Homa

Homa

No-code mobile SDK and analytics

Overview

Homa Games provides a data-driven toolkit for game creators that helps turn ideas into commercially successful games. Its main tools include a mobile SDK that lets developers test and optimize games without coding, plus analytics and A/B testing services that compare different game versions and reveal which performs better. Real-time data and market insights help clients—from indie developers to large studios—spot trends and opportunities, guiding decisions on monetization and product changes. Compared with others in the space, Homa emphasizes actionable analytics and a no-code optimization approach within a single suite, enabling faster experimentation and smarter decisions. The company’s goal is to help game creators maximize sales and success by using data to drive development and optimization.

About Homa

Simplify's Rating
Why Homa is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & Analytics

Enterprise Software

Gaming

Company Size

501-1,000

Company Stage

Series B

Total Funding

$163.6M

Headquarters

Paris, France

Founded

2018

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Simplify's Take

What believers are saying

  • Homa raised $100 million in 2022 and still supports aggressive product investment.
  • Szymon Sirocki joined in 2026, strengthening mobile architecture and SDK execution.
  • Homa and 8SEC partnership expanded hybridcasual ambitions after the 2026 growth push.

What critics are saying

  • Unity Ads dependence is explicit; Homa planned to double spend by year-end 2026.
  • Homa’s active roles fell from 14 in June to 5 in August 2026.
  • Hypercasual saturation and rising UA costs can crush a publisher missing hit launches.

What makes Homa unique

  • Homa Belly SDK 5.6.1 and Unity integration deepen developer tooling in 2026.
  • Game Idea Generator inside Homa Lab turns proprietary data into playable concepts.
  • Homa’s 2 billion downloads prove portfolio-scale publishing and live-ops expertise.

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Funding

Total Funding

$163.6M

Above

Industry Average

Funded Over

3 Rounds

Series B funding is typically for startups that have proven their business model and need more funding to expand rapidly—often by entering new markets or adding more products. Investors are usually venture capital firms that specialize in later-stage investments.
Series B Funding Comparison
Above Average

Industry standards

$35M
$45M
Linktree
$65M
Substack
$100M
ClickUp
$100M
Homa

Benefits

Health Insurance

Meal Benefits

Commuter Benefits

Gym Membership

Home Office Stipend

Remote Work Options

Team Gatherings

Performance Reviews

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

2%
Homa Games
Dec 30th, 2025
2025 Wrap Up: Preparing to Play a Bigger Game

2025 wrap up: preparing to play a bigger Game. A year where Homa made the choices required to aim much higher, move with intention, and prepare the company for a new level of ambition. Homa didn't chase noise. Homa didn't follow trends blindly. Homa focused on building the foundations that enable scale, excellence, and long-term impact. This progress was powered by relentless hard work across the team. And while Homa is proud of what was achieved, for the ambitious, it's never enough, because everything ahead is bigger. AI as a force multiplier. In 2025, AI became a force multiplier across how Homa build, analyze, test, and iterate. It made Homa faster, sharper, and more efficient. More importantly, it gave Homa back what matters most: focus. Focus on the problems worth solving. Focus on the details that compound. Focus on building better games, not just more of them. Humbled by the results. Hungry for more. * All in Hole reached Top 40 grossing games worldwide, confirming its ability to turn strong concepts into global hits. * Homa joined the Next40 by La French Tech, France's most prestigious scale-up ranking, recognition of long-term potential, not short-term noise. * Homa was selected as one of the Top 15 mobile publishers worldwide at the Pocket Gamer Mobile Awards 2025, reinforcing its global leadership. * Homa welcomed exceptional new talent across teams, geographies, and disciplines, strengthening its culture and raising the bar. Where creativity meets data, forever games are built. Mobile gaming is one of the fastest-moving industries in the world. Staying ahead requires curiosity, to question everything, explore new paths, and anticipate what's next. But curiosity alone isn't enough. It also requires focus: knowing where to invest talent, time, and resources, and where not to. Homa has never feared change. What started as hypercasual experimentation is now a clear commitment to building forever franchises. Games designed to last. Systems built to scale. Teams built for endurance and long-term impact. 2026: same ambition. Higher stakes. Homa enter 2026 with clarity, conviction, and momentum. Bigger challenges. More talent. Greater opportunities. Homa is here to win and to shape the future of entertainment. If you're driven by ambition, grounded in humility, fueled by curiosity and obsessed with focus, there's never been a better time to join the journey. Join Homa. Guessing Game Over Start building games with data, insight and tested hit potential built right in.

Homa Games
Nov 17th, 2025
Szymon Sirocki joins Homa as Lead Mobile Architect

Szymon Sirocki joins Homa as Lead Mobile Architect. Homa is pleased to announce the appointment of industry veteran Szymon Sirocki as its new Lead Mobile Architect. With a remarkable twelve-year career in the gaming industry, Szymon brings a wealth of experience and expertise to enhance Homa's mobile tech stack. This appointment underscores the company's commitment to providing developers with the resources needed for efficient and effective game development. In his new role, Szymon will leverage and enhance Homa's advanced game tech tools, including the Homa Belly SDK -tailored for the Unity Engine-, and other Unity tools and packages, ensuring its seamless integration into the games. He will work closely with internal teams and external partners to deliver high-quality products and support developers in optimizing game performance. Szymon joins Homa with a robust background in game tech, having served as Chief Technology Officer at BoomBit, Technical Lead at Playtika, and Unity Team Lead at Moon Active, among others. During his seven-year tenure at BoomBit he specialized in software architecture, expanding Unity's possibilities with cloud solutions. He also led a team of developers in enhancing the technological backbone of the company's flagship games, such as Darts Club or Hunt Royale. Szymon's experience at top companies has equipped him with a deep understanding of how business and technology come together to create top-quality mobile games. Michael Le Bail CTO at Homa Homa is thrilled to welcome such an experienced and talented professional. Szymon will play a key role in the team as Homa continue its global support for developers and work towards building a stronger tech stack. His deep technical expertise and game developer background will advance its mission to revolutionize the gaming industry through technology and data. Szymon Sirocky Lead Mobile Architect I'm thrilled to join Homa and work with such a talented team. Homa's tech stack holds immense potential. I look forward to contributing to the development of cutting-edge tools and technologies to create the next generation of mobile games. Homa continues to hire top-notch tech talent to drive growth, innovation, and disruption in the mobile gaming industry. Check open positions here. Start building games with data, insight and tested hit potential built right in.

Steel Media Ltd
Oct 10th, 2023
Homa's Henry Lowenfels: "I've been part of successful companies in the past, but the level of ambition and grit that I see at Homa is unparalleled"

Back in August, mobile game publisher Homa announced the appointment of Henry Lowenfels as its new president and chief business officer.

European Gaming Media
Oct 6th, 2023
Kambi Group plc Signs Online Sportsbook Partnership with Fast-Growing Dutch Operator 711

Homa, one of the world's leading mobile game publishing companies, is thrilled to announce the appointment of Emma Egan-Lawless as Head of User Acquisition (UA).

Steel Media Ltd
Sep 29th, 2023
Homa Launches Ai "Game Idea Generator"

Homa has announced the launch of “Game Idea Generator”, its first generative AI tool, on its Homa Lab platform. The AI-powered tool uses Homa’s data pipeline to come up with ideas for a game which have “built-in hit potential.”“Think of the Game Idea Generator as your personal brainstorming companion, driven by the brilliance of artificial intelligence,” wrote the company in its blog. “Whether you want to create a game idea from scratch or build upon existing core loops, mechanics, or themes, this tool has got your back.”The tool allows game makers to create a new title, either inspired by existing games, themes, or genres or based on market trends and previous successes. The tool is available to all Homa Lab users, and through its use, Homa hopes to streamline the ideation process and help game makers flesh out existing ideas and stay ahead of the curve.The rise of AIWhile the use of AI in the creative process can’t be understated, it’s worth noting that some within creative industries are growing increasingly concerned regarding job security. For example, SAG-AFTRA recently authorized a video game strike, driven in part by the ability of AI to replace voice actors. As such, while it’s doubtless that Homa’s tool can be used to effectively streamline the game development process, it could also come as a source of increasing concern to those who aren’t completely sold on the technology.Are people right to be concerned? Perhaps

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