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About
Gusto provides payroll, benefits, and human resources solutions specifically designed for small to medium-sized businesses. Its platform allows users to manage payroll processing, employee benefits, and HR tasks in one integrated system, making it easier for businesses that may not have extensive HR resources. Gusto operates on a subscription-based model, offering various pricing tiers to accommodate different business needs, from startups to established companies. This flexibility in pricing helps Gusto stand out from competitors by catering to a wide range of clients. The company's goal is to simplify the management of employee-related tasks, allowing businesses to focus on growth and improving employee satisfaction.
Company Stage
Series E
Employees
1,001-5,000
Industries
Fintech, Financial Services
Total Funding
$686.8M
Headquarters
San Francisco, California
Founded
2011
Simplify's Take
What believers are saying
- Partnership with Nav enhances financial health insights, improving customer retention and acquisition.
- Gusto Embedded taps into new revenue streams by enabling comprehensive payroll solutions.
- Growing demand for global HR solutions aligns with Gusto's international capabilities expansion.
What critics are saying
- AI-powered platforms like Puzzle may reduce demand for Gusto's payroll services.
- Digital gifting solutions expansion increases competition in the employee benefits space.
- Portable benefits programs could attract clients away from traditional HR platforms like Gusto.
What makes Gusto unique
- Gusto offers an integrated HR platform for SMEs, simplifying payroll and benefits management.
- Gusto Embedded allows other platforms to offer tailored payroll solutions, expanding market reach.
- Tiered pricing strategy caters to diverse business needs, from startups to established companies.
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6 month growth
↑ 8%1 year growth
↑ 21%2 year growth
↑ 20%Benefits
It’s a marathon, not a sprint: Employees celebrating 5 or 10 years at Gusto enjoy a month-long sabbatical to travel and relax after all their hard work.
Meals and conversations: Free meals, snacks, and drinks to keep us fueled, but more importantly: they bring people together and foster community.
Wellness for every body: We’re proud to offer inclusive health care such as hormone treatments, gender-affirming surgery, therapy, family planning, and more.
The time you need: Our flexible PTO policy means every employee is encouraged to take the time they need now to keep doing great work, long term.
Family-friendly benefits: Fertility treatments, primary and secondary parental leave, sleep coaching, house cleaning for new parents, and more.
Be well, be you: Get free, comprehensive medical, dental, and vision benefits, plus a monthly fitness stipend and mental health resources too.
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