How CRG helped auto dealerships reach in-market buyers with CTV. From broad TV buys toprecision-targeted CTV - dealer by dealer. CRG needed a smarter way to put dealership clients in front of buyers who were actually ready to buy. The challenge Traditional TV couldn't find the right buyers. Dealerships need local reach and qualified audiences - not just impressions. Traditional TV delivered neither precisely. And most CTV options couldn't reliably reach in-market auto buyers at scale within tight dealer geographies, leaving performance and budget on the table. The approach Intent-based targeting, built for dealerships. CRG partnered with Jamloop to move dealership clients from broad traditional TV to performance-driven CTV campaigns. Jamloop's direct publisher relationships and proprietary technology made it possible to reach the right buyers - at the right cost - with full visibility into what was working. * In-market buyer targeting. Jamloop segmented audiences by purchase intent window (30, 60, 90, and 120 days), putting ads in front of buyers closest to converting. * Lower CPMs, higher-quality inventory. Direct publisher relationships cut out the middlemen, delivering CPMs up to 50% lower than competing CTV providers. * Real-time optimization. CRG leveraged Jamloop's self-service dashboard to analyze 30+ metrics at the impression level - optimizing by audience, geography, publisher, and frequency. * Dedicated campaign support. A Jamloop campaign manager worked as an extension of the CRG team, keeping campaigns fast, responsive, and continuously improving. The result More qualified buyers. Lower costs. Better ROAS. By shifting to precision CTV, CRG's dealership clients reached more in-market buyers at significantly lower CPMs - improving return on ad spend across campaigns while maintaining the local brand presence that drives walk-ins and appointments. "Jamloop gives us the tools necessary to more effectively reachintended buyers and help our clients sell more cars and trucks." Charlie Rasak Founder, President & Creative Director, CRG From broad traditional buys. to precision CTV.

JamLoop named to inc.'s 2025 Power Partner list. by Thai Arizpe - November 5, 2025 I'm thrilled to share that JamLoop has been recognized by Inc. as a 2025 Power Partner Award winner. This award celebrates B2B companies that go above and beyond in helping other businesses grow - and it's a real honor to be included among such an inspiring group of organizations. At JamLoop, its mission has always been clear: make Connected TV (CTV) and digital advertising accessible, transparent, and performance-driven for businesses of every size. Whether it's a local service provider trying CTV for the first time or a national brand optimizing their media mix, Jamloop LLC is here to make that connection simple and impactful. This recognition from Inc. is a reflection of its incredible team and partners who continue to deliver high-touch support, deep expertise, and measurable results to advertisers and agencies alike. Jamloop LLC like to think of ourselves as CTV matchmakers - pairing great content with the right audiences to create meaningful outcomes for both viewers and brands. Over the past year, Jamloop LLC has expanded its platform with Self-Service tools, Digital Audio, and a full Creative Studio, giving its partners even more ways to drive performance through precision-targeted, locally relevant campaigns. It's exciting to see how these innovations are helping businesses grow with confidence in their media investments. To everyone who's been part of this journey - its customers, partners, and team - thank you for trusting JamLoop to help shape the future of performance TV.