About

Improbable develops technologies for the metaverse, creating virtual worlds and experiences for brands. Their products combine gaming, blockchain, and artificial intelligence to facilitate entertainment, social interaction, and business applications. They design, build, operate, and service these metaverse experiences, acting as venture builders by launching new businesses powered by their technologies. Notable projects include a Virtual Ballpark for Major League Baseball and various virtual events. Improbable differentiates itself by not only creating technology but also using it to initiate new ventures, generating revenue through brand partnerships and the operation of metaverse experiences.

Simplify's Take

What believers are saying

• Improbable's successful projects, such as the Virtual Ballpark for Major League Baseball, demonstrate their ability to deliver large-scale, engaging virtual experiences.
• The $150 million funding from prominent investors like a16z crypto and SoftBank underscores strong financial backing and confidence in their vision.
• Strategic partnerships, such as with Yuga Labs for the Bored Apes Otherside metaverse, highlight their influence and potential for high-profile collaborations.

What critics are saying

• The metaverse sector is still emerging and subject to volatility, which could impact Improbable's long-term stability and growth.
• Selling off their defence division to focus solely on the metaverse may limit diversification and expose the company to sector-specific risks.

What makes Improbable unique

• Improbable leverages its expertise in gaming, blockchain, and AI to create unique metaverse experiences, setting it apart from competitors who may focus on only one or two of these technologies.
• Their venture-building approach not only develops metaverse technologies but also launches new businesses within the metaverse, providing a dual revenue stream and practical applications for their innovations.
• The company's Morpheus technology and MSquared network of interoperable metaverses offer a decentralized and open metaverse, challenging centralized platforms like those from Apple and Meta.