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Hiya provides caller ID and call protection tooling for individuals and businesses. Its mobile app for iOS and Android identifies incoming calls, blocks spam and scam numbers, and screens unknown numbers using Hiya’s database. For businesses, it offers caller ID and call protection that improves answer rates and trust by ensuring recipients recognize the caller, often integrated through partnerships with mobile carriers and technology providers. Revenue comes from consumer subscriptions for premium features and licensing/embedding its technology with carriers and partners to expand reach.
Industries
Consumer Software
Enterprise Software
Cybersecurity
Company Size
201-500
Company Stage
Early VC
Total Funding
$22.7M
Headquarters
Seattle, Washington
Founded
2016
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Total Funding
$22.7M
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TRAI seeks IT Act powers to crack down on Truecaller, Hiya over spam tagging of business calls. TRAI asks for enforcement powers under the Information Technology (IT) Act to take action against caller identification applications such as Truecaller. The Telecom Regulatory Authority of India (TRAI) has sought greater enforcement powers under the Information Technology (IT) Act to take action against caller identification applications such as Truecaller, Hiya and Whoscall for allegedly marking legitimate business calls as spam. TRAI asks for IT Act powers from Ministry to crack down on Truecaller. The move comes as the telecom regulator raises concerns over official business numbers, including those beginning with the 1400 and 1600 series, being incorrectly flagged or blocked by these platforms. According to TRAI, such mislabelling disrupts communication between businesses, financial institutions, healthcare providers, government agencies and the public. Officials have warned that if legitimate calls continue to be flagged, businesses may increasingly shift to using regular mobile numbers to reach customers. Such a trend, TRAI believes, could undermine ongoing efforts to curb spam calls and make it more difficult for consumers to distinguish genuine calls from fraudulent ones. India has stepped up efforts to combat spam and scam calls in recent years, with millions of consumers receiving unsolicited or fraudulent calls every day. While caller identification apps play an important role in helping users identify suspicious callers, TRAI argues that legitimate organisations also require dependable communication channels for critical customer and public service outreach. The regulator's proposal aims to strike a balance between consumer protection and business communication by introducing greater accountability for digital caller identification platforms without compromising users' ability to detect fraudulent calls. At present, TRAI cannot take direct action against apps such as Truecaller because they fall outside the jurisdiction of the Department of Telecommunications (DoT) and are governed under a different regulatory framework. The regulator has therefore sought powers to initiate action for violations under the IT Act rather than regulate the applications directly. While Truecaller has maintained that it complies with applicable regulations, TRAI officials have argued that the absence of enforcement powers limits the regulator's ability to address repeated instances of incorrect call labelling. According to officials, the Ministry of Electronics and Information Technology (MeitY) have agreed in principle to TRAI's proposal. However, a final decision on granting the regulator additional powers is still awaited.
Telecom news: Netcracker Technology, Hiya, Vodafone, Reliance Jio, BSNL. March 19, 2026 Today's telecom news includes announcements on Netcracker Technology, Hiya, Vodafone, Reliance Jio, BSNL, among others. Netcracker Powers BICS into the Future with Major OSS Upgrade Milestone Netcracker Technology has reached a significant milestone in its OSS modernization program with BICS, marking a key step in their long-standing partnership. The upgrade enhances the stability, security and long-term support of BICS' core OSS platform, which underpins critical services such as roaming, messaging, voice, 5G, IoT and data connectivity. The project includes a full upgrade of OSS components like service management, resource inventory and network planning, strengthening the foundation of BICS' global connectivity operations. Trusted Calls, No More Guesswork: Hiya & Vodafone Transform UK Caller Identity Hiya has partnered with Vodafone to roll out Branded Calling across the UK, extending verified caller identity to nearly 100 percent of mobile subscribers. The service displays a business's verified name on incoming calls, helping users distinguish legitimate calls from spam or fraud. This move addresses growing consumer distrust, as a large share of unknown calls go unanswered due to scam concerns. Built on network APIs and global CAMARA standards, the solution enhances transparency while aligning with regulatory requirements, marking a significant expansion of secure and trusted voice services across the UK telecom market. Reliance Jio Moves Closer to Mega IPO with Imminent Filing Plans Reliance Industries is preparing to file a draft red herring prospectus for the IPO of its telecom unit, Jio Platforms, as early as the end of March 2026, according to a Bloomberg News report cited by Reuters. The move signals accelerating progress toward one of India's most anticipated stock market listings. While the report has not been independently verified, it highlights Reliance's intent to push forward with the offering in the coming months. India Enters Global Telecom Elite with Homegrown 4G Breakthrough India has developed its own indigenous 4G telecom stack for state-run BSNL, placing the country among a select group of nations capable of designing and manufacturing such advanced technology, Union Minister Jyotiraditya Scindia said. The fully home-grown system reflects India's push for technological self-reliance and reduced dependence on foreign vendors. Built under the "Make in India" initiative, the stack is expected to strengthen domestic telecom infrastructure and support future upgrades to 5G. SHAFANA FAZAL
Hiya has launched its Secure Branding capabilities on Vodafone's UK network, becoming the only company operating across all three major UK mobile operators. The integration enables verified branded calling, allowing Vodafone subscribers to see authorised business identity before answering calls. The service uses Vodafone's CAMARA-based network APIs and is available to approved businesses, including financial institutions and government entities. With Vodafone now live, verified branded calling reaches nearly 100% of UK mobile subscribers, making the UK one of the first markets offering this service at national scale. The launch addresses growing consumer distrust of unknown calls. Hiya's State of the Call 2026 report found that 85% of UK consumers ignore calls from unrecognised numbers. Hiya serves over 550 million users globally and operates in 15 countries.
Hiya, a global voice solutions provider, has launched branded calling with O2 Telefónica in Germany, extending coverage to over 90% of the country's mobile subscribers—more than 80 million people. The service displays verified caller names instead of unknown numbers for legitimate business calls. The launch addresses Germany's declining answer rates for unknown calls. Businesses using Hiya Branded Call see up to 50% higher answer rates, reducing retry costs and improving operational efficiency. The service is automatically enabled across all O2 Telefónica brands, including O2 and Blau. Germany, the EU's largest market, shows some of Europe's lowest answer rates for unknown calls. Hiya analyses 262.8 billion calls annually and partners with Tier-1 mobile operators worldwide to provide AI-powered caller identity and voice security solutions.
Hiya, a trusted voice solutions provider, has launched branded calling with O2 Telefónica in Germany, reaching over 90% of the country's mobile subscribers — more than 80 million people. The service displays verified caller names instead of unknown numbers for legitimate business calls. The rollout is automatically enabled across all O2 Telefónica brands, including O2 and Blau, and partner networks. Germany, the EU's largest market, has some of Europe's lowest answer rates for unknown calls due to rising scepticism about phone communication. Businesses using Hiya Branded Call see up to 50% higher answer rates. The collaboration aims to improve transparency in telephony whilst helping enterprises connect more reliably with customers and reduce operational costs from repeated call attempts.
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Industries
Consumer Software
Enterprise Software
Cybersecurity
Company Size
201-500
Company Stage
Early VC
Total Funding
$22.7M
Headquarters
Seattle, Washington
Founded
2016
Find jobs on Simplify and start your career today