m. ET on October 6, 2026. Its 52-week range was USD 1.00 to USD 2.40, and its market capitalization was USD 93.1 million on the same date. GrowGeneration stock facts. * Company: GrowGeneration Corp. * ISIN: US39986L1098 * Ticker: GRWG * Trading venue: Nasdaq * Price (as of October 6, 2026, 4:00 p.m. ET): USD 1.55 * Market capitalization: USD 93.1 million (as of October 6, 2026) * 52-week range: USD 1.00-2.40 (as of October 6, 2026) * Sector / Industry: Consumer Cyclical / Specialty Retail Sponsored Ad GrowGeneration stock: new Analysis - 23 October. Fresh GrowGeneration information released. What's the impact for investors? Our latest independent report examines recent figures and market trends. Discover more Hire Accountants Track Stock Market Read Economics Disclaimer regarding our articles: This is not investment advice, nor is it a recommendation to buy or sell. Information regarding prices, companies, and markets is provided without guarantee; changes may occur at any time. Stock market transactions can result in significant losses. Our articles are created and reviewed, in whole or in part, automatically with the assistance of AI. en | US39986L1098 | GRWG | boerse | 70246243 | bgmi

The Harvest Company
Oct 1st, 2026
Where Harvest Co. meets the cannabis industry.

Where Harvest Co. meets the cannabis industry. Oct 1, 2026 The Ignite It conference is a cannabis industry event bringing different growers and innovators together. From cultivation and technology to retail, entrepreneurship, and advocacy, the event highlights the vast network that puts cannabis plants on shelves. This year, Harvest Co. joined GrowGeneration at Ignite It to connect with that larger community. Business owners and industry leaders shared their work and experiences, while panels explored cultivation technology, indoor growing, and the changing regulatory landscape, including conversations around cannabis delivery. For Harvest Co., the conference also demonstrated how far home gardening expertise can reach. The fundamentals that support a backyard garden do not disappear when the crop or scale changes. Lighting, plant nutrition, airflow, and environmental control remain essential, whether someone is growing vegetables at home or cultivating cannabis professionally. Harvest Co. supports that process with products and knowledge designed to help growers create healthier growing environments. When something grown meets everything else it needs. Cultivating the plant is only the beginning. Once a cannabis crop is harvested, a network of specialized businesses helps prepare, move, and ultimately bring it to market. That network was on display at Ignite It. Drop Solutions represents the technology and infrastructure behind cannabis delivery, while Cannatrol develops environmental controls for drying, curing, and storing cannabis after harvest. RX Green Technologies works earlier in the process, developing nutrients and cultivation products that support plants throughout their growth. The panels expanded that view beyond the products and technology on the conference floor. Cultivation experts discussed the challenges growers face, business owners shared how their companies fit into the industry, and other conversations explored the legislation and regulations affecting how cannabis businesses operate. Harvest Co. enters this industry through the art of growing. Regardless of what is being cultivated, growers have to answer many of the same questions. They need to determine how much light a plant requires, how air should move through the space, how temperature and humidity affect growth, and what conditions will allow the plant to thrive. The professional cultivation industry has developed increasingly sophisticated ways to answer those questions, and many of those lessons have applications much closer to home. What professional cultivation can teach the home gardener. Indoor cultivation gives growers greater control over conditions that are unpredictable outdoors. Instead of depending on sunlight, weather, and changing seasons, growers can manage light, temperature, humidity, airflow, nutrition, and space around the needs of the plant. Professional operations may use sophisticated systems to maintain those conditions, but the same principles can work on a much smaller scale. A grow light can compensate for limited natural light. A controlled growing space can make temperature and humidity easier to manage, while proper airflow can support healthier plants and reduce environmental problems. For the home gardener, the goal is not to recreate a commercial cultivation facility. It is to understand why professional growers control these variables and use that knowledge to make better decisions at home. What home gardeners can learn from cannabis growers. Cannabis farmers have been catalysts for testing new growing technology. The close relationship cannabis growers have with their plants has encouraged developers to design equipment that responds to every stage of growth. Details like changes in water absorption, curling leaves, or rising humidity are all clues that help growers better understand what their plants need. That level of attention has inspired equipment that gives growers more control over the details of their environment, allowing them to respond more precisely to their plants. The instinct behind all of that technology is surprisingly familiar. Home gardeners are already watching their plants, noticing changes, and learning your own personal gardening success recipes. That relationship between the grower and the plant is at the heart of any gardener's intuition. As growing technology becomes more accessible, home gardeners have more ways to tend to their plants. Tools developed around the needs of highly attentive growers can now help someone fine-tune a garden in a spare room, on a shelf, or anywhere else they find a creative way to grow at home. No matter the harvest, good growing starts the same. One of the biggest takeaways from Ignite It was one of the simplest: cannabis growers and home gardeners have more in common than you might think. The crop may be different, but the questions are familiar. Is the plant getting enough light? Does it have the right nutrition? Is there enough airflow? Are temperature and humidity helping or hurting its growth? Commercial cannabis growers have developed precise ways to manage these conditions, and the principles behind them belong to anyone who grows. The same understanding that helps a cultivator produce a healthy cannabis harvest can help a home gardener grow stronger tomatoes, keep herbs thriving indoors, or extend a garden beyond the outdoor season. That is the common ground Harvest Co. found at Ignite It. Whatever the harvest is, healthy plants depend on growers who notice their behaviors and tend to the environment. Cannabis growers have an innate attention to detail. Home growers know that the proper equipment and environment are the details that set your plants up for success. With so many of the same fundamentals at work, home growers can learn a lot from the cannabis industries innovation. Reading next. Oct 1, 2026

GlobeNewswire
Sep 2nd, 2026
GrowGeneration to present at the H.C. Wainwright 28th Annual Global Investment Conference on September 14-16, 2026.

GrowGeneration to present at the H.C. Wainwright 28th Annual Global Investment Conference on September 14-16, 2026. DENVER, Sept. 02, 2026 (GLOBE NEWSWIRE) - GrowGeneration Corp. (NASDAQ: GRWG) ("GrowGeneration," "GrowGen" or "the Company"), one of the nation's largest suppliers of specialty products for controlled environment agriculture (CEA), commercial cultivation, and garden centers, today announced that Darren Lampert, GrowGen's Chief Executive Officer and Co-Founder will present virtually at the H.C. Wainwright 28th Annual Global Investment Conference, to be held on September 14-16, 2026 in New York City. Mr. Lampert's presentation will be available on demand September 11, 2026 at 7:00 a.m. ET in the Investor Relations section of the GrowGen website at https://ir.growgeneration.com/news-events/events or via this link: https://journey.ct.events/view/39699ed5-47cc-428f-8563-10752de93974 The Company will host 1x1 meetings throughout the conference. For more information or to schedule a meeting, please contact your H.C. Wainwright representative or email [email protected]. About GrowGeneration Corp: GrowGen is one of the nation's largest suppliers of specialty products for controlled environment agriculture (CEA), commercial cultivation, and garden centers. GrowGen carries and sells thousands of products, such as nutrients, additives, growing media, lighting, environmental control systems, and benching and racking, including proprietary brands such as Char Coir, Drip Hydro, Power Si, Ion lights, The Harvest Company, and more. The Company also operates an online superstore for cultivators at growgeneration.com, as well as a wholesale business for resellers, and a benching, racking, and storage solutions business, MMI Storage Solutions. To be added to the GrowGeneration email distribution list, please email [email protected] with GRWG in the subject line. Investor Relations: KCSA Strategic Communications Philip Carlson, Managing Director T: 212-896-1233 [email protected]

StockTitan
Sep 2nd, 2026
GrowGeneration to present at the H.C. Wainwright 28th Annual Global Investment Conference on September 14-16, 2026.

GrowGeneration to present at the H.C. Wainwright 28th Annual Global Investment Conference on September 14-16, 2026. CEO Darren Lampert will present virtually, with the on-demand recording available Sept. 11, 2026 at 7:00 a.m. ET via GrowGeneration's Investor Relations site. Rhea-AI summary. GrowGeneration (GRWG) will present at the H.C. Wainwright 28th Annual Global Investment Conference, held September 14-16, 2026, in New York City. Chief Executive Officer and Co-Founder Darren Lampert will present virtually, with his presentation available on demand starting September 11, 2026 at 7:00 a.m. ET via the Investor Relations section of GrowGeneration's website or a provided event link. The company will also host 1x1 meetings with investors throughout the conference, which can be arranged through an H.C. Wainwright representative or by emailing [email protected]. News market reaction - GRWG. Market context. The 0.56% move following the June 10 conference-participation announcement offered a directly comparable historical anchor. This release primarily established investor-access timing; the key risk was limited new fundamental information, with later disclosures remaining the relevant watchpoint. Key figures. Conference edition: 28th annual conference Conference dates: September 14-16, 2026 On-demand availability: September 11, 2026 at 7:00 a.m. ET +1 more Historical context. 5 past events · Latest: Aug 11 (Positive) Pattern 5 events Key terms. controlled environment agriculture AI-generated analysis. How Rhea-AI works. Not financial advice. See more from StockTitan in Google Search and AI answers. Adds StockTitan as a preferred source · opens Google 09/02/2026 - 05:00 AM DENVER, Sept. 02, 2026 (GLOBE NEWSWIRE) - GrowGeneration Corp. (NASDAQ: GRWG) ("GrowGeneration," "GrowGen" or "the Company"), one of the nation's largest suppliers of specialty products for controlled environment agriculture (CEA), commercial cultivation, and garden centers, today announced that Darren Lampert, GrowGen's Chief Executive Officer and Co-Founder will present virtually at the H.C. Wainwright 28th Annual Global Investment Conference, to be held on September 14-16, 2026 in New York City. Mr. Lampert's presentation will be available on demand September 11, 2026 at 7:00 a.m. ET in the Investor Relations section of the GrowGen website at https://ir.growgeneration.com/news-events/events or via this link: https://journey.ct.events/view/39699ed5-47cc-428f-8563-10752de93974 The Company will host 1x1 meetings throughout the conference. For more information or to schedule a meeting, please contact your H.C. Wainwright representative or email [email protected]. About GrowGeneration Corp: GrowGen is one of the nation's largest suppliers of specialty products for controlled environment agriculture (CEA), commercial cultivation, and garden centers. GrowGen carries and sells thousands of products, such as nutrients, additives, growing media, lighting, environmental control systems, and benching and racking, including proprietary brands such as Char Coir, Drip Hydro, Power Si, Ion lights, The Harvest Company, and more. The Company also operates an online superstore for cultivators at growgeneration.com, as well as a wholesale business for resellers, and a benching, racking, and storage solutions business, MMI Storage Solutions. To be added to the GrowGeneration email distribution list, please email [email protected] with GRWG in the subject line. Investor Relations: KCSA Strategic Communications Philip Carlson, Managing Director T: 212-896-1233 [email protected] Faq. When will GrowGeneration (GRWG) present at the H.C. Wainwright 28th Annual Global Investment Conference? GrowGeneration will participate in the H.C. Wainwright 28th Annual Global Investment Conference taking place in New York City from September 14-16, 2026. Darren Lampert's virtual presentation will be available on demand starting September 11, 2026 at 7:00 a.m. ET. How can investors watch GrowGeneration (GRWG) at the H.C. Wainwright 2026 conference? Darren Lampert's presentation will be available on demand starting September 11, 2026 at 7:00 a.m. ET in the Investor Relations section of the GrowGeneration website or via the specific event link provided by the company. Will GrowGeneration (GRWG) hold one-on-one meetings during the H.C. Wainwright 2026 conference? Yes. GrowGeneration will host 1x1 meetings throughout the H.C. Wainwright 28th Annual Global Investment Conference. To schedule a meeting, investors are directed to contact their H.C. Wainwright representative or email [email protected]. Who will represent GrowGeneration (GRWG) at the H.C. Wainwright 28th Annual Global Investment Conference? GrowGeneration will be represented by Darren Lampert, the company's Chief Executive Officer and Co-Founder. He will deliver a virtual presentation that becomes available on demand on September 11, 2026 at 7:00 a.m. ET for conference participants and investors.

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