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Overview
J.D. Power provides consumer insights, data analytics, and advisory services to help businesses understand how customers interact with their brands. The company collects large amounts of data on consumer behavior and uses artificial intelligence and algorithmic modeling to identify trends and patterns in customer satisfaction. Unlike many market research firms that focus solely on raw data collection, J.D. Power specializes in translating complex datasets into specific industry intelligence that companies use to adjust their customer-facing strategies. Their goal is to provide businesses with the necessary information to improve product quality and customer service based on verified consumer experiences.
About J.D. Power
Industries
Data & Analytics
Automotive & Transportation
Company Size
1,001-5,000
Company Stage
N/A
Total Funding
N/A
Headquarters
Westlake Village, California
Founded
1968
Your Connections
People at J.D. Power who can refer or advise you
Simplify's Take
What believers are saying
- Dealers need live F&I visibility as monthly volatility increases.
- Embedded identity verification directly addresses rising automotive lending fraud risk.
- Platform consolidation can increase cross-sell across retail, valuation, and compliance workflows.
What critics are saying
- DriveYo exposes dealer margin mechanics, weakening opacity-based F&I economics.
- Power Platform rollout failure would leave J.D. Power trapped in fragmented workflows.
- Third-party integrations commoditize J.D. Power data and reduce direct pricing power.
What makes J.D. Power unique
- J.D. Power combines consumer intelligence with dealer workflow software and valuation data.
- Its Dealer Solutions division unifies Darwin F&I and Chrome Data Solutions.
- F&I Performance and ID Verify target real-time dealership operations at the point of sale.
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Remote Work Options
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Company News
Stellantis confirms second range-extender SUV for Michigan plant. Published June 11, 2026 By Mark Jacob Categorized as News Stellantis is doubling down on range-extended electric vehicle technology as it expands plans for future SUV production in the United States. The automaker has confirmed that a second range-extended electric SUV will be built at its Detroit Assembly Complex in Michigan, adding to previously announced plans for the Jeep Grand Wagoneer REEV. The decision is part of a broader investment strategy that underscores Stellantis' growing belief that range-extender technology could play an important role in the transition between traditional gasoline vehicles and fully electric models. The company is investing approximately $100 million to retool the facility, preparing it for the production of multiple electrified SUVs in the coming years. According to reporting from J.D. Power, the announcement extends beyond the Detroit facility. Stellantis also plans to introduce an all-new large SUV lineup at its Warren Truck Assembly Plant beginning in 2028, including both range-extended electric and traditional combustion-powered variants. The move is closely tied to Ram's long-anticipated return to the SUV segment. The developments provide one of the clearest indications yet of how Stellantis plans to respond to a rapidly evolving automotive market, where demand for electrification continues to rise while concerns about charging infrastructure and driving range remain significant. Table of Contents Range extenders gain momentum. For years, much of the automotive industry's focus has centered on battery-electric vehicles. However, recent market conditions have encouraged some manufacturers to reconsider how quickly consumers are willing to make the transition away from internal combustion engines. Range-extended electric vehicles, commonly known as EREVs or REEVs, offer a potential middle ground. These vehicles rely primarily on electric motors for propulsion, while a gasoline engine serves as a generator that produces electricity when the battery charge drops to a predetermined level. This configuration delivers many of the advantages associated with electric vehicles while helping alleviate concerns about charging access during longer journeys. Stellantis has increasingly embraced this approach. J.D. Power reported that the automaker's Detroit Assembly Complex will now build a second EREV SUV alongside the Jeep Grand Wagoneer REEV, signaling growing confidence in the technology's market potential. The company believes range extenders can appeal to consumers who are interested in electrification but remain hesitant about relying entirely on public charging networks. Expanding the Detroit Assembly Complex. The Michigan facility already plays a major role within Stellantis' manufacturing network. Located in Detroit, the assembly complex currently produces several Jeep models and serves as one of the company's most important production centers in North America. The latest investment demonstrates Stellantis' intention to keep the plant central to its future electrification strategy. J.D. Power noted that roughly $100 million will be invested to retool the facility and prepare it for the additional vehicle program. Manufacturing upgrades of this scale typically involve new tooling, production equipment, assembly processes, and employee training. The goal is to ensure the facility can efficiently produce multiple vehicle architectures while maintaining quality standards. The investment also highlights the growing importance of U.S.-based manufacturing as automakers respond to changing market conditions and government policies encouraging domestic production. For Stellantis, expanding capabilities in Michigan provides both operational flexibility and strategic advantages. Grand Wagoneer REEV leads the way. The first range-extended vehicle scheduled for production at the facility is the Jeep Grand Wagoneer REEV. Jeep has traditionally built its reputation on capability, utility, and long-distance travel, making range-extender technology a potentially attractive fit for the brand's larger vehicles. Full-size SUV buyers often place a premium on towing capability, extended driving range, and flexibility. While battery-electric technology continues improving, some customers remain concerned about the challenges associated with towing and long-distance travel in fully electric vehicles. The Grand Wagoneer REEV is designed to address those concerns. By combining electric propulsion with a gasoline-powered range extender, the vehicle aims to deliver electric driving characteristics without forcing owners to depend exclusively on charging infrastructure. The addition of a second EREV model suggests Stellantis sees broader opportunities for the technology beyond a single flagship SUV. Ram's Return to the SUV Market Perhaps the most intriguing aspect of the announcement involves Ram. According to J.D. Power, Stellantis plans to begin production of an all-new large SUV family at the Warren Truck Assembly Plant in 2028. The lineup is expected to include both range-extended electric and traditional gasoline-powered variants. The move effectively marks Ram's return to the SUV segment after years of focusing primarily on pickup trucks and commercial vehicles. Ram previously offered SUV derivatives based on its truck platforms, but those products disappeared from the market as the brand concentrated on trucks. The new program suggests Stellantis sees an opportunity to leverage Ram's strong reputation among truck buyers while expanding into another profitable segment. Large SUVs remain a significant part of the North American market, particularly among buyers seeking towing capability, passenger space, and versatility. A Ram-branded SUV could provide the company with another competitor in a segment currently dominated by products such as the Chevrolet Tahoe, GMC Yukon, Ford Expedition, and Jeep Wagoneer. Why range extenders are becoming attractive again. The renewed interest in range-extender technology reflects broader changes occurring throughout the automotive industry. While electric vehicle adoption continues growing, many consumers remain uncertain about charging infrastructure, long-distance travel convenience, and vehicle affordability. Automakers have increasingly recognized that not every buyer is ready to transition directly from gasoline power to a fully electric vehicle. Range extenders offer a compromise. Drivers can complete many daily journeys using battery power alone while retaining the reassurance of a gasoline-powered generator for longer trips. The technology effectively eliminates traditional range anxiety while still reducing fuel consumption and emissions compared with conventional vehicles. Several manufacturers have recently shown renewed interest in similar solutions. The trend suggests the industry is becoming more flexible in its approach to electrification rather than relying exclusively on battery-electric vehicles. For Stellantis, the strategy provides another pathway toward meeting emissions goals while maintaining appeal among customers who value practicality and convenience. A major manufacturing commitment. The scale of Stellantis' investment demonstrates that the company views these programs as more than experimental projects. Retooling manufacturing facilities requires significant financial commitments and long-term planning. Automakers typically make such investments only when they believe there is substantial market demand for future products. The Detroit and Warren plant announcements indicate that Stellantis expects range-extended vehicles to become an important part of its portfolio throughout the next decade. The strategy also provides flexibility. By offering both combustion-powered and range-extended versions of future SUVs, the company can adapt production based on changing consumer preferences and regulatory requirements. That flexibility may prove valuable as the pace of EV adoption continues to vary across different markets and customer groups. Preparing for an uncertain future. The automotive industry is currently undergoing one of the most significant transformations in its history. Manufacturers must balance electrification goals with consumer demand, infrastructure realities, regulatory pressures, and profitability concerns. There is no universal solution that works for every customer or every market. Stellantis appears to believe range-extender technology can help bridge that gap. J.D. Power's reporting highlights a company that is investing heavily in alternatives that sit between conventional gasoline vehicles and fully electric models. The confirmation of a second EREV SUV for the Detroit Assembly Complex, combined with plans for Ram-branded SUVs at Warren, reflects a strategy focused on providing consumers with multiple choices rather than a single electrification pathway. As production plans move forward and additional details emerge, these vehicles could become important indicators of how willing buyers are to embrace range-extender technology. For now, Stellantis is making one thing clear: it sees EREVs not as a temporary solution but as a meaningful part of its future product strategy.
JD Power launches F&I Performance, ID verification tools. On May 19, 2026 Erratic shifts in demand, rising prices and increasing fraud risks in automotive lending are making it more difficult for dealers to manage finance-and-insurance performance using traditional end-of-month reporting. As conditions become more volatile, dealers are under pressure to gain real-time visibility into performance and strengthen fraud prevention in the transaction process. JD Power has launched a new Dealer Solutions division led by industry veteran Doug Betts, bringing together Darwin's F&I suite and Chrome Data Solutions to help dealers manage F&I operations with more timely data and integrated tools. The first two solutions include: - F&I Performance: A real-time dashboard that consolidates JD Power data with dealership systems, sales tools and other operational inputs to provide live visibility into sales volume, productivity, and progress toward goals, allowing dealers to manage performance throughout the month instead of reacting at the end. - ID Verify: An identity-verification tool embedded directly into F&I menu workflows that allows dealers to validate customer identity at the point of sale and automatically connect verification to downstream processes without using separate systems.
DriveYo launches AI platform to expose hidden car deal markups and return $20 Billion to consumers. Apr 03, 2026, 18:11 ET NEWARK, Calif., April 3, 2026 /PRNewswire/ - DriveYo is redefining how Americans buy cars and challenging one of the most opaque pricing systems in modern commerce. For decades, the auto industry has operated behind a curtain of hidden margins, complex financing structures, and information asymmetry costing consumers billions every year. DriveYo is here to end that. A $20 Billion Reset in Consumer Favor DriveYo estimates that over $20 billion annually is extracted from consumers through hidden interest rate markups (APR and money factor spreads), non-transparent dealer pricing practices, misaligned incentives and rebate confusion, and information gaps between buyers and sellers. DriveYo is teaming up with J.D. Power to inject decades of trusted automotive data into a radically simpler car-buying experience. For more than 50 years, consumers have turned to J.D. Power to make smarter decisions, now DriveYo brings that power into every deal, putting intelligent car buying directly into consumers' hands. By bringing real-time pricing intelligence, lender data, and negotiation transparency directly to consumers, DriveYo shifts that value back where it belongs into the hands of buyers. "For over 20 years, I was inside the system I know exactly how deals are structured, where margins exist, and how consumers get priced without ever realizing it. DriveYo does not tweak the system it flips it. We are taking billions that were quietly extracted and putting it back into consumer pockets. This is not optimization. This is correction." Suraj Viswanathan, Founder and CEO, DriveYo What DriveYo Does DriveYo is the first platform to give consumers institutional-level visibility into car deals, including real minimum and maximum monthly payments based on lender programs, buy rate vs marked-up rates exposed clearly, stacked incentives and rebates with real eligibility logic, inventory intelligence including days on lot and market pricing, and negotiation guidance powered by real data not guesswork. In seconds, buyers can understand what they should be paying, where the dealer is making money, and how to negotiate with proof. Not Anti Dealer Pro Transparency DriveYo is not designed to eliminate dealerships it is designed to modernize trust. Dealers who embrace transparency will close faster, build stronger customer relationships, and reduce negotiation friction. Those who rely on opacity will face increasing pressure as consumers become more informed. A Fundamental Shift in Economic Flow DriveYo represents more than a product launch it signals a shift in how value flows in the auto economy from hidden margins to transparent pricing, from confusion to clarity, from dealer advantage to balanced negotiation. The result is billions redistributed back to consumers annually. Now Available DriveYo is now available across all platforms. About DriveYo DriveYo is an AI-powered automotive intelligence platform built to bring transparency, accuracy, and confidence to car buying. Founded by industry veteran Suraj Viswanathan, DriveYo combines deep automotive expertise with advanced data systems to empower consumers with the same information historically reserved for dealerships and lenders. SOURCE DriveYo LLC
Natural Intelligence, a performance marketing company, and JD Power have partnered to launch an AI-driven auto insurance marketplace. The platform combines Natural Intelligence's comparison technology with JD Power's consumer intelligence data to help drivers compare policies and select coverage. The marketplace aims to create a transparent shopping experience for consumers whilst providing insurers with a distribution channel focused on high-intent customers. The platform matches insurance brands with consumers based on specific needs and buying readiness. Jonathan Edelshaim, CEO of Natural Intelligence, said the partnership validates the company's vision for digital decision-making and will deliver superior consumer experiences whilst driving growth for auto insurance partners. Founded in 2009, Natural Intelligence builds AI-powered comparison tools across various sectors. JD Power has provided automotive data and intelligence since 1968.
GM and Ford leaders indicate shift toward profitability as Automotive Forum shapes 2026 industry outlook. The real pulse of the New York Auto Show: industry dialogue takes Center stage. While the New York Auto Show is renowned for its impressive vehicle displays, the true momentum begins with the conversations that shape the industry's future. The Automotive Forum - jointly organized by J.D. Power and the National Automobile Dealers Association (NADA) - is the pivotal, single-day gathering that defines the automotive sector's direction for 2026. Taking place on March 31, 2026 at the Javits Center, this event precedes the public exhibition and brings together the most influential voices in the business to address the pressing issues influencing mobility's next chapter. This is far more than a typical industry panel. The forum is a data-centric powerhouse, zeroing in on the most urgent financial challenges. Its agenda - centered on evolving electrification strategies and the growing influence of Chinese automakers - directly mirrors the market's current concerns. Here, top executives will dissect the economic trends and strategic pivots that are poised to dominate industry headlines. The presence of high-profile leaders such as Duncan Aldred from General Motors and Andrew Frick of Ford Motor Company highlights the forum's significance. As these executives steer their companies through complex transformations, their insights on profitability, investment, and market positioning will be closely watched by investors and analysts. For those tracking auto stocks, this is the event where critical data and strategic direction will be unveiled. Sample Strategy analysis: XLE long-only MA crossover. * Entry Criteria: Price closes above the 50-day simple moving average (SMA), and the 50-day SMA crosses above the 200-day SMA. * Exit Criteria: Price closes below the 50-day SMA, after 20 trading days, or upon reaching a take-profit of +8% or a stop-loss of −4%. * Backtest Period: March 26, 2024 to March 26, 2026 Risk management. * Take-Profit: 8% * Stop-Loss: 4% * Maximum Holding Period: 20 days Backtest results. * Strategy Return: -11.33% * Annualized Return: -5.82% * Maximum Drawdown: 12.53% * Win Rate: 0% Trade metrics. * Total Trades: 2 * Winning Trades: 0 * Losing Trades: 2 * Average Hold Days: 13 * Max Consecutive Losses: 2 * Profit/Loss Ratio: 0 * Average Win Return: 0% * Average Loss Return: 5.83% * Largest Single Gain: -5.08% * Largest Single Loss: 6.58% Timing is everything. By convening on March 31, the forum sets the agenda for a week packed with major announcements. The perspectives and forecasts shared here will shape the narrative for subsequent press events and dealer previews. In an environment where industry news drives search trends, the Automotive Forum is positioned as the year's primary source for authoritative, data-driven insights. Why this forum is crucial: linking industry themes to market sentiment. The Automotive Forum's program is more than a list of discussion points - it's a direct answer to the financial topics currently dominating market conversations. The focus on recalibrated electrification and intensifying global competition reflects the very trends fueling investor interest and concern in the automotive world. This gathering offers the official, data-supported perspective the market is seeking. * Electrification's New Path: The industry is witnessing a slowdown in pure electric vehicle growth, with hybrids gaining momentum - a trend highlighted in the latest outlook. This strategic shift, prompted by regulatory changes, tariffs, and shifting consumer preferences, introduces new risks for investors. Executives from companies like GM and Ford will debate how to achieve profitability and where to invest next, providing much-needed clarity for the market. * Rising Competition from China: Chinese automakers are rapidly expanding their global presence and local production capabilities. This is not a distant possibility but a current force reshaping pricing and market share. The forum's international perspective will highlight how established brands plan to respond to this competitive surge. * Regulatory and Safety Priorities: The World Traffic Safety Symposium, featuring leaders like NTSB Chair Jennifer Homendy, underscores the ongoing impact of regulatory changes. Safety is now both a compliance requirement and a potential financial risk, influencing everything from product recalls to pricing strategies. Ultimately, the Automotive Forum is where these market-moving themes intersect. It's the event that distills complex industry dynamics into a clear, actionable outlook for the year ahead. For those monitoring investment flows, following this forum is essential to understanding the market's evolving narrative. Key announcements to watch: what could impact auto stocks. For market participants, the New York Auto Show is packed with potential catalysts. The most significant shifts often stem from specific announcements that capture investor attention. Here are the highlights to monitor for near-term movements in auto stocks and sentiment: * The Automotive Forum (March 31): This executive summit, rather than a product launch, is where leaders like Duncan Aldred (GM) and Andrew Frick (Ford) will discuss consumer demand and mobility trends. Their perspectives on electrification and competition could influence the entire show's tone and impact stock performance, depending on whether their outlook is optimistic or cautious. * New Electric Vehicle Launches: The debut of the all-electric 2027 Toyota Highlander stands out. As a flagship SUV from a brand synonymous with reliability, its electric version signals broader EV adoption. Strong public and media response could lift sentiment across the EV sector, benefiting companies like Tesla and other electric-focused automakers. * World Car Awards (April 1): While primarily a celebration of automotive design, this event can generate short-term buzz. Securing a top award can boost a brand's reputation and spark interest in its technology and upcoming models, potentially driving a surge in stock price on announcement day. In summary, the value of the New York Auto Show lies in its sequence of influential events. The forum establishes the financial narrative, new model launches provide tangible proof points, and industry awards can ignite viral sentiment. Tracking these moments is key to understanding where the next big headlines - and market moves - will emerge. Disclaimer: All content in this article represents the author's views only and is not related to this platform. Users should not use this article as a reference for investment decisions.
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About J.D. Power
Industries
Data & Analytics
Automotive & Transportation
Company Size
1,001-5,000
Company Stage
N/A
Total Funding
N/A
Headquarters
Westlake Village, California
Founded
1968
J.D. Power is Hiring for 23 Jobs on Simplify!
Find jobs on Simplify and start your career today