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Instacart

Connects grocery buyers with local stores

Overview

Company Historically Provides H-1B Sponsorship

Instacart runs a grocery marketplace where customers order from local retailers across the United States and Canada for delivery or pickup. Its Enterprise Platform also sells software that lets retailers operate their own online stores and manage order fulfillment. Customers choose items through its app or website, and independent contractor shoppers pick and deliver orders using its fulfillment technology. The company earns fees from customers and retailers, sells Instacart+ memberships with delivery benefits, and charges brands for advertising and retailers for software subscriptions. Instacart was founded in 2012 and is headquartered in San Francisco, California.

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About Instacart

Simplify's Rating
Why Instacart is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Consumer SoftwareEnterprise Software

Company Size

1,001-5,000

Company Stage

IPO

Headquarters

San Francisco, CA

Founded

2012

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Simplify's take

What believers are saying

  • Instacart funds investment from operations: August 2026 results reported $493 million in quarterly operating cash flow.
  • Most corporate roles retain flexibility: Instacart's Flex First policy permits home, office, or hybrid work.
  • Discount retail expands its reach: September 2026's Dollar General deal planned an Instacart pilot at about 7,000 stores.

What critics are saying

  • Instacart depends on grocers that compete with it: retailer partners also operate their own online stores.
  • Compliance consumes resources: December 2025's FTC settlement required Instacart to fund $60 million in consumer refunds.
  • Flexibility varies by team: Instacart's workplace, IT, and regional operations roles retain location or schedule requirements.

What makes Instacart unique

  • Instacart reaches physical aisles: Caper carts place personalized ads beside groceries and let customers pay from the cart.
  • Shelf observations reinforce Instacart's data advantage: its shopper network generates over 10 million unique data points daily.
  • Instacart aggregates grocery advertising: one campaign spans about 100,000 partner stores across competing retailers.

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Funding

Total Funding

$4.1B

Above

Industry Average

Funded Over

19 Rounds

Acquisition funding comparison data is currently unavailable. We're working to provide this information soon!
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Benefits

  • Go far together
  • Grow the pie
  • Roll up your sleeves
  • Put it all on the table
  • Serve generously

Stock Price

Growth & Insights and Company News

6 month growth

0%

1 year growth

0%

2 year growth

0%
PR Newswire
Nov 12th, 2026
Provi and Instacart bring same-day grocery delivery to bars and restaurants nationwide

Instacart and Provi, a B2B platform for the beverage alcohol industry, have partnered to let bars and restaurants order same-day grocery delivery inside Provi. The feature is available to Provi customers nationwide, announced on November 12, 2026. Operators can restock non-alcoholic items such as garnishes, mixers, juice, cleaning supplies, and paper from participating grocery retailers. They can place orders on the Provi website and track deliveries in real time. Alcohol is not included. "A bar can carefully plan its inventory and still run out of limes on a Saturday night," said Matthew Tucker, chief executive officer of Provi. Provi's network includes more than 1,400 distributor partners, nearly 50,000 active retailers, and over 1.4 million products.

TopologyPro
Nov 11th, 2026
IBM halts H-1B, green card sponsorship for most consulting roles.

IBM halts H-1B, green card sponsorship for most consulting roles. 1 hour ago IBM has ended H-1B visa and green card sponsorship for most roles in its US consulting business. The shift leaves affected immigrant employees facing overseas work or departure by year-end. IBM to stop sponsoring H-1B visas, green cards for most consulting roles. Nov 11, 2026 02:18 IST Tech giant IBM has decided to discontinue H-1B visa and green card sponsorship for the majority of roles within its US consulting business, amid the Trump administration's growing crackdown on legal immigration and scrutiny of employer-sponsored visas. The decision will affect immigrant workers in IBM Consulting who rely on the company for work visa sponsorship and a pathway to permanent residency in the United States. According to Bloomberg, affected employees have been given the option of continuing to work for IBM from outside the US or leaving the company by the end of the year. Confirming the development, an IBM spokesperson told Newsweek that the company's participation in high-skilled visa programmes had been declining for several years. "IBM Consulting participates in U.S. high-skilled visa programs to address skill shortages. That participation has been declining for a number of years and as skill availability and client need have evolved, we have opted to discontinue visa and green card sponsorship for the majority of such roles in IBM Consulting," the spokesperson said. The move covers applications under the H-1B programme and the PERM (Program Electronic Review Management) process, which is the first step in the most common employment-based green card category. The process, also known as labour certification, requires employers to demonstrate that qualified American workers are not available for the positions being offered. It remains unclear what will happen to existing H-1B employees who are no longer eligible for green card sponsorship through the company. Newsweek said it had sought clarification from IBM on the issue. According to US Department of Labor data, IBM applied for more than 1,100 H-1B visas in the 2026 fiscal year, which ended on September 30. However, the number of these workers who subsequently pursued permanent residency was not immediately clear. IBM's visa applications are considerably lower than those of other major technology companies. Amazon applied for more than 13,715 H-1B visas by the third quarter of fiscal year 2026, around 11 times IBM's figure. Apple, Meta and Microsoft each sought roughly four times as many visas. Trump administration tightens scrutiny. IBM's decision comes as the Trump administration intensifies its scrutiny of the H-1B visa programme and the employment-based green card pathway. The H-1B visa allows US companies to hire foreign professionals in specialised occupations. It is initially granted for three years and can generally be extended for another three years. Employers seeking to retain workers permanently typically begin the green card process through PERM labour certification. The programme has faced criticism over allegations that companies prefer foreign workers because they can be hired at lower wages, even as American employees face layoffs. In October, Vice President JD Vance announced that Microsoft and several other major companies would face suspension from the PERM programme over alleged fraud concerns. "We want people to invest in the United States of America, particularly the American technology sector," Vance said at an October 8 press conference, adding that companies should continue expanding while employing American workers. The Department of Justice has also reached settlements with Instacart and OpenAI over alleged misuse of the PERM system, involving job advertisements that authorities said appeared to favour foreign workers. IBM, however, has not been publicly named by the Trump administration as a company facing action over alleged PERM violations. The latest decision marks another setback for immigrant professionals in the US technology sector, where employer-sponsored visas have traditionally served as an important route to long-term employment and permanent residency.

Newsarchy UK
Nov 11th, 2026
IBM halts visa and green card sponsorship in consulting division.

IBM halts visa and green card sponsorship in consulting division. IBM is halting work visa and green card sponsorship for most roles in its 150,000-employee consulting division, giving affected workers an ultimatum to transfer overseas or leave. International Business Machines Corp. Is ending work visa and green card sponsorship for most roles in its consulting division, according to reporting by Reuters and Business Insider. The decision brings changes to the company's largest operating unit, which employs more than 150,000 workers. FindSuppliers An IBM spokesperson stated that the unit had relied on U.S. High-skilled visa programs to close skill gaps, but noted that participation had been declining for several years. The spokesperson attributed the shift to changes in skill availability and client need, confirming that the company opted to discontinue visa and green card sponsorship for the majority of such roles in IBM Consulting. Affected employees currently on sponsored visas have been given two choices by management according to Bloomberg reporting cited across multiple outlets: transfer to an IBM role outside the United States, or leave the company by the end of the year. The policy halts both H-1B specialty occupation visas and the Program Electronic Review Management process, commonly known as PERM, which serves as the primary gateway to permanent residency. Media additions. Federal records highlight a multi-year downward trajectory in the company's immigration footprint. According to data cited by Business Insider and BigGo Finance, approved H-1B petitions for IBM as a whole fell from nearly 3,000 in fiscal 2024 to over 2,000 in fiscal 2025, and dropped to just over 1,600 in fiscal 2026. Analysts note that these overarching figures may include renewals and extensions alongside new hires, and do not isolate the consulting division specifically. BigGo Finance noted that IBM reported 264,300 employees across the company and its wholly owned subsidiaries in its 2025 annual report, while consulting growth has been broadly flat since 2024 following the company's shift toward higher-growth software through acquisitions such as Red Hat, HashiCorp, and Confluent. FindSuppliers | Fiscal Year | Approved H-1B Petitions (IBM Overall) | Year-over-Year Change | | 2024 | Nearly 3,000 | N/A | | 2025 | Over 2,000 | Decline | | 2026 | Just over 1,600 | Decline | The policy shift arrives during a tightened federal environment under the second Trump administration, directed in part by Vice President JD Vance. Newsweek reported that the administration recently suspended access to the PERM program for Microsoft, Adobe, and several other major technology firms over alleged fraud concerns, while the Department of Justice reached settlements with Instacart and OpenAI regarding recruitment practices. Proposals under consideration include a $100,000 filing fee for H-1B candidates and lottery rules designed to prioritize higher-salaried positions. Mwakilishi pointed out that the changes also follow the implementation of the One Big Beautiful Bill Act in July 2025, which introduced substantial fee hikes for major employers. The end of sponsorship in the consulting unit carries particular weight for international professionals. Mwakilishi highlighted that IBM Consulting has long served as an established corporate entry point for Kenyan and other African tech professionals entering the U.S. Services industry, where applicants from non-backlogged countries could leverage corporate sponsorship for expedited permanent residency. Market reactions were immediate following the disclosure. Aiweekly and BigGo Finance reported that shares of International Business Machines Corp. Slipped about one percent in trading on the day of the announcement. * Federal data shows total IBM petition approvals have declined across consecutive fiscal years. * No official head count of affected workers has been published by the company.

Propel
Nov 10th, 2026
Can you use WIC online?

Can you use WIC online? November 10th, 2026 Trusted content Writer, Propel Table of contents. Yes, you may be able to order groceries online through WIC, but it depends on where you live. Like shopping online for groceries with EBT, the option depends on participating retailers and state availability. In November 2026, USDA approved new rules that make it easier for states to offer online WIC shopping. That means more WIC participants can shop for WIC-approved foods on a grocery store's website or app and pay with their eWIC card, rather than choosing those items in person. Propel is the #1-rated EBT balance checking app. Can you order groceries online with WIC? Yes, some WIC participants can already order groceries online through approved retailers and state programs. The new rules make it easier for more states to offer this option, but states are not required to. If online WIC shopping is available in your area, you may be able to: * Browse WIC-approved foods on a grocery store's website or app. * Add eligible items to your cart. * Pay with your eWIC card. * Schedule a pickup or delivery, if the store offers it. Just make sure you're ordering from a grocery store approved to accept WIC online. Do grocery delivery apps accept WIC? Yes, some grocery delivery platforms are working to support online WIC payments. In November 2026, Instacart announced plans to offer online WIC payments by the end of 2027. As more platforms and retailers add this option, WIC participants may have more ways to order eligible groceries online. When will online WIC shopping be available? There's no single date when online WIC shopping will be available nationwide. The new rules take effect December 7, 2026, but states can decide whether and when to offer online shopping for WIC families. States and participating grocery stores will need time to set up the option, so availability will vary. To find out whether online ordering is available where you live, contact your state WIC agency.

emailexpert
Nov 10th, 2026
Instacart lets grocers link loyalty emails directly to selected offers.

Instacart lets grocers link loyalty emails directly to selected offers. Instacart added controls to Storefront Pro on 9 November that let grocers group loyalty offers on their own online shops and link directly to them from a campaign. A retailer sending an email about a weekend promotion can now land the shopper on the selected offers without asking them to search the rewards catalogue. Retailers can arrange the offers in a carousel or on a dedicated merchandising page, choose the branding and decide where the promotion appears. The link goes to the collection the retailer has assembled. That gives the email team a specific destination even when a promotion covers several products. The changes also make points visible during the shop. A member can check a balance in the rewards area, see how using points would affect the estimated checkout total and see points earned or redeemed on the receipt. Which functions a grocer can offer depends on its loyalty provider. Instacart names AppCard and Birdzi among its integrations. Instacart describes the retailer controls and the limits of the integrations in its 9 November announcement. Its Storefront Pro mobile documentation also explains how the retailer's app can display a loyalty card for scanning in a shop.

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