Overview

Harry’s is a consumer goods company that designs, manufactures, and sells grooming and personal care products across multiple brands, including Harry’s shaving line and Flamingo, Lume, and Mando. It serves customers through direct-to-consumer channels, retail partnerships, and online platforms. The company differentiates itself with a multi-brand approach that targets underserved categories, supported by an in-house growth engine called Harry’s Labs and a commitment to social good (1% of brand sales to nonprofits). Its goal is to meet real consumer needs with high-quality products and expand its footprint in the U.S., U.K., and Germany while growing through organic sales and acquisitions and delivering community impact.

Simplify's Take

What believers are saying

• Harry's Plus razor launched May 13, 2025, captures 25% U.S. market share.
• Confidential IPO filed March 8, 2026, targets New York public listing.
• Georgetown store opens March 26, 2026, enhances retail accessibility.

What critics are saying

• Schick Hydro5 beats Harry's Plus longevity, erodes subscriptions in 6-12 months.
• Gillette AI blades launched April 2026 seize Walmart shelves, crush margins.
• Shapiro boycott over Trevor ads cuts DTC sales 30% in 3-6 months.

What makes Harry's unique

• Harry's owns century-old German blade factory since 2012 for vertical integration.
• Harry's DTC subscription model pioneered affordable high-quality men's grooming.
• Harry's Labs acquires brands like Lume, expanding to five CPG lines.

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Funding

Total Funding

$1.8B

Above

Industry Average

Funded Over

6 Rounds

Notable Investors:

Tiger GlobalSV AngelBoxGroup

Notable Investors:

Tiger GlobalSV AngelBoxGroup

$1,370,000,000

Acquisition

May 2019

Acquisition funding comparison data is currently unavailable. We're working to provide this information soon!

Acquisition Funding Comparison

Coming Soon

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